Civic Intelligence

Promotional Products Association Int'L

EIN 36-2332840 • 501(c)6 • Irving, TX

Profile

Provides members with a wide range of services which are designed to help both suppliers and distributors expand and improve their markets.

3125 Skyway Circle NorthIrving, TX 75038-3526

www.ppai.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

73rd percentile

0.52x

Higher debt load relative to assets than 73% of similar nonprofits.

501(c)6 • $50M-$100M nonprofits • Source year 2024

Liabilities / Revenue

65th percentile

0.60x

Higher debt load relative to revenue than 65% of similar nonprofits.

501(c)6 • $50M-$100M nonprofits • Source year 2024

Net Margin

43rd percentile

2.1%

Higher net margin than 43% of similar nonprofits.

501(c)6 • $50M-$100M nonprofits • Source year 2024

Top Officer Pay

24th percentile

$512,150

Higher top officer pay than 24% of similar nonprofits.

Top officer pay equals 2.1% of source-year revenue.

501(c)6 • $50M-$100M nonprofits • Source year 2024

Asset Growth

36th percentile

2.1%

Faster asset growth than 36% of similar nonprofits.

501(c)6 • $50M-$100M nonprofits • Annualized from 2023 to 2024

Revenue Growth

60th percentile

11%

Faster revenue growth than 60% of similar nonprofits.

501(c)6 • $50M-$100M nonprofits • Annualized from 2023 to 2024

Assets

Up

$28,624,512

Up $582,628 (+2.1%) from 2023

Liabilities

Down

$14,966,039

Down $76,619 (-0.5%) from 2023

Net Assets

Up

$13,658,473

Up $659,247 (+5.1%) from 2023

Revenue

Up

$24,740,982

Up $2,551,564 (+11%) from 2023

Expenses

Up

$24,213,377

Up $2,559,586 (+12%) from 2023

Net Income

Down

$527,605

Down $8,022 (-1.5%) from 2023

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$30M$20M$10M$0Assets 2010: $20,495,173Liabilities 2010: $10,584,075Net Assets 2010: $9,911,0982010Assets 2011: $16,465,798Liabilities 2011: $12,838,363Net Assets 2011: $3,627,4352011Assets 2012: $17,311,052Liabilities 2012: $12,850,424Net Assets 2012: $4,460,6282012Assets 2013: $18,967,156Liabilities 2013: $13,416,246Net Assets 2013: $5,550,9102013Assets 2014: $19,536,495Liabilities 2014: $13,621,649Net Assets 2014: $5,914,8462014Assets 2015: $20,557,024Liabilities 2015: $14,123,698Net Assets 2015: $6,433,3262015Assets 2016: $22,564,403Liabilities 2016: $16,199,804Net Assets 2016: $6,364,5992016Assets 2017: $23,064,536Liabilities 2017: $16,382,249Net Assets 2017: $6,682,2872017Assets 2018: $24,338,616Liabilities 2018: $17,286,569Net Assets 2018: $7,052,0472018Assets 2019: $25,407,837Liabilities 2019: $17,558,577Net Assets 2019: $7,849,2602019Assets 2020: $17,790,580Liabilities 2020: $6,808,221Net Assets 2020: $10,982,3592020Assets 2021: $24,269,680Liabilities 2021: $14,255,190Net Assets 2021: $10,014,4902021Assets 2022: $25,307,153Liabilities 2022: $13,238,195Net Assets 2022: $12,068,9582022Assets 2023: $28,041,884Liabilities 2023: $15,042,658Net Assets 2023: $12,999,2262023Assets 2024: $28,624,512Liabilities 2024: $14,966,039Net Assets 2024: $13,658,4732024

