Civic Intelligence

Health Net of West Michigan

EIN 38-3609504 • 501(c)3 • Grand Rapids, MI

Profile

To improve the health of children and adults, particularly vulnerable populations, through education and connections to health care and support services.

1550 Leonard St NEGrand Rapids, MI 49505

www.healthnetwm.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

81st percentile

0.44x

Higher debt load relative to assets than 81% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Liabilities / Revenue

60th percentile

0.13x

Higher debt load relative to revenue than 60% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Net Margin

63rd percentile

12%

Higher net margin than 63% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Top Officer Pay

82nd percentile

$150,139

Higher top officer pay than 82% of similar nonprofits.

Top officer pay equals 3.1% of source-year revenue.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Asset Growth

81st percentile

24%

Faster asset growth than 81% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Revenue Growth

79th percentile

39%

Faster revenue growth than 79% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets81st percentile

Assets

Up

$1,512,402

Up $288,692 (+24%) from 2023

Liabilities

Down

$660,858

Down $288,630 (-30%) from 2023

Net Assets

Up

$851,544

Up $577,322 (+211%) from 2023

Operations
Liabilities / Revenue60th percentileNet Margin63rd percentile

Revenue

Up

$4,917,994

Up $1,378,887 (+39%) from 2023

Expenses

Up

$4,340,672

Up $248,170 (+6.1%) from 2023

Net Income

Up

$577,322

Up $1,130,717 (+204%) from 2023

Trend Graphs

Balance Sheet Trend

Asset Growth81st percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$6.0M$4.0M$2.0M$0Assets 2010: $4,651,201Liabilities 2010: $2,517,852Net Assets 2010: $2,133,3492010Assets 2012: $4,785,091Liabilities 2012: $639,818Net Assets 2012: $4,145,2732012Assets 2013: $5,071,393Liabilities 2013: $718,834Net Assets 2013: $4,352,5592013Assets 2014: $5,043,301Liabilities 2014: $263,384Net Assets 2014: $4,779,9172014Assets 2015: $4,664,416Liabilities 2015: $256,325Net Assets 2015: $4,408,0912015Assets 2016: $2,738,541Liabilities 2016: $419,184Net Assets 2016: $2,319,3572016Assets 2017: $1,934,041Liabilities 2017: $179,953Net Assets 2017: $1,754,0882017Assets 2018: $1,890,021Liabilities 2018: $137,872Net Assets 2018: $1,752,1492018Assets 2019: $823,596Liabilities 2019: $184,773Net Assets 2019: $638,8232019Assets 2020: $1,045,394Liabilities 2020: $302,286Net Assets 2020: $743,1082020Assets 2021: $1,418,200Liabilities 2021: $353,398Net Assets 2021: $1,064,8022021Assets 2022: $1,883,566Liabilities 2022: $1,055,949Net Assets 2022: $827,6172022Assets 2023: $1,223,710Liabilities 2023: $949,488Net Assets 2023: $274,2222023Assets 2024: $1,512,402Liabilities 2024: $660,858Net Assets 2024: $851,5442024

Highlighted filing

2024

Assets$1,512,402
Liabilities$660,858
Net Assets$851,544
Open 2024 Filing

Operations Trend

Revenue Growth79th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$10M$5.0M$0-$5.0MExpenses 2010: $7,283,2962010Revenue 2012: $6,211,427Expenses 2012: $5,773,759Net Income 2012: $437,6682012Revenue 2013: $5,088,952Expenses 2013: $4,882,191Net Income 2013: $206,7612013Revenue 2014: $5,454,720Expenses 2014: $5,027,361Net Income 2014: $427,3592014Revenue 2015: $3,089,802Expenses 2015: $3,461,628Net Income 2015: -$371,8262015Revenue 2016: $2,578,179Expenses 2016: $4,615,499Net Income 2016: -$2,037,3202016Revenue 2017: $2,591,611Expenses 2017: $3,170,094Net Income 2017: -$578,4832017Revenue 2018: $2,346,794Expenses 2018: $2,341,260Net Income 2018: $5,5342018Revenue 2019: $2,485,307Expenses 2019: $2,653,531Net Income 2019: -$168,2242019Revenue 2020: $2,956,540Expenses 2020: $2,852,255Net Income 2020: $104,2852020Revenue 2021: $3,407,263Expenses 2021: $3,114,103Net Income 2021: $293,1602021Revenue 2022: $3,431,975Expenses 2022: $3,669,160Net Income 2022: -$237,1852022Revenue 2023: $3,539,107Expenses 2023: $4,092,502Net Income 2023: -$553,3952023Revenue 2024: $4,917,994Expenses 2024: $4,340,672Net Income 2024: $577,3222024

Highlighted filing

2024

Revenue$4,917,994
Expenses$4,340,672
Net Income$577,322
Open 2024 Filing

Filings

Most recent year

2024 • Form 990Facts available. Structured filing facts are available, but richer extracted sections are limited.

