Civic Intelligence

Society for Consumer Psychology C/O Larry Compeau Dept of Marketi

EIN 36-3607499 • 501(c)3 • Cardiff By The Sea, CA

Profile

The organization is dedicated to growing and advancing consumer psychology as a scientific discipline.

2157 Sea Village CircleCardiff By The Sea, CA 92007

www.myscp.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

21st percentile

0.00x

Higher debt load relative to assets than 21% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2023

Liabilities / Revenue

22nd percentile

0.00x

Higher debt load relative to revenue than 22% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2023

Net Margin

84th percentile

38%

Higher net margin than 84% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2023

Top Officer Pay

40th percentile

$0

Higher top officer pay than 40% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

501(c)3 • $1M-$5M nonprofits • Source year 2023

Asset Growth

85th percentile

31%

Faster asset growth than 85% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Annualized from 2022 to 2023

Revenue Growth

85th percentile

60%

Faster revenue growth than 85% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Annualized from 2022 to 2023

Balance Sheet
Liabilities / Assets21st percentile

Assets

Up

$1,628,704

Up $388,359 (+31%) from 2022

Liabilities

Down

$1,071

Down $588 (-35%) from 2022

Net Assets

Up

$1,627,633

Up $388,947 (+31%) from 2022

Operations
Liabilities / Revenue22nd percentileNet Margin84th percentile

Revenue

Up

$819,367

Up $307,598 (+60%) from 2022

Expenses

Up

$511,458

Up $97,344 (+24%) from 2022

Net Income

Up

$307,909

Up $210,254 (+215%) from 2022

Trend Graphs

Balance Sheet Trend

Asset Growth85th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$2.0M$1.5M$1.0M$500K$0Assets 2010: $320,460Liabilities 2010: $0Net Assets 2010: $320,4602010Assets 2011: $409,282Liabilities 2011: $0Net Assets 2011: $409,2822011Assets 2012: $385,606Liabilities 2012: $0Net Assets 2012: $385,6062012Assets 2013: $448,404Liabilities 2013: $0Net Assets 2013: $448,4042013Assets 2014: $592,370Liabilities 2014: $0Net Assets 2014: $592,3702014Assets 2015: $578,057Liabilities 2015: $0Net Assets 2015: $578,0572015Assets 2016: $577,987Liabilities 2016: $0Net Assets 2016: $577,9872016Assets 2017: $733,772Liabilities 2017: $0Net Assets 2017: $733,7722017Assets 2018: $864,894Liabilities 2018: $0Net Assets 2018: $864,8942018Assets 2019: $943,195Liabilities 2019: $6,613Net Assets 2019: $936,5822019Assets 2020: $1,098,064Liabilities 2020: $104Net Assets 2020: $1,097,9602020Assets 2021: $1,141,620Liabilities 2021: $589Net Assets 2021: $1,141,0312021Assets 2022: $1,240,345Liabilities 2022: $1,659Net Assets 2022: $1,238,6862022Assets 2023: $1,628,704Liabilities 2023: $1,071Net Assets 2023: $1,627,6332023

Highlighted filing

2023

Assets$1,628,704
Liabilities$1,071
Net Assets$1,627,633
Open 2023 Filing

Operations Trend

Revenue Growth85th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$1.0M$500K$0-$500KExpenses 2010: $87,1712010Expenses 2011: $133,5402011Expenses 2012: $129,4272012Revenue 2013: $185,576Expenses 2013: $122,548Net Income 2013: $63,0282013Revenue 2014: $280,317Expenses 2014: $136,351Net Income 2014: $143,9662014Revenue 2015: $142,532Expenses 2015: $156,845Net Income 2015: -$14,3132015Revenue 2016: $181,502Expenses 2016: $181,572Net Income 2016: -$702016Revenue 2017: $376,076Expenses 2017: $220,291Net Income 2017: $155,7852017Revenue 2018: $374,067Expenses 2018: $242,945Net Income 2018: $131,1222018Revenue 2019: $288,523Expenses 2019: $243,976Net Income 2019: $44,5472019Revenue 2020: $604,002Expenses 2020: $442,624Net Income 2020: $161,3782020Revenue 2021: $386,864Expenses 2021: $338,709Net Income 2021: $48,1552021Revenue 2022: $511,769Expenses 2022: $414,114Net Income 2022: $97,6552022Revenue 2023: $819,367Expenses 2023: $511,458Net Income 2023: $307,9092023