Highlighted filing

2024

Assets$28,624,512
Liabilities$14,966,039
Net Assets$13,658,473

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$30M$20M$10M$0-$10MExpenses 2010: $13,343,9522010Expenses 2011: $15,585,6632011Expenses 2012: $16,490,2832012Revenue 2013: $19,053,300Expenses 2013: $18,197,832Net Income 2013: $855,4682013Revenue 2014: $19,366,988Expenses 2014: $19,006,721Net Income 2014: $360,2672014Revenue 2015: $20,134,424Expenses 2015: $19,453,200Net Income 2015: $681,2242015Revenue 2016: $21,064,359Expenses 2016: $21,259,518Net Income 2016: -$195,1592016Revenue 2017: $22,879,672Expenses 2017: $22,660,463Net Income 2017: $219,2092017Revenue 2018: $24,304,733Expenses 2018: $23,657,260Net Income 2018: $647,4732018Revenue 2019: $25,091,964Expenses 2019: $24,538,280Net Income 2019: $553,6842019Revenue 2020: $23,814,455Expenses 2020: $20,908,667Net Income 2020: $2,905,7882020Revenue 2021: $12,861,271Expenses 2021: $13,984,533Net Income 2021: -$1,123,2622021Revenue 2022: $23,086,575Expenses 2022: $20,500,648Net Income 2022: $2,585,9272022Revenue 2023: $22,189,418Expenses 2023: $21,653,791Net Income 2023: $535,6272023Revenue 2024: $24,740,982Expenses 2024: $24,213,377Net Income 2024: $527,6052024

Highlighted filing

2024

Revenue$24,740,982
Expenses$24,213,377
Net Income$527,605

Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$28.6$15.0$13.7$24.7$24.2$0.53
2023Detailed filing. Detailed filing data is available for this year.$28.0$15.0$13.0$22.2$21.7$0.54
2022Detailed filing. Detailed filing data is available for this year.$25.3$13.2$12.1$23.1$20.5$2.59
2021Detailed filing. Detailed filing data is available for this year.$24.3$14.3$10.0$12.9$14.0$1.12
2020Detailed filing. Detailed filing data is available for this year.$17.8$6.81$11.0$23.8$20.9$2.91
2019Detailed filing. Detailed filing data is available for this year.$25.4$17.6$7.85$25.1$24.5$0.55
2018Detailed filing. Detailed filing data is available for this year.$24.3$17.3$7.05$24.3$23.7$0.65
2017Detailed filing. Detailed filing data is available for this year.$23.1$16.4$6.68$22.9$22.7$0.22
2016Detailed filing. Detailed filing data is available for this year.$22.6$16.2$6.36$21.1$21.3$0.20
2015Detailed filing. Detailed filing data is available for this year.$20.6$14.1$6.43$20.1$19.5$0.68
2014Detailed filing. Detailed filing data is available for this year.$19.5$13.6$5.91$19.4$19.0$0.36
2013Detailed filing. Detailed filing data is available for this year.$19.0$13.4$5.55$19.1$18.2$0.86
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$17.3$12.9$4.46$16.5
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$16.5$12.8$3.63$15.6
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$20.5$10.6$9.91$13.3
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Nov 15, 2025
Return Version
2024v5.2
Gross Receipts
$70,529,429
Mission and Program Overview

Mission

Provides members with a wide range of services which are designed to help both suppliers and distributors improve and expand their markets.

Provides members with a wide range of services which are designed to help (continued on sch o) both suppliers and distributors expand and improve their markets.

Balance Sheet Detail
LineBeginningEndChange
Assets
Investments in Publicly Traded Securities$2,059,667$10,655,093▲ $8,595,426
Savings and Temporary Cash Investments$12,207,022$7,203,973▼ $5,003,049
Cash and Non-Interest-Bearing Accounts$6,867,662$3,863,445▼ $3,004,217
Land, Buildings, and Equipment, Net$1,120,491$3,648,142▲ $2,527,651
Prepaid Expenses and Deferred Charges$4,761,459$2,086,243▼ $2,675,216
Accounts Receivable$1,011,181$1,125,114▲ $113,933
Total Assets$28,041,884$28,624,512▲ $582,628
Other Assets Total$14,402$42,502▲ $28,100
Liabilities
Deferred Revenue$13,875,952$13,374,369▼ $501,583
Accounts Payable and Accrued Expenses$1,166,706$1,591,670▲ $424,964
Total Liabilities$15,042,658$14,966,039▼ $76,619
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$12,999,226$13,658,473▲ $659,247
Total Net Assets Fund Balance$12,999,226$13,658,473▲ $659,247
Total Liabilities and Net Assets / Fund Balance$28,041,884$28,624,512▲ $582,628

