Civic Intelligence

Battle Creek Calhoun County Convention and Visitors Bureau

EIN 38-3212005 • 501(c)6 • Battle Creek, MI

View Organization Page

Profile

To enhance the greater battle creek/calhoun county economy through tourism - to position and promote the community as a premier destination for competitive sporting events, conventions, tradeshows, corporate meetings, group tours and individual leisure travel.

34 West Jackson Street Suite 1ABattle Creek, MI 49017

www.battlecreekvisitors.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

56th percentile

0.18x

Higher debt load relative to assets than 56% of similar nonprofits.

501(c)6 • $1M-$5M nonprofits • Source year 2024

Liabilities / Revenue

52nd percentile

0.18x

Higher debt load relative to revenue than 52% of similar nonprofits.

501(c)6 • $1M-$5M nonprofits • Source year 2024

Net Margin

52nd percentile

4.9%

Higher net margin than 52% of similar nonprofits.

501(c)6 • $1M-$5M nonprofits • Source year 2024

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

78th percentile

17%

Faster asset growth than 78% of similar nonprofits.

501(c)6 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Revenue Growth

65th percentile

12%

Faster revenue growth than 65% of similar nonprofits.

501(c)6 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets56th percentile

Assets

Up

$1,386,037

Up $204,839 (+17%) from 2023

Liabilities

Up

$255,425

Up $135,216 (+112%) from 2023

Net Assets

Up

$1,130,612

Up $69,623 (+6.6%) from 2023

Operations
Liabilities / Revenue52nd percentileNet Margin52nd percentile

Revenue

Up

$1,407,074

Up $152,293 (+12%) from 2023

Expenses

Up

$1,337,451

Up $22,480 (+1.7%) from 2023

Net Income

Up

$69,623

Up $129,813 (+216%) from 2023

Trend Graphs

Balance Sheet Trend

Asset Growth78th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$1.5M$1.0M$500K$0Assets 2011: $675,400Liabilities 2011: $49,743Net Assets 2011: $625,6572011Assets 2012: $700,083Liabilities 2012: $50,709Net Assets 2012: $649,3742012Assets 2013: $743,431Liabilities 2013: $48,349Net Assets 2013: $695,0822013Assets 2014: $703,452Liabilities 2014: $43,047Net Assets 2014: $660,4052014Assets 2015: $801,313Liabilities 2015: $67,210Net Assets 2015: $734,1032015Assets 2016: $858,764Liabilities 2016: $60,372Net Assets 2016: $798,3922016Assets 2017: $905,301Liabilities 2017: $65,236Net Assets 2017: $840,0652017Assets 2018: $999,235Liabilities 2018: $80,577Net Assets 2018: $918,6582018Assets 2019: $985,994Liabilities 2019: $107,005Net Assets 2019: $878,9892019Assets 2020: $1,071,464Liabilities 2020: $205,576Net Assets 2020: $865,8882020Assets 2021: $1,288,036Liabilities 2021: $86,047Net Assets 2021: $1,201,9892021Assets 2022: $1,294,141Liabilities 2022: $172,962Net Assets 2022: $1,121,1792022Assets 2023: $1,181,198Liabilities 2023: $120,209Net Assets 2023: $1,060,9892023Assets 2024: $1,386,037Liabilities 2024: $255,425Net Assets 2024: $1,130,6122024

Highlighted filing

2024

Assets$1,386,037
Liabilities$255,425
Net Assets$1,130,612
Open 2024 Filing

Operations Trend

Revenue Growth65th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$1.5M$1.0M$500K$0-$500KExpenses 2011: $827,9192011Expenses 2012: $870,5452012Revenue 2013: $981,065Expenses 2013: $927,910Net Income 2013: $53,1552013Revenue 2014: $928,755Expenses 2014: $963,432Net Income 2014: -$34,6772014Revenue 2015: $1,066,707Expenses 2015: $993,009Net Income 2015: $73,6982015Revenue 2016: $1,141,584Expenses 2016: $1,077,294Net Income 2016: $64,2902016Revenue 2017: $1,087,536Expenses 2017: $1,045,863Net Income 2017: $41,6732017Revenue 2018: $1,075,712Expenses 2018: $997,119Net Income 2018: $78,5932018Revenue 2019: $1,099,081Expenses 2019: $1,138,750Net Income 2019: -$39,6692019Revenue 2020: $727,062Expenses 2020: $740,163Net Income 2020: -$13,1012020Revenue 2021: $1,376,639Expenses 2021: $1,040,538Net Income 2021: $336,1012021Revenue 2022: $1,125,264Expenses 2022: $1,206,074Net Income 2022: -$80,8102022Revenue 2023: $1,254,781Expenses 2023: $1,314,971Net Income 2023: -$60,1902023Revenue 2024: $1,407,074Expenses 2024: $1,337,451Net Income 2024: $69,6232024