Highlighted filing

2023

Revenue$819,367
Expenses$511,458
Net Income$307,909
Open 2023 Filing

Filings

Most recent year

2023 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$1,628,704
Liabilities
$1,071
Net assets
$1,627,633
Revenue
$819,367
Expenses
$511,458
Net income
$307,909
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2023Detailed filing. Detailed filing data is available for this year.$1.63$0.00$1.63$0.82$0.51$0.31
2022Detailed filing. Detailed filing data is available for this year.$1.24$0.00$1.24$0.51$0.41$0.10
2021Detailed filing. Detailed filing data is available for this year.$1.14$0.00$1.14$0.39$0.34$0.05
2020Detailed filing. Detailed filing data is available for this year.$1.10$0.00$1.10$0.60$0.44$0.16
2019Detailed filing. Detailed filing data is available for this year.$0.94$0.01$0.94$0.29$0.24$0.04
2018Detailed filing. Detailed filing data is available for this year.$0.86$0.00$0.86$0.37$0.24$0.13
2017Detailed filing. Detailed filing data is available for this year.$0.73$0.00$0.73$0.38$0.22$0.16
2016Detailed filing. Detailed filing data is available for this year.$0.58$0.00$0.58$0.18$0.18$0.00
2015Detailed filing. Detailed filing data is available for this year.$0.58$0.00$0.58$0.14$0.16$0.01
2014Detailed filing. Detailed filing data is available for this year.$0.59$0.00$0.59$0.28$0.14$0.14
2013Detailed filing. Detailed filing data is available for this year.$0.45$0.00$0.45$0.19$0.12$0.06
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.39$0.00$0.39$0.13
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.41$0.00$0.41$0.13
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.32$0.00$0.32$0.09
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2023 to Dec 31, 2023
Signed
Jan 26, 2026
Return Version
2023v6.0
Gross Receipts
$819,367
Mission and Program Overview

Mission

The society for consumer psychology shall grow and advance consumer psychology as a scientific discipline through:the support of intellectual contributions to consumer psychology-the promotion of research in consumer psychology(continued on schedule o, statement 1)

Balance Sheet Detail
LineBeginningEndChange
Assets
Savings and Temporary Cash Investments$700,000$781,048▲ $81,048
Cash and Non-Interest-Bearing Accounts$369,808$677,119▲ $307,311
Investments in Publicly Traded Securities$170,537$170,537→ $0
Total Assets$1,240,345$1,628,704▲ $388,359
Liabilities
Accounts Payable and Accrued Expenses$1,659$1,071▼ $588
Total Liabilities$1,659$1,071▼ $588
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$1,238,686$1,627,633▲ $388,947
Total Net Assets Fund Balance$1,238,686$1,627,633▲ $388,947
Total Liabilities and Net Assets / Fund Balance$1,240,345$1,628,704▲ $388,359
Compensation and Service Providers
Top Officer Pay40th percentile

Board Members and Trustees

NameTitle
Patti WilliamsPast President
Geeta MenonPresident
Gita JoharPresident Elect
Eric YorkstonExecutive Officer
Brent McferranSecretarytreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$66,540
Program Service Revenue
$472,629
Investment Income
$52
Other Revenue
$280,146
Change in Net Assets
$307,909
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$511,458
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Salaries, Compensation, and Employee Benefits$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Conferences and Meetings$245,372--$245,372
Fees for Services Other$179,697--$179,697
Other Expenses$19,306$3,004-$19,306
Fees for Services Legal$12,843--$12,843
Information Technology$7,519--$7,519
Fees for Services Accounting$6,204--$6,204
Office Expenses$3,226$103-$3,329
Advertising$2,489--$2,489
Travel$1,495--$1,495
Total Functional Expenses$508,351$3,107$0$511,458
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Backup withholding compliance
No
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
Yes
Management duties delegated
No

Governance Explanations

Members or stockholder classes and rights Part VI line 6

“The organization has one class of member and maintains about 880 members. These are comprised primarily of marketing academics, consumer psychology academics and doctoral students.”

Member election for additional members Part VI line 7A

“The membership elects the governing body. Positions hold a three year term.”

Governing body decisions Part VI line 7B

“Decisions by the governing body are subject to approval of members.”

Form 990 governing body review Part VI line 11

“It is reviewed and signed by the executive officer.”