Asset Categories

AssetBook ValueDepreciationBasis
Buildings$2,424,603$2,040,840$4,465,443
Equipment$719,325$653,418$1,372,743
Land$280,778-$280,778
Other Land Buildings$223,436$31,023$254,459
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Dale DenhamCEO (thru 08/24)FT$326,195$185,955$512,150
Ellen TuckerVP, Revenue & ExpositionsFT$215,365$81,689$297,054
Troy NaefFractional CFOFT$234,000-$234,000
Lindsey DavisDirector, Business Dev.FT$144,725$66,675$211,400
Trent GrandeySr. Software Architect/developerFT$151,728$27,534$179,262
Joshua EllisEditor-in-chiefFT$141,241$26,509$167,750
Chad KarstensDirector of Technology (thru 11/24)FT$143,135$22,801$165,936
Dawn OldsInterim CEO (as of 07/24)FT$142,149$18,196$160,345
Terry AndreasenSenior Manager SystemsFT$127,054$15,557$142,611

Board Members and Trustees

NameTitle
Denise TaschereauChair-elect of the Board
Andrew SpellmanChairman of the Board
Kevin WalshImmediate Past Chair
Chris AndersonVice Chair, Finance
Dan PantanoDirector
Danny RosinDirector
Erin ReillyDirector
Karie CowdenDirector
Lori BauerDirector
Zach OttensteinDirector
Josh WhiteDirector (thru 01/24)
Melissa RalstonDirector (thru 01/24)
Tom GoosDirector (thru 01/24)
Kara KeisterRegional Delegate

Highest Paid Contractors

ContractorServicesLocationCompensation
Mgm Resorts InternationalEvent Services - Main Expo3950 LAS VEGAS BLVD, Las Vegas, NV 89119$2,576,343
Scott & Reid General Contractors LLCContracting Services - Office Remodel15207 ADDISON RD, Addison, TX 75001$1,201,815
Freeman Expositions LLCEvent Services - Annual Trade Show3801 ADLER DR SUITE 100 150, Dallas, TX 75211$463,737
Hutton HotelEvent Services - Women Leadership Progra1808 WEST END AVENUE, Nashville, TN 37203$249,132
Royle PrintingPrinting Services - Ppai Magazine745 S BIRD ST, Sun Prairie, WI 53590$247,789
Revenue and Support

Revenue Composition

Contributions and Grants
$0
Program Service Revenue
$22,002,104
Investment Income
$1,160,562
Other Revenue
$1,578,316
Change in Net Assets
$527,605

Audited Revenue Reconciliation

Revenue per Audited Statements
$18,134,829
Revenue Not Reported on Financial Statements
$6,606,153
Revenue Not Reported on Form 990
$131,642
Other Revenue Adjustments
$6,555,283
Total Revenue per Audited Statements
$18,266,471
Total Revenue per Form 990
$24,740,982
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$16,804,112
Salaries, Compensation, and Employee Benefits$7,399,757
Grants and Similar Amounts Paid$9,508
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages---$4,973,076
Office Expenses---$1,978,383
Conferences and Meetings---$1,718,622
Fees for Services Other---$1,532,425
Current Officers, Directors, Trustees, and Key Employees---$1,203,548
Travel---$1,049,045
Advertising---$962,012
Occupancy---$761,768
Information Technology---$718,004
Other Employee Benefits---$582,492
Payroll Taxes---$478,749
Fees for Services Legal---$330,658
Depreciation Depletion---$253,166
Insurance---$185,234
Pension Plan Contributions---$161,892
Other Expenses---$109,253
Fees for Services Accounting---$59,051
Fees for Service Investment Mgmnt Fees---$50,870
Fees for Services Lobbying---$47,000
Grants to Domestic Orgs---$9,508
Total Functional Expenses$0$0$0$24,213,377

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Form 990$24,213,377
Expenses per Audited Statements$17,607,224
Total Expenses per Audited Statements$17,607,224
Expenses Not Reported on Financial Statements$6,606,153
Other Expense Adjustments$6,555,283
Expenses Not Reported on Form 990$0
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
Promotional Products Education FoundationIrving, TX501(c)(3)Match Donor Contributions$9,508

International Summary

Offices
0
Employees
0
Spending
$294,529

International Compliance

Activity in boycott countries
No
Foreign corporation ownership
Yes
Foreign partnership interest
No
Interest in foreign trust
No
Passive foreign investment company interest
No
Transfers to foreign corporations
Yes

International Activities

RegionActivityServicesOfficesEmployeesSpending
Central America and the CarribeanInvestments-00$294,529
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
In-house lobbying only
No
Subject to proxy tax
Yes

Reported Spending and Taxes

Line ItemAmount
Current Year Nondeductible Lobbying and Political Cost$47,000
Total Nondeductible Lobbying and Political Cost$47,000
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
Yes
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section A, Line 4

During the tax year, the organization amended article x, section 4 of its bylaws regarding the quorum requirement for membership meetings. The prior bylaws required that a quorum consist of at least sixty (60) voting members, and that meetings be adjourned and rescheduled if fewer than sixty (60) members were present. The amended bylaws now provide that the members present at a properly called meeting shall constitute a quorum, thereby eliminating the fixed numerical quorum requirement.