Open filing
Assets
$1,512,402
Liabilities
$660,858
Net assets
$851,544
Revenue
$4,917,994
Expenses
$4,340,672
Net income
$577,322
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.51$0.66$0.85$4.92$4.34$0.58
2023XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.22$0.95$0.27$3.54$4.09$0.55
2022Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.88$1.06$0.83$3.43$3.67$0.24
2021XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.42$0.35$1.06$3.41$3.11$0.29
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.05$0.30$0.74$2.96$2.85$0.10
2019XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.82$0.18$0.64$2.49$2.65$0.17
2018Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.89$0.14$1.75$2.35$2.34$0.01
2017Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.93$0.18$1.75$2.59$3.17$0.58
2016XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$2.74$0.42$2.32$2.58$4.62$2.04
2015XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$4.66$0.26$4.41$3.09$3.46$0.37
2014Summary only. Only limited summary data is available for this year.$5.04$0.26$4.78$5.45$5.03$0.43
2013Facts available. Structured filing facts are available, but richer extracted sections are limited.$5.07$0.72$4.35$5.09$4.88$0.21
2012Summary only. Only limited summary data is available for this year.$4.79$0.64$4.15$6.21$5.77$0.44
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$4.65$2.52$2.13$7.28
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Oct 1, 2023 to Sep 30, 2024
Signed
Jul 17, 2025
Return Version
2023v6.0
Gross Receipts
$4,917,994
Mission and Program Overview

Mission

To improve the health of children and adults, particularly vulnerable populations, through education and connections to health care and support services.

Balance Sheet Detail
LineBeginningEndChange
Assets
Accounts Receivable$110,451$737,251▲ $626,800
Pledges and Grants Receivable$393,223$532,898▲ $139,675
Investments in Publicly Traded Securities$301,588--
Savings and Temporary Cash Investments$185,471$115,231▼ $70,240
Prepaid Expenses and Deferred Charges$19,230$16,821▼ $2,409
Land, Buildings, and Equipment, Net$17,007$11,831▼ $5,176
Total Assets$1,223,710$1,512,402▲ $288,692
Other Assets Total$196,740$98,370▼ $98,370
Liabilities
Accounts Payable and Accrued Expenses$733,126$548,492▼ $184,634
Other Liabilities$215,612$111,616▼ $103,996
Deferred Revenue$750$750→ $0
Total Liabilities$949,488$660,858▼ $288,630
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$-162,255$506,825▲ $669,080
Net Assets With Donor Restrictions$436,477$344,719▼ $91,758
Total Net Assets Fund Balance$274,222$851,544▲ $577,322
Total Liabilities and Net Assets / Fund Balance$1,223,710$1,512,402▲ $288,692

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$9,449$69,474$78,923
Other Land Buildings$0$5,000$5,000
Leasehold Improvements$2,382$1,588$3,970
Land$0--
Other Assets Org$98,370--
Compensation and Service Providers
Top Officer Pay82nd percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
Maureen KirkwoodPresident/CEOFT$138,967$11,172$150,139
Maureen Kirkwood--$138,967$11,172$150,139
Christina PavlakVP of Training and DevelopmentFT$100,917$3,082$103,999
Kristi KamDirector of Finance and ComplianceFT$83,988$15,050$99,038

Board Members and Trustees

NameTitle
Shannon WilsonChair
Nirali BoraVice Chair
Annemarie ValdezDirector
Bill JoureDirector
Jason ReepDirector
Jennifer ChafferDirector
Latesha LipscombDirector
Tricia BairdDirector
Kathy HowardSecretary
Philip AltTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$3,687,699
Program Service Revenue
$1,141,333
Investment Income
$3,067
Other Revenue
$85,895
All Other Contributions
$984,354
Change in Net Assets
$577,322