CEO executive director top management comp Part VI line 15A

“Compensation is increased by the cost of living adjustment for the 5-year contract period of the executive officers appointment. In the fifth year of the contract, a fully review of the executive officers performance is conducted by the board. The board may decide upon a) renewal and compensation increase at that time, b) renewal with no compensation increase, or c) no renewal of the 5-year appointment.”

Governing documents etc available to public Part VI line 19

“There were no requests for documents from the public. The documents were available by request. The executive officer can be contacted through the website.”

Filing and Contact Details

Filer

Filer Name
Society for Consumer Psychology
EIN
36-3607499
Address
2157 SEA VILLAGE CIRCLE, CARDIFF BY THE SEA, CA 92007

Signing Officer

Name
Eric Yorkston
Title
Executive Offic
Signed
2026-01-26
Discuss with paid preparer
Yes

Organization Details

Formed
1988
Legal Domicile
Il
Voting Board Members
4
Independent Board Members
4
Employees
0

Preparer

Firm
Decision Financial Services Inc
Address
535 Silicon Dr Ste 101, Southlake, TX 76092
Preparer
Monika Heaton
Phone
8172689352
Supplemental Narrative

Additional Explanations

Unrelated business income explanation Part V line 3B

“The organization had no unrelated business income.”

Explanation of other changes in net assets or fund balances Part XI line 9

“ROUNDING”

List of other fees for services expenses Part IX line 11G

“Jcp assitant editor - $84,500.”

List of other expenses Part IX line 24E

“Penalties for late filing of previous years tax returns.”