Highlighted filing

2024

Revenue$1,407,074
Expenses$1,337,451
Net Income$69,623
Open 2024 Filing

Filings

Most recent year

2024 • Form 990Facts available. Structured filing facts are available, but richer extracted sections are limited.

Open filing
Assets
$1,386,037
Liabilities
$255,425
Net assets
$1,130,612
Revenue
$1,407,074
Expenses
$1,337,451
Net income
$69,623
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.39$0.26$1.13$1.41$1.34$0.07
2023XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.18$0.12$1.06$1.25$1.31$0.06
2022Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.29$0.17$1.12$1.13$1.21$0.08
2021Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.29$0.09$1.20$1.38$1.04$0.34
2020Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.07$0.21$0.87$0.73$0.74$0.01
2019XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.99$0.11$0.88$1.10$1.14$0.04
2018XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.00$0.08$0.92$1.08$1.00$0.08
2017Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.91$0.07$0.84$1.09$1.05$0.04
2016XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.86$0.06$0.80$1.14$1.08$0.06
2015Detailed filing. Detailed filing data is available for this year.$0.80$0.07$0.73$1.07$0.99$0.07
2014XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.70$0.04$0.66$0.93$0.96$0.03
2013Detailed filing. Detailed filing data is available for this year.$0.74$0.05$0.70$0.98$0.93$0.05
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.70$0.05$0.65$0.87
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.68$0.05$0.63$0.83
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Jun 4, 2025
Return Version
2024v5.0
Gross Receipts
$1,420,862
Mission and Program Overview

Mission

To enhance the greater battle creek/calhoun county economy through tourism - to position and promote the community as a premier destination for competitive sporting events, conventions, tradeshows, corporate meetings, group tours and individual leisure travel.

Calhoun county visitors bureau promotes and develops community brand experiences through a targeted destination strategy that drives economic growth and higher living standards.

Balance Sheet Detail
LineBeginningEndChange
Assets
Savings and Temporary Cash Investments$668,370$713,005▲ $44,635
Accounts Receivable$145,945$170,799▲ $24,854
Cash and Non-Interest-Bearing Accounts$194,321$169,535▼ $24,786
Land, Buildings, and Equipment, Net$55,182$91,494▲ $36,312
Inventories for Sale or Use$40,917$42,470▲ $1,553
Prepaid Expenses and Deferred Charges$27,630$35,327▲ $7,697
Total Assets$1,181,198$1,386,037▲ $204,839
Other Assets Total$48,833$163,407▲ $114,574
Liabilities
Other Liabilities$48,833$163,659▲ $114,826
Accounts Payable and Accrued Expenses$70,976$91,325▲ $20,349
Deferred Revenue$400$441▲ $41
Total Liabilities$120,209$255,425▲ $135,216
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$1,035,751$1,130,612▲ $94,861
Net Assets With Donor Restrictions$25,238--
Total Net Assets Fund Balance$1,060,989$1,130,612▲ $69,623
Total Liabilities and Net Assets / Fund Balance$1,181,198$1,386,037▲ $204,839

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$90,984$33,948$124,932
Leasehold Improvements-$39,966$39,966
Other Land Buildings$510$38,168$38,678
Other Assets Org$163,407--
Compensation and Service Providers
Top Officer PayScore unavailable

Employees

NameTitleFull / Part TimeBaseOtherTotal
Linda FreyblerPresident/ceFT$152,981$26,195$179,176
Linda FreyblerPresident/CEO-$152,981$26,195$179,176