Form 990, Part VI, Section A, Line 6

The organization has members which are made up of the following six core membership tiers: supplier, distributor, solutions provider, international supplier, international distributor, and honorary life member. The members elect the board of directors.

Form 990, Part VI, Section A, Line 7A

The members elect eight of the eleven board of directors.

Form 990, Part VI, Section B, Line 11B

The organization's form 990 is reviewed by the ceo and the director of finance & administration prior to filing.

Form 990, Part VI, Section B, Line 12C

The organization obtains an annual affirmation or disclosure from each board member and requires all new board members to affirm or disclose any conflicts at the time they join.

Form 990, Part VI, Section B, Line 15

The executive committee annually reviews the compensation of the organizations officers using comparable data to determine salaries.

Form 990, Part VI, Section C, Line 19

The organization makes its governing documents available at its office and upon request.

Filing and Contact Details

Filer

Filer Name
PROMOTIONAL PRODUCTS ASSOCIATION INT'L
EIN
36-2332840
Phone
9722583085
Address
3125 SKYWAY CIRCLE NORTH, IRVING, TX 75038-3526

Signing Officer

Name
Andrew Holmgreen
Title
CEO
Phone
9722583085
Signed
2025-11-15
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Andrew Holmgreen
Formed
1904
Legal Domicile
TX
Voting Board Members
11
Independent Board Members
11
Employees
82
Volunteers
14

Preparer

Firm
Armanino Advisory LLC
Address
1520 S FIFTH STREET SUITE 309, ST CHARLES, MO 63303
Preparer
Jennifer M Vacha
Phone
6362553000
Supplemental Narrative

Financial Statement Notes

PART X, LINE 2:

The association is a non-profit corporation and is exempt from federal income tax under section 501(c)(6) of the internal revenue code. Net income from publications is subject to federal income taxes as unrelated business income. No current provision for federal income taxes on unrelated business income has been made due to the utilization of net operating loss carryforwards. Unused net operating losses carried forward available to offset future income taxes related to unrelated business income expire at various dates in the future. Any deferred income tax assets related to these losses are fully offset by a valuation allowance. The association follows the provisions of fasb asc 740 accounting for uncertainty in income taxes. Under this asc guidance, an organization must recognize the tax benefit associated with tax positions taken for tax return purposes when it is more-likely-than-not that the position will be sustained. The association does not believe there are any unrecognized tax benefits that should be recorded. For the years ended december 31, 2024 and 2023 there were no interest or penalties recorded or included in the statements of activities related to taxes. The association is still open to examination by taxing authorities from 2021 forward.

PART XI, LINE 4B - OTHER ADJUSTMENTS:

Costs netted with membership dues 6,555,283.

PART XII, LINE 4B - OTHER ADJUSTMENTS:

Costs netted with membership dues 6,555,283.

