Civic Intelligence

Popular Culture Association

EIN 31-1387458 • 501(c)3 • Atlanta, GA

Profile

The mission of the organization is to promote the study of popular culture through conferences and publications. The PCA also encourages, but has no direct control over, regional popular culture organizations in the United States and internationally.

One Glenlake Parkway STE 1200Atlanta, GA 30328

n/A

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

36th percentile

0.02x

Higher debt load relative to assets than 36% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2025

Liabilities / Revenue

41st percentile

0.04x

Higher debt load relative to revenue than 41% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2025

Net Margin

61st percentile

10%

Higher net margin than 61% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2025

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

27th percentile

-3.2%

Faster asset growth than 27% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Annualized from 2022 to 2025

Revenue Growth

67th percentile

19%

Faster revenue growth than 67% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Annualized from 2022 to 2025

Balance Sheet
Liabilities / Assets36th percentile

Assets

Up

$1,650,903

Up $128,690 (+8.5%) from 2024

Liabilities

Down

$28,673

Down $4,946 (-15%) from 2024

Net Assets

Up

$1,622,230

Up $133,636 (+9.0%) from 2024

Operations
Liabilities / Revenue41st percentileNet Margin61st percentile

Revenue

Up

$694,568

Up $94,808 (+16%) from 2024

Expenses

Down

$621,944

Down $8,016 (-1.3%) from 2024

Net Income

Up

$72,624

Up $102,824 (+340%) from 2024

Trend Graphs

Balance Sheet Trend

Asset Growth27th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$3.0M$2.0M$1.0M$0Assets 2017: $1,884,935Liabilities 2017: $10,387Net Assets 2017: $1,874,5482017Assets 2018: $1,684,134Liabilities 2018: $15,482Net Assets 2018: $1,668,6522018Assets 2019: $1,718,146Liabilities 2019: $52,189Net Assets 2019: $1,665,9572019Assets 2020: $1,898,741Liabilities 2020: $101,546Net Assets 2020: $1,797,1952020Assets 2021: $2,136,095Liabilities 2021: $86,216Net Assets 2021: $2,049,8792021Assets 2022: $1,820,064Liabilities 2022: $171,428Net Assets 2022: $1,648,6362022Assets 2023: $1,457,596Liabilities 2023: $71,622Net Assets 2023: $1,385,9742023Assets 2024: $1,522,213Liabilities 2024: $33,619Net Assets 2024: $1,488,5942024Assets 2025: $1,650,903Liabilities 2025: $28,673Net Assets 2025: $1,622,2302025

Highlighted filing

2025

Assets$1,650,903
Liabilities$28,673
Net Assets$1,622,230
Open 2025 Filing

Operations Trend

Revenue Growth67th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$1.0M$500K$0-$500KRevenue 2017: $545,877Expenses 2017: $616,818Net Income 2017: -$70,9412017Revenue 2018: $547,155Expenses 2018: $832,376Net Income 2018: -$285,2212018Revenue 2019: $654,022Expenses 2019: $690,259Net Income 2019: -$36,2372019Revenue 2020: $326,751Expenses 2020: $302,714Net Income 2020: $24,0372020Revenue 2021: $470,934Expenses 2021: $379,030Net Income 2021: $91,9042021Revenue 2022: $413,310Expenses 2022: $544,985Net Income 2022: -$131,6752022Revenue 2023: $417,378Expenses 2023: $719,421Net Income 2023: -$302,0432023Revenue 2024: $599,760Expenses 2024: $629,960Net Income 2024: -$30,2002024Revenue 2025: $694,568Expenses 2025: $621,944Net Income 2025: $72,6242025