Board Members and Trustees

NameTitle
Paul ConkeyChair
Diane ThompsonVice Chair
Clovis BordeauxDirector
Dana JacobDirector
James DurianDirector
Jen BombaDirector
Jim WiseDirector
Kara BeerDirector
Kathy GeorgeDirector
Katie GigliottiDirector
Valerie FranzenDirector
Kelly WaldenSecretary
Kelli ScottTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$144,922
Program Service Revenue
$1,220,571
Investment Income
$25,535
Other Revenue
$16,046
All Other Contributions
$111,422
Change in Net Assets
$69,623

Audited Revenue Reconciliation

Revenue per Audited Statements
$1,420,862
Revenue Not Reported on Financial Statements
$-13,788
Other Revenue Adjustments
$-13,788
Total Revenue per Audited Statements
$1,420,862
Total Revenue per Form 990
$1,407,074
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$800,349
Other Expenses$537,102
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$417,400$24,194-$441,594
Advertising$175,782--$175,782
Current Officers, Directors, Trustees, and Key Employees$114,736$38,245-$152,981
Other Employee Benefits$104,193$12,078-$116,271
Occupancy$54,237$6,013-$60,250
Payroll Taxes$41,697$4,842-$46,539
Pension Plan Contributions$36,877$6,087-$42,964
Fees for Services Other$29,873$3,700-$33,573
Information Technology$26,924$2,277-$29,201
Travel$25,510$2,207-$27,717
Depreciation Depletion$17,191$1,910-$19,101
Other Expenses$10,883$4,018-$14,901
Office Expenses$9,287$5,603-$14,890
Fees for Services Accounting-$10,200-$10,200
Insurance$7,641$2,093-$9,734
Interest-$88-$88
Total Functional Expenses$1,210,832$126,619$0$1,337,451

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Audited Statements$1,351,239
Expenses per Audited Statements$1,337,451
Total Expenses per Form 990$1,337,451
Expenses Not Reported on Form 990$13,788
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Interested-Person Transactions

Interested PartyRelationshipDescriptionShared RevenueAmount
Multiple BodBod on BothAccommodations TaxNo$1,188,919
Rebecca PeltonDaughter of CEOCompensationNo$73,623
Emily FreyblerDaughter of CEOCompensationNo$53,231
Multiple BodBod on BothTransferNo$32,015
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Lease Liability$163,659
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Business relationship with 35% controlled entity
Yes
Business relationship with family members
No
Business relationship with organization members
Yes
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Page 6, Part VI, Line 11B

“Form 990 is reviewed by the budget committee prior to filing”

Form 990, Page 6, Part VI, Line 12C

“Organization requires annual signature on form disclosing compliance with conflict of interest policy”

Form 990, Page 6, Part VI, Line 15A

“Compensation of president & ceo is determined by a committee of independent persons during which comparability data is utilized and the deliberation and decision are substantiated.”

Form 990, Page 6, Part VI, Line 19

“The organization makes its governing documents, conflict of interest policy and financial statements available to the public upon request.”

Filing and Contact Details

Filer

Filer Name
Battle Creekcalhoun County
EIN
38-3212005
Phone
2699622240
Address
34 WEST JACKSON STREET SUITE 1A, BATTLE CREEK, MI 49017
Doing Business As
Calhoun County Visitors Bureau

Signing Officer

Name
Linda Freybler
Title
President/CEO
Phone
2699622240
Signed
2025-06-04
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Linda Freybler
Formed
1994
Legal Domicile
Mi
Voting Board Members
13
Independent Board Members
10
Employees
11
Volunteers
25

Preparer

Firm
Seber Tans Plc
Address
555 W CROSSTOWN PARKWAY STE 304, KALAMAZOO, MI 49008
Preparer
Thomas J Horwath
Phone
2693438180
Supplemental Narrative

Additional Explanations

Form 990, Part XI, Line 9

“Cost of goods sold 13,788 cost of goods sold -13,788”

Financial Statement Notes

Schedule D, Page 4, Part XI, Line 4B

“Cost of goods sold -13,788”

Schedule D, Page 4, Part XII, Line 2D

“Cost of goods sold 13,788”

Raw XML AppendixShowing 400 of 485 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