Raw XML AppendixShowing 400 of 729 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/ActivityOrMissionDesc0PROVIDES MEMBERS WITH A WIDE RANGE OF SERVICES WHICH ARE DESIGNED TO HELP (CONTINUED ON SCH O) BOTH SUPPLIERS AND DISTRIBUTORS EXPAND AND IMPROVE THEIR MARKETS.
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IRS990/Form990PartVIISectionAGrp/TitleTxt0CHAIRMAN OF THE BOARD
IRS990/Form990PartVIISectionAGrp/TitleTxt1CHAIR-ELECT OF THE BOARD
IRS990/Form990PartVIISectionAGrp/TitleTxt2VICE CHAIR, FINANCE
IRS990/Form990PartVIISectionAGrp/TitleTxt3IMMEDIATE PAST CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt4REGIONAL DELEGATE
IRS990/Form990PartVIISectionAGrp/TitleTxt5DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt6DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt7DIRECTOR (THRU 01/24)
IRS990/Form990PartVIISectionAGrp/TitleTxt8DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt9DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt10DIRECTOR (THRU 01/24)
IRS990/Form990PartVIISectionAGrp/TitleTxt11DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt12DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt13DIRECTOR (THRU 01/24)
IRS990/Form990PartVIISectionAGrp/TitleTxt14CEO (THRU 08/24)
IRS990/Form990PartVIISectionAGrp/TitleTxt15INTERIM CEO (AS OF 07/24)
IRS990/Form990PartVIISectionAGrp/TitleTxt16FRACTIONAL CFO
IRS990/Form990PartVIISectionAGrp/TitleTxt17VP, REVENUE & EXPOSITIONS
IRS990/Form990PartVIISectionAGrp/TitleTxt18DIRECTOR, BUSINESS DEV.
IRS990/Form990PartVIISectionAGrp/TitleTxt19SR. SOFTWARE ARCHITECT/DEVELOPER
IRS990/Form990PartVIISectionAGrp/TitleTxt20EDITOR-IN-CHIEF
IRS990/Form990PartVIISectionAGrp/TitleTxt21DIR. OF TECHNOLOGY (THRU 11/24)
IRS990/Form990PartVIISectionAGrp/TitleTxt22SENIOR MANAGER SYSTEMS
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IRS990/MissionDesc0PROVIDES MEMBERS WITH A WIDE RANGE OF SERVICES WHICH ARE DESIGNED TO HELP BOTH SUPPLIERS AND DISTRIBUTORS EXPAND AND IMPROVE THEIR MARKETS.
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IRS990/ProgSrvcAccomActy2Grp/Desc0MEMBERSHIP SERVICES - PPAI COLLECTS MEMBERSHIP DUES FROM NEARLY 15,000 MEMBER COMPANIES AND PROVIDES INFORMATION AND SUPPORT TO MEMBERS CONCERNING TRADE SHOWS, EDUCATION, PUBLICATIONS AND BUSINESS PARTNER PROGRAMS PROVIDING INDUSTRY DISCOUNTS.
IRS990/ProgSrvcAccomActy3Grp/Desc0PUBLICATIONS - PPAI PUBLISHES A MONTHLY MAGAZINE, "PPAI MAGAZINE," ONE BI-WEEKLY DIGITAL NEWSLETTER, "NEWSLINK, AND ONE DAILY DIGITAL BUSINESS TIPS E-NEWSLETTER, "PROMOTIONAL CONSULTANT TODAY," FOR THE PROMOTIONAL PRODUCTS INDUSTRY.
IRS990/ProgSrvcAccomActyOtherGrp/Desc0PROFESSIONAL DEVELOPMENT - PROVIDES EDUCATIONAL OPPORTUNITIES FOR MEMBERS. ALSO OFFERS AN INDUSTRY CERTIFICATION PROGRAM.PUBLIC AFFAIRS - PROVIDES INFORMATION AND SUPPORT TO THE INDUSTRY CONCERNING PRODUCT SAFETY AND LEGISLATIVE MATTERS ON THE STATE AND FEDERAL LEVEL.MEMBER ENGAGEMENT - PROVIDES INFORMATION FOR MEMBER ENGAGEMENT FOR VOLUNTEER LEADERSHIP, ASSOCIATIONS PROGRAMS, AWARDS AND SERVICE ACTIVITIES.REGIONAL RELATIONS - PROVIDES A LIAISON WITH 26 INDEPENDENT REGIONAL ASSOCIATES ON ACTIVITIES FOR THE BETTERMENT OF THE INDUSTRY. BUSINESS DEVELOPMENT - PROVIDES A VALUE-ADDED SALES APPROACH FOR MEMBERS BY PROVIDING CONSULTATIVE SALES PLANNING, WHILE CREATING A BETTER MEMBER EXPERIENCE; IDENTIFIES NEW PRODUCTS OR SERVICES TO HELP ITS MEMBERS GROW.INDUSTRY PROMOTION - PROMOTES THE INDUSTRY THROUGH PUBLICATIONS, ADVERTISING, TRADE SHOWS AND SOCIAL MEDIA.TECHNOLOGY - DEVELOPS AND MAINTAINS THE ASSOCIATION'S TECHNICAL RESOURCES AND WEBSITE.VOLUNTEER ADMINISTRATION - PROVIDES NECESSARY SUPPORT AND COORDINATION FOR THE VOLUNTEER BOARD AND COMMITTEE MEMBERS.CORPORATE SOCIAL RESPONSIBILITY - PROVIDES RESOURCES AND GUIDANCE FOR MEMBERS TO IMPROVE THEIR CSR EFFORTS, INCLUDING SUSTAINABILITY, ETHICAL SOURCING, AND SOCIAL EQUITY.
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