Highlighted filing

2025

Revenue$694,568
Expenses$621,944
Net Income$72,624
Open 2025 Filing

Filings

Most recent year

2025 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$1,650,903
Liabilities
$28,673
Net assets
$1,622,230
Revenue
$694,568
Expenses
$621,944
Net income
$72,624
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Detailed filing. Detailed filing data is available for this year.$1.65$0.03$1.62$0.69$0.62$0.07
2024Detailed filing. Detailed filing data is available for this year.$1.52$0.03$1.49$0.60$0.63$0.03
2023Detailed filing. Detailed filing data is available for this year.$1.46$0.07$1.39$0.42$0.72$0.30
2022Detailed filing. Detailed filing data is available for this year.$1.82$0.17$1.65$0.41$0.54$0.13
2021Detailed filing. Detailed filing data is available for this year.$2.14$0.09$2.05$0.47$0.38$0.09
2020Detailed filing. Detailed filing data is available for this year.$1.90$0.10$1.80$0.33$0.30$0.02
2019Detailed filing. Detailed filing data is available for this year.$1.72$0.05$1.67$0.65$0.69$0.04
2018Detailed filing. Detailed filing data is available for this year.$1.68$0.02$1.67$0.55$0.83$0.29
2017Detailed filing. Detailed filing data is available for this year.$1.88$0.01$1.87$0.55$0.62$0.07
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Sep 1, 2024 to Aug 31, 2025
Signed
Jan 20, 2026
Return Version
2024v5.2
Gross Receipts
$694,568
Mission and Program Overview

Mission

The mission of the organization is to promote the study of popular culture through conferences and publications. The PCA also encourages, but has no direct control over, regional popular culture organizations in the United States and internationally.

Balance Sheet Detail
LineBeginningEndChange
Assets
Investments in Publicly Traded Securities$1,478,682$1,532,563▲ $53,881
Cash and Non-Interest-Bearing Accounts$29,816$109,684▲ $79,868
Prepaid Expenses and Deferred Charges$11,988$8,656▼ $3,332
Accounts Receivable$1,727--
Total Assets$1,522,213$1,650,903▲ $128,690
Liabilities
Deferred Revenue$20,250$16,950▼ $3,300
Accounts Payable and Accrued Expenses$13,369$11,723▼ $1,646
Total Liabilities$33,619$28,673▼ $4,946
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$1,488,594$1,622,230▲ $133,636
Total Net Assets Fund Balance$1,488,594$1,622,230▲ $133,636
Total Liabilities and Net Assets / Fund Balance$1,522,213$1,650,903▲ $128,690
Compensation and Service Providers
Top Officer PayScore unavailable

Board Members and Trustees

NameTitle
Colleen KarnChair
Phil SimpsonEndowment Chair
Nicole FreimVP Area Chairs
Sherry GinnPresident
Brenda BoudreauPresident Elect
Annie BiermanTrustee at Large
Carol BernardTrustee at Large
Christopher MaverickTrustee at Large
David HansenTrustee at Large
James OkapalTrustee at Large
Peter Cullen BryanTrustee at Large
Saadia LawtonTrustee at Large
Gary BurnsHistorian
Carl SederholmJAC Editor
Novotny LawrenceJPC Editor
Bruce DrushelSecretary
Heather PorterTreasurer
Uzoamaka Melissa AnylwoVP Awards
Amanda Jo HobsonVP Belonging Outreach Membership
Revenue and Support

Revenue Composition

Contributions and Grants
$180,768
Program Service Revenue
$441,257
Investment Income
$72,543
Other Revenue
$0
All Other Contributions
$1,382
Change in Net Assets
$72,624
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$539,272
Grants and Similar Amounts Paid$82,672
Professional Fundraising Fees$0
Salaries, Compensation, and Employee Benefits$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Conferences and Meetings$332,510--$332,510
Fees for Services Management-$152,250-$152,250
Grants to Domestic Orgs$82,672--$82,672
Information Technology$6,897$6,896-$13,793
Fees for Services Legal-$8,833-$8,833
Insurance-$2,412-$2,412
Other Expenses$17,907$926-$926
Fees for Services Accounting-$519-$519
Total Functional Expenses$439,986$181,958$0$621,944
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Members or stockholder classes and rights Part VI line 6

“The organizations members consist of all individuals who attend the annual conference where the board of directors is voted on.”

Form 990 governing body review Part VI line 11

“The organizations form 990 is reviewed and approved by the executive committee. A copy is made available to all board members prior to filing.”

Conflict of interest policy compliance Part VI line 12C

“Conflict of Interest policies are reviewed annually with all board members.”

Governing documents etc available to public Part VI line 19

“Available upon written request.”

Filing and Contact Details

Filer

Filer Name
Popular Culture Association
EIN
31-1387458
In Care Of
% Sherry Ginn
Address
One Glenlake Parkway STE 1200, Atlanta, GA 30328

Signing Officer

Name
Sherry Ginn
Title
President
Signed
2026-01-20
Discuss with paid preparer
No

Organization Details

Formed
1971
Legal Domicile
Il
Voting Board Members
15
Independent Board Members
15
Employees
0

Preparer

Firm
North and Company LLC
Address
2221 Peachtree Road D-407, Atlanta, GA 30309
Preparer
Micheal North
Phone
4044080809
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IRS990/InsuranceGrp/ManagementAndGeneralAmt02412
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IRS990/MinutesOfCommitteesInd0true
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IRS990/MissionDesc0The mission of the organization is to promote the study of popular culture through conferences and publications. The PCA also encourages, but has no direct control over, regional popular culture organizations in the United States and internationally.
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IRS990/OtherChangesInNetAssetsAmt00
IRS990/OtherExpensesGrp/Desc0Bank and MSF charges
IRS990/OtherExpensesGrp/Desc1Dues and Subscriptions
IRS990/OtherExpensesGrp/Desc2Printing and misc
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IRS990/OtherExpensesGrp/ManagementAndGeneralAmt12448
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt2926
IRS990/OtherExpensesGrp/ProgramServicesAmt017907
IRS990/OtherExpensesGrp/TotalAmt025581
IRS990/OtherExpensesGrp/TotalAmt12448
IRS990/OtherExpensesGrp/TotalAmt2926
IRS990/PartialLiquidationInd0false
IRS990/PayPremiumsPrsnlBnftCntrctInd0false
IRS990/PoliticalCampaignActyInd0false
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IRS990/ProgramServiceRevenueGrp/Desc0Annual Conference
IRS990/ProgramServiceRevenueGrp/Desc1Journal Revenue
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IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt113000
IRS990/ProhibitedTaxShelterTransInd0false
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IRS990/RegularMonitoringEnfrcInd0true
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IRS990/ReportInvestmentsOtherSecInd0false
IRS990/ReportLandBuildingEquipmentInd0false
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IRS990/ReportOtherLiabilitiesInd0false
IRS990/ReportProgramRelatedInvstInd0false
IRS990/RevenueAmt0513800
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearAmt01382
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IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearMinus4YearsAmt035158
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IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus4YearsAmt0340639
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IRS990ScheduleA/InvestmentIncomeCYPct00.09000
IRS990ScheduleA/InvestmentIncomePYPct00.10000
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IRS990ScheduleA/SubstAndDsqlfyPrsnsTotGrp/CurrentTaxYearMinus3YearsAmt00
IRS990ScheduleA/SubstAndDsqlfyPrsnsTotGrp/CurrentTaxYearMinus4YearsAmt00
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IRS990ScheduleA/Total509Grp/TotalAmt02258840
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearAmt0668529
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus1YearAmt0552433
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus2YearsAmt0432857
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IRS990/ScheduleBRequiredInd0false
IRS990/ScheduleJRequiredInd0false
IRS990/ScheduleORequiredInd0true
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0The organizations members consist of all individuals who attend the annual conference where the board of directors is voted on.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1The organizations form 990 is reviewed and approved by the executive committee. A copy is made available to all board members prior to filing.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2Conflict of Interest policies are reviewed annually with all board members.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3Available upon written request.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Members or stockholder classes and rights Part VI line 6
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Form 990 governing body review Part VI line 11
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Conflict of interest policy compliance Part VI line 12c
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Governing documents etc available to public Part VI line 19
IRS990/SchoolOperatingInd0false

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