Path#Value
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IRS990/DepreciationDepletionGrp/TotalAmt019101
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IRS990/Form990PartVIISectionAGrp/TitleTxt6DIRECTOR
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IRS990/MissionDesc0CALHOUN COUNTY VISITORS BUREAU PROMOTES AND DEVELOPS COMMUNITY BRAND EXPERIENCES THROUGH A TARGETED DESTINATION STRATEGY THAT DRIVES ECONOMIC GROWTH AND HIGHER LIVING STANDARDS.
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IRS990/OtherExpensesGrp/Desc1INCREMENTAL PROJECTS
IRS990/OtherExpensesGrp/Desc2INDUSTRY EVENTS
IRS990/OtherExpensesGrp/Desc3DUES AND SUBSCRIPTIONS
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IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt131652
IRS990/ProgSrvcAccomActy2Grp/Desc0SPONSOR AND PROMOTE SPORTING EVENTS THROUGHOUT CALHOUN COUNTY FOR THE ECONOMIC BENEFIT OF THE REGION.
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IRS990ScheduleD/OtherAssetsOrgGrp/Desc0RIGHT OF USE ASSET - LEASED OFFICE
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IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc0LEASE LIABILITY
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IRS990ScheduleD/RevenueNotReportedFinclStmtAmt0-13788
IRS990ScheduleD/RevenueSubtotalAmt01420862
IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt0COST OF GOODS SOLD -13,788
IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt1COST OF GOODS SOLD 13,788
IRS990ScheduleD/SupplementalInformationDetail/FormAndLineReferenceDesc0SCHEDULE D, PAGE 4, PART XI, LINE 4B
IRS990ScheduleD/SupplementalInformationDetail/FormAndLineReferenceDesc1SCHEDULE D, PAGE 4, PART XII, LINE 2D
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IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/PersonNm0LINDA FREYBLER
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/TitleTxt0PRESIDENT/CEO
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IRS990ScheduleL/BusTrInvolveInterestedPrsnGrp/NameOfInterested/PersonNm0REBECCA PELTON
IRS990ScheduleL/BusTrInvolveInterestedPrsnGrp/NameOfInterested/PersonNm1EMILY FREYBLER
IRS990ScheduleL/BusTrInvolveInterestedPrsnGrp/NameOfInterested/PersonNm2MULTIPLE BOD
IRS990ScheduleL/BusTrInvolveInterestedPrsnGrp/NameOfInterested/PersonNm3MULTIPLE BOD
IRS990ScheduleL/BusTrInvolveInterestedPrsnGrp/RelationshipDescriptionTxt0DAUGHTER OF CEO
IRS990ScheduleL/BusTrInvolveInterestedPrsnGrp/RelationshipDescriptionTxt1DAUGHTER OF CEO
IRS990ScheduleL/BusTrInvolveInterestedPrsnGrp/RelationshipDescriptionTxt2BOD ON BOTH
IRS990ScheduleL/BusTrInvolveInterestedPrsnGrp/RelationshipDescriptionTxt3BOD ON BOTH
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IRS990ScheduleL/BusTrInvolveInterestedPrsnGrp/TransactionDesc0COMPENSATION
IRS990ScheduleL/BusTrInvolveInterestedPrsnGrp/TransactionDesc1COMPENSATION
IRS990ScheduleL/BusTrInvolveInterestedPrsnGrp/TransactionDesc2TRANSFER
IRS990ScheduleL/BusTrInvolveInterestedPrsnGrp/TransactionDesc3ACCOMMODATIONS TAX
IRS990/ScheduleORequiredInd0true
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0FORM 990 IS REVIEWED BY THE BUDGET COMMITTEE PRIOR TO FILING
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1ORGANIZATION REQUIRES ANNUAL SIGNATURE ON FORM DISCLOSING COMPLIANCE WITH CONFLICT OF INTEREST POLICY
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2COMPENSATION OF PRESIDENT & CEO IS DETERMINED BY A COMMITTEE OF INDEPENDENT PERSONS DURING WHICH COMPARABILITY DATA IS UTILIZED AND THE DELIBERATION AND DECISION ARE SUBSTANTIATED.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3THE ORGANIZATION MAKES ITS GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY AND FINANCIAL STATEMENTS AVAILABLE TO THE PUBLIC UPON REQUEST.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4COST OF GOODS SOLD 13,788 COST OF GOODS SOLD -13,788
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990, PAGE 6, PART VI, LINE 11B

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