Raw XML Appendix370 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus2YearsAmt030930
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus3YearsAmt0311088
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus4YearsAmt0339934
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/TotalAmt0821290
IRS990ScheduleA/GrossReceiptsNonUnrltBusGrp/CurrentTaxYearAmt0280146
IRS990ScheduleA/GrossReceiptsNonUnrltBusGrp/CurrentTaxYearMinus1YearAmt0315492
IRS990ScheduleA/GrossReceiptsNonUnrltBusGrp/CurrentTaxYearMinus2YearsAmt0317206
IRS990ScheduleA/GrossReceiptsNonUnrltBusGrp/CurrentTaxYearMinus3YearsAmt0267308
IRS990ScheduleA/GrossReceiptsNonUnrltBusGrp/CurrentTaxYearMinus4YearsAmt0197109
IRS990ScheduleA/GrossReceiptsNonUnrltBusGrp/TotalAmt01377261
IRS990ScheduleA/InvestmentIncomeAndUBTIGrp/CurrentTaxYearAmt019
IRS990ScheduleA/InvestmentIncomeAndUBTIGrp/CurrentTaxYearMinus1YearAmt019
IRS990ScheduleA/InvestmentIncomeAndUBTIGrp/CurrentTaxYearMinus2YearsAmt04315
IRS990ScheduleA/InvestmentIncomeAndUBTIGrp/CurrentTaxYearMinus3YearsAmt0347
IRS990ScheduleA/InvestmentIncomeAndUBTIGrp/CurrentTaxYearMinus4YearsAmt04677
IRS990ScheduleA/InvestmentIncomeAndUBTIGrp/TotalAmt09377
IRS990ScheduleA/InvestmentIncomeCYPct00.00000
IRS990ScheduleA/InvestmentIncomePYPct00.01000
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IRS990ScheduleA/PublicSupportCY509Pct00.99600
IRS990ScheduleA/PublicSupportPY509Pct00.99470
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IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus1YearAmt0511030
IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus2YearsAmt0379066
IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus3YearsAmt0600271
IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus4YearsAmt0555923
IRS990ScheduleA/Total509Grp/TotalAmt02329271
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearAmt0283000
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus1YearAmt0511049
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus2YearsAmt0383381
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus3YearsAmt0600618
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus4YearsAmt0560600
IRS990ScheduleA/TotalSupportCalendarYearGrp/TotalAmt02338648
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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0THE ORGANIZATION HAD NO UNRELATED BUSINESS INCOME.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1THE ORGANIZATION HAS ONE CLASS OF MEMBER AND MAINTAINS ABOUT 880 MEMBERS. THESE ARE COMPRISED PRIMARILY OF MARKETING ACADEMICS, CONSUMER PSYCHOLOGY ACADEMICS AND DOCTORAL STUDENTS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2THE MEMBERSHIP ELECTS THE GOVERNING BODY. POSITIONS HOLD A THREE YEAR TERM.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3DECISIONS BY THE GOVERNING BODY ARE SUBJECT TO APPROVAL OF MEMBERS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4IT IS REVIEWED AND SIGNED BY THE EXECUTIVE OFFICER.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt5COMPENSATION IS INCREASED BY THE COST OF LIVING ADJUSTMENT FOR THE 5-YEAR CONTRACT PERIOD OF THE EXECUTIVE OFFICERS APPOINTMENT. IN THE FIFTH YEAR OF THE CONTRACT, A FULLY REVIEW OF THE EXECUTIVE OFFICERS PERFORMANCE IS CONDUCTED BY THE BOARD. THE BOARD MAY DECIDE UPON A) RENEWAL AND COMPENSATION INCREASE AT THAT TIME, B) RENEWAL WITH NO COMPENSATION INCREASE, OR C) NO RENEWAL OF THE 5-YEAR APPOINTMENT.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt6THERE WERE NO REQUESTS FOR DOCUMENTS FROM THE PUBLIC. THE DOCUMENTS WERE AVAILABLE BY REQUEST. THE EXECUTIVE OFFICER CAN BE CONTACTED THROUGH THE WEBSITE.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt7ROUNDING
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt8JCP ASSITANT EDITOR - $84,500.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt9PENALTIES FOR LATE FILING OF PREVIOUS YEARS TAX RETURNS.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Unrelated business income explanation Part V line 3b
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Members or stockholder classes and rights Part VI line 6
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Member election for additional members Part VI line 7a
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Governing body decisions Part VI line 7b
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4Form 990 governing body review Part VI line 11
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc5CEO executive director top management comp Part VI line 15a
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc6Governing documents etc available to public Part VI line 19
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc7Explanation of other changes in net assets or fund balances Part XI line 9
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc8List of other fees for services expenses Part IX line 11g
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc9List of other expenses Part IX line 24e
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IRS990/TotalEmployeeCnt00
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt03107
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0508351
IRS990/TotalFunctionalExpensesGrp/TotalAmt0511458
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt01659
IRS990/TotalLiabilitiesEOYAmt01071
IRS990/TotalLiabilitiesGrp/BOYAmt01659
IRS990/TotalLiabilitiesGrp/EOYAmt01071
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt01238686
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt01627633
IRS990/TotalOtherCompensationAmt00
IRS990/TotalProgramServiceExpensesAmt0508351
IRS990/TotalProgramServiceRevenueAmt0472629
IRS990/TotalReportableCompFromOrgAmt00
IRS990/TotalRevenueGrp/ExclusionAmt00
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt0752827
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt0819367
IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt01240345
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt01628704
IRS990/TotReportableCompRltdOrgAmt00
IRS990/TransactionWithControlEntInd0false
IRS990/TravelGrp/ProgramServicesAmt01495
IRS990/TravelGrp/TotalAmt01495
IRS990/TrnsfrExmptNonChrtblRltdOrgInd0false
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd0false
IRS990/UponRequestInd0X
IRS990/VotingMembersGoverningBodyCnt04
IRS990/VotingMembersIndependentCnt04
IRS990/WebsiteAddressTxt0WWW.MYSCP.ORG
IRS990/WhistleblowerPolicyInd0false
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0ERIC YORKSTON
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0EXECUTIVE OFFIC
ReturnHeader/BusinessOfficerGrp/SignatureDt02026-01-26
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0SOCIETY FOR CONSUMER PSYCHOLOGY
ReturnHeader/Filer/BusinessNameControlTxt0SOCI
ReturnHeader/Filer/EIN0363607499
ReturnHeader/Filer/USAddress/AddressLine1Txt02157 SEA VILLAGE CIRCLE
ReturnHeader/Filer/USAddress/CityNm0CARDIFF BY THE SEA
ReturnHeader/Filer/USAddress/StateAbbreviationCd0CA
ReturnHeader/Filer/USAddress/ZIPCd092007
ReturnHeader/IRSResponsiblePrtyInfoCurrInd0true
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0472225422
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0Decision Financial Services Inc
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt0535 Silicon Dr Ste 101
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0Southlake
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0TX
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd076092
ReturnHeader/PreparerPersonGrp/PhoneNum08172689352
ReturnHeader/PreparerPersonGrp/PreparationDt02026-02-04
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0Monika Heaton
ReturnHeader/ReturnTs02026-02-04T12:50:54-05:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02023-01-01
ReturnHeader/TaxPeriodEndDt02023-12-31
ReturnHeader/TaxYr02023

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