Audited Revenue Reconciliation

Revenue per Audited Statements
$4,832,099
Revenue Not Reported on Financial Statements
$85,895
Other Revenue Adjustments
$85,895
Total Revenue per Audited Statements
$4,832,099
Total Revenue per Form 990
$4,917,994
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$3,305,096
Other Expenses$1,035,576
Total Fundraising Expense$96,807
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$1,746,994$704,558$72,809$2,524,361
Other Employee Benefits$280,098$73,277$5,042$358,417
Current Officers, Directors, Trustees, and Key Employees$154,297$62,227$6,431$222,955
Payroll Taxes$137,622$55,862$5,879$199,363
Information Technology$136,516$47,952$850$185,318
Fees for Services Other$114,456$48,372$58$162,886
Occupancy$130,752$9,650$713$141,115
Other Expenses$45,021$0$800$45,821
Insurance$17,162$5,544$279$22,985
Fees for Services Accounting$0$18,250$0$18,250
Travel$13,023$333$2,835$16,191
Office Expenses$11,326$655$27$12,008
Conferences and Meetings$8,507$1,062$1,084$10,653
Advertising$7,988$1,336$0$9,324
Depreciation Depletion$0$5,176$0$5,176
Total Functional Expenses$3,208,261$1,035,604$96,807$4,340,672

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Form 990$4,340,672
Expenses per Audited Statements$4,254,777
Total Expenses per Audited Statements$4,254,777
Expenses Not Reported on Financial Statements$85,895
Other Expense Adjustments$85,895
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Lease Liability$111,616
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No
Filing and Contact Details

Filer

Filer Name
Health Net of West Michigan
EIN
38-3609504
Phone
6167268204
Address
1550 Leonard St NE, Grand Rapids, MI 49505

Signing Officer

Name
Maureen Kirkwood
Title
President/CEO
Phone
6167268204
Signed
2025-07-17
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Maureen Kirkwood
Formed
2001
Legal Domicile
Mi
Voting Board Members
10
Independent Board Members
10
Employees
62
Volunteers
0

Preparer

Firm
Vredeveld Haefner LLC
Address
10302 20TH AVE NW, GRAND RAPIDS, MI 49534
Preparer
Michael J Vredeveld
Phone
6166488447
Supplemental Narrative

Additional Explanations

Pt VI, Line 11B

“The Finance Committee is responsible for reviewing and giving initial approval of the Form 990. The Finance Committee is also responsible for presenting the Form 990 to the Board of Directors for final approval.”

Pt VI, Line 12C

“Conflicts of interest are monitored by a review of all financial transactions by top management. Board members are required to recuse themselves from voting on matters that relate to contracts between Health Net and their employer. Annual conflict of interest disclosures are required of all board members and each employee is required to disclose any possible conflict of interest or to not engage in any.”

Pt VI, Line 15A

“The Board of Directors determines the compensation for the EPresident/CEO.”

Pt VI, Line 15B

“The President/CEO proposes compensation for all employees and contractors in the form of an annual budget and the Board of Directors approves.”

Financial Statement Notes

Pt III, Line 4

“The Organization is a not-for-profit organization exempt from income taxes under Section 501(c)(3) of the Internal Revenue Code. Generally, income tax returns filed within the last three years remain open and subject to audit by regulatory authorities. The Organization concludes that there are no significant uncertain tax positions requiring recognition in the financial statements.”

Pt XI, Line 4B

“Administrative expenses for FitKids are included as expense reductions on the financial statements but as a revenue on the Form 990.”

Pt XII, Line 4B

“Administrative expenses for FitKids are included as expense reductions on the financial statements but as a revenue on the Form 990.”

Raw XML AppendixShowing 400 of 555 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

Path#Value
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IRS990/Desc0Client Services assists adults and children to maintain their health and understand how to navigate the healthcare, social services, and early childhood systems, thus reducing costs and improving health outcomes. The program provides case management services to help clients identify and navigate resources, identify and overcome barriers, and access appropriate care and medical coverage. The program also provides education and referrals to community agencies and resources. 7,955 clients were served this year.
IRS990/DescribedInSection501c3Ind0true
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IRS990/Form990PartVIISectionAGrp/PersonNm0Maureen Kirkwood
IRS990/Form990PartVIISectionAGrp/PersonNm1Kristi Kam
IRS990/Form990PartVIISectionAGrp/PersonNm2Christina Pavlak
IRS990/Form990PartVIISectionAGrp/PersonNm3Shannon Wilson
IRS990/Form990PartVIISectionAGrp/PersonNm4Nirali Bora
IRS990/Form990PartVIISectionAGrp/PersonNm5Philip Alt
IRS990/Form990PartVIISectionAGrp/PersonNm6Kathy Howard
IRS990/Form990PartVIISectionAGrp/PersonNm7Jason Reep
IRS990/Form990PartVIISectionAGrp/PersonNm8Jennifer Chaffer
IRS990/Form990PartVIISectionAGrp/PersonNm9Annemarie Valdez
IRS990/Form990PartVIISectionAGrp/PersonNm10Tricia Baird
IRS990/Form990PartVIISectionAGrp/PersonNm11Bill Joure
IRS990/Form990PartVIISectionAGrp/PersonNm12Latesha Lipscomb
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