Civic Intelligence

Pure Inc

EIN 27-4586127 • 501(c)3 • Bentonville, AR

Profile

Pure, inc. Helps grow a culture of generosity through high-volume peer-to- peer fundraising and crowd-funding solutions. By providing aid, awareness, and support, pure inc. Mobilizes people and resources to make an impact where everyone can engage and make a difference.

1720 S Walton Blvd Ste 4-155Bentonville, AR 72712

purecharity.com

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

7th percentile

0.00x

Higher debt load relative to assets than 7% of similar nonprofits.

501(c)3 • $25M-$50M nonprofits • Source year 2024

Liabilities / Revenue

5th percentile

0.00x

Higher debt load relative to revenue than 5% of similar nonprofits.

501(c)3 • $25M-$50M nonprofits • Source year 2024

Net Margin

39th percentile

0.9%

Higher net margin than 39% of similar nonprofits.

501(c)3 • $25M-$50M nonprofits • Source year 2024

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

14th percentile

-4.9%

Faster asset growth than 14% of similar nonprofits.

501(c)3 • $25M-$50M nonprofits • Annualized from 2022 to 2024

Revenue Growth

37th percentile

2.0%

Faster revenue growth than 37% of similar nonprofits.

501(c)3 • $25M-$50M nonprofits • Annualized from 2022 to 2024

Assets

Up

$1,377,996

Up $183,617 (+15%) from 2023

Liabilities

Down

$2,062

Down $102,705 (-98%) from 2023

Net Assets

Up

$1,375,934

Up $286,322 (+26%) from 2023

Revenue

Down

$30,954,278

Down $613,144 (-1.9%) from 2023

Expenses

Down

$30,667,956

Down $1,030,243 (-3.3%) from 2023

Net Income

Up

$286,322

Up $417,099 (+319%) from 2023

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$8.0M$6.0M$4.0M$2.0M$0Assets 2011: $42,767Liabilities 2011: $1,030Net Assets 2011: $41,7372011Assets 2013: $589,715Liabilities 2013: $0Net Assets 2013: $589,7152013Assets 2014: $6,006,607Liabilities 2014: $1,331,032Net Assets 2014: $4,675,5752014Assets 2016: $5,294,712Liabilities 2016: $266,715Net Assets 2016: $5,027,9972016Assets 2017: $6,095,597Liabilities 2017: $218,511Net Assets 2017: $5,877,0862017Assets 2018: $5,162,228Liabilities 2018: $349,622Net Assets 2018: $4,812,6062018Assets 2019: $1,505,530Liabilities 2019: $108,002Net Assets 2019: $1,397,5282019Assets 2020: $1,144,525Liabilities 2020: $31,607Net Assets 2020: $1,112,9182020Assets 2021: $3,138,267Liabilities 2021: $1,012,022Net Assets 2021: $2,126,2452021Assets 2022: $1,522,725Liabilities 2022: $302,335Net Assets 2022: $1,220,3902022Assets 2023: $1,194,379Liabilities 2023