Civic Intelligence

Cincinnati Chapter of the American Marketing Association

EIN 31-1010118 • 501(c)3 • Cincinnati, OH

Profile

ADVANCEMENT OF MARKETING

PO Box 53657Cincinnati, OH 45253

cincinnatiama.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

Score unavailable

No value available

Liabilities-to-assets requires both liabilities and assets on the latest valid filing.

Source year 2024

Liabilities / Revenue

Score unavailable

No value available

Liabilities-to-revenue requires both liabilities and revenue on the latest valid filing.

Source year 2024

Net Margin

18th percentile

-32%

Higher net margin than 18% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2024

Top Officer Pay

87th percentile

$18,644

Higher top officer pay than 87% of similar nonprofits.

Top officer pay equals 61.3% of source-year revenue.

501(c)3 • <$500k nonprofits • Source year 2024

Asset Growth

36th percentile

-15%

Faster asset growth than 36% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2022 to 2024

Revenue Growth

62nd percentile

8.5%

Faster revenue growth than 62% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2022 to 2024

Balance Sheet
Liabilities / AssetsScore unavailable

Assets

Down

$39,992

Down $15,065 (-27%) from 2022

Liabilities

-

No earlier filing loaded for comparison.

Net Assets

Down

$39,992

Down $15,065 (-27%) from 2022

Operations
Liabilities / RevenueScore unavailableNet Margin18th percentile

Revenue

Up

$30,432

Up $4,562 (+18%) from 2022

Expenses

Up

$40,307

Up $12,160 (+43%) from 2022

Net Income

Down

-$9,875

Down $7,598 (-334%) from 2022

Trend Graphs

Balance Sheet Trend

Asset Growth36th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$60K$40K$20K$0Assets 2014: $49,713Net Assets 2014: $49,7132014Assets 2015: $49,228Net Assets 2015: $49,2282015Assets 2016: $36,031Net Assets 2016: $36,0312016Assets 2017: $25,134Net Assets 2017: $25,1342017Assets 2018: $31,097Net Assets 2018: $31,0972018Assets 2019: $39,439Net Assets 2019: $39,4392019Assets 2022: $55,057Net Assets 2022: $55,0572022Assets 2024: $39,992Net Assets 2024: $39,9922024

Highlighted filing

2024

Assets$39,992
Liabilities-
Net Assets$39,992
Open 2024 Filing

Operations Trend

Revenue Growth62nd percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$100K$50K$0-$50KRevenue 2014: $75,093Expenses 2014: $73,332Net Income 2014: $1,7612014Revenue 2015: $57,387Expenses 2015: $57,872Net Income 2015: -$4852015Revenue 2016: $70,087Expenses 2016: $83,284Net Income 2016: -$13,1972016Revenue 2017: $69,608Expenses 2017: $80,505Net Income 2017: -$10,8972017Revenue 2018: $89,240Expenses 2018: $83,277Net Income 2018: $5,9632018Revenue 2019: $99,342Expenses 2019: $91,000Net Income 2019: $8,3422019Revenue 2022: $25,870Expenses 2022: $28,147Net Income 2022: -$2,2772022Revenue 2024: $30,432Expenses 2024: $40,307Net Income 2024: -$9,8752024

Highlighted filing

2024

Revenue$30,432
Expenses$40,307
Net Income-$9,875
Open 2024 Filing

Filings

Most recent year

2024 • Form 990EZDetailed filing. Detailed filing data is available for this year.

Open filing
Assets
$39,992
Liabilities
-
Net assets
$39,992
Revenue
$30,432
Expenses
$40,307
Net income
-$9,875
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$40.0$40.0$30.4$40.3$9.88
2022Detailed filing. Detailed filing data is available for this year.$55.1$55.1$25.9$28.1$2.28
2019Detailed filing. Detailed filing data is available for this year.$39.4$39.4$99.3$91.0$8.34
2018Detailed filing. Detailed filing data is available for this year.$31.1$31.1$89.2$83.3$5.96
2017Detailed filing. Detailed filing data is available for this year.$25.1$25.1$69.6$80.5$10.9
2016Detailed filing. Detailed filing data is available for this year.$36.0$36.0$70.1$83.3$13.2
2015Detailed filing. Detailed filing data is available for this year.$49.2$49.2$57.4$57.9$0.49
2014Detailed filing. Detailed filing data is available for this year.$49.7$49.7$75.1$73.3$1.76
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jul 1, 2023 to Jun 30, 2024
Signed
May 15, 2025
Return Version
2023v6.0
Gross Receipts
$70,508
Mission and Program Overview

Mission

ADVANCEMENT OF MARKETING

Program Services

DescriptionGrantsExpenses
PROMOTION OF THE ADVANCEMENT OF MARKETING THRU COLLEGIATE FUNDS FOR MEMBERS AND SCHOLARSHIPS TO HELP MEMBERS FIND EMPLOYMENT AND/OR EMPLOYEES-$33,077
Compensation and Service Providers
Top Officer Pay87th percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
KATHY WALTERSAdmin. Assist.FT$18,644-$18,644
RON CALLAHANChairman-$0--
WILL MOSESPresidentPT$0--
DAVID ALEXSecretary/TreasPT$0--
AIMEE JUDChairmanPT$0--
GINA BONARChairmanPT$0--
AMY MERSCHChairmanPT$0--
AUDREY RONIS-TOBINChairmanPT$0--
RICKY DENNISChairmanPT$0--
ANDY NOLLERChairmanPT$0--
BETSY WOLKINGChairmanPT$0--
BETTY RODRIGUEZ-HAKESChairmanPT$0--
AFTON PALMERPast PresidentPT$0--
JULIA PEGISChairmanPT$0--
CASEY BOGGSChairmanPT$0--
MOLLY ALDERSONChairmanPT$0--
TOM JONESChairmanPT$0--
GRACE HARTENChairmanPT$0--
ANNA CAMPBELLChairmanPT$0--
CORTLAN BOOKERChairmanPT$0--
ABBEY CUMMINSChairmanPT$0--
CHRISTINE SECHAssoc Board MemPT$0--
AUTUMN JENKINSChairman-$0--
SANJAY PULIGADDAChairman-$0--
Fundraising, Events, and Gaming

Fundraising Events

EventGross ReceiptsGross RevenueDirect ExpensesNet Income
Ignite Conference$22,065$22,065-$22,065
Cmo Roundtable$10,833$10,833-$10,833
Total Events$48,036$48,036$36,300$11,736
Filing and Contact Details

Filer

Filer Name
Cincinnati Chapter of the American
EIN
31-1010118
Phone
5137417951
Address
PO BOX 53657, CINCINNATI, OH 45253

Signing Officer

Name
Justine Daley
Title
President Elect
Signed
2025-05-15
Discuss with paid preparer
Yes

Preparer

Firm
Alex & Company
Address
8044 Montgomery Rd 420, Cincinnati, OH 45236
Preparer
David J Alex CPA
Phone
5137941900
Supplemental Narrative

Additional Explanations

Other Revenue.1

“MISCELLANEOUS $62”

Other Expenses.1002

“Office Expenses $205”

Other Expenses.1007

“Conferences, Conventions, and Meetings $16721”

Other Expenses.1

“CREDIT CARD FEES $2111”

Other Expenses.2

“Hosting for ama president $867”

Other Expenses.3

“MILEAGE $600”

Other Expenses.4

“Social media expense $353”

Other Expenses.5

“MAILING PERMIT $320”

Other Expenses.7

“WEBSITE EXPENSE $155”

Other Expenses.8

“SOFTWARE $151”

Other Expenses.9

“MISC. MATERIALS $21”

Raw XML Appendix274 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm9BETSY WOLKING
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IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm23SANJAY PULIGADDA
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt0Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt1President
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt2SECRETARY/TREAS
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt3Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt4Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt5Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt6Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt7Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt8Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt9Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt10Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt11PAST PRESIDENT
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt12Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt13Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt14ADMIN. ASSIST.
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt15Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt16Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt17Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt18Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt19Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt20Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt21ASSOC BOARD MEM
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt22Chairman
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt23Chairman
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IRS990EZ/OtherRevenueTotalAmt062
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IRS990EZ/PartVIOfCompOfHghstPdEmplTxt0NONE
IRS990EZ/PoliticalCampaignActyInd0false
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IRS990EZ/PrintingPublicationsPostageAmt0159
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IRS990EZ/ProgramSrvcAccomplishmentGrp/ProgramServiceExpensesAmt033077
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IRS990ScheduleG/FundraisingEventInformationGrp/Event1Nm0IGNITE CONFERENCE
IRS990ScheduleG/FundraisingEventInformationGrp/Event2Nm0CMO ROUNDTABLE
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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0MISCELLANEOUS $62
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1Office Expenses $205
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2Conferences, Conventions, and Meetings $16721
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3CREDIT CARD FEES $2111
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4HOSTING FOR AMA PRESIDENT $867
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt5MILEAGE $600
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt6SOCIAL MEDIA EXPENSE $353
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt7MAILING PERMIT $320
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt8WEBSITE EXPENSE $155
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt9SOFTWARE $151
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt10MISC. MATERIALS $21
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Other Revenue.1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Other Expenses.1002
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Other Expenses.1007
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Other Expenses.1
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4Other Expenses.2
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc5Other Expenses.3
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc6Other Expenses.4
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc7Other Expenses.5
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc8Other Expenses.7
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc9Other Expenses.8
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc10Other Expenses.9
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0JUSTINE DALEY
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ReturnHeader/BusinessOfficerGrp/SignatureDt02025-05-15
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0CINCINNATI CHAPTER OF THE AMERICAN
ReturnHeader/Filer/BusinessName/BusinessNameLine2Txt0MARKETING ASSOCIATION
ReturnHeader/Filer/BusinessNameControlTxt0CINC
ReturnHeader/Filer/EIN0311010118
ReturnHeader/Filer/PhoneNum05137417951
ReturnHeader/Filer/USAddress/AddressLine1Txt0PO BOX 53657
ReturnHeader/Filer/USAddress/CityNm0CINCINNATI
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ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0311710612
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0Alex & Company
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt08044 Montgomery Rd 420
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0Cincinnati
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0OH
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ReturnHeader/PreparerPersonGrp/PhoneNum05137941900
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0David J Alex CPA
ReturnHeader/ReturnTs02025-05-15T13:05:30-07:00
ReturnHeader/ReturnTypeCd0990EZ
ReturnHeader/TaxPeriodBeginDt02023-07-01
ReturnHeader/TaxPeriodEndDt02024-06-30
ReturnHeader/TaxYr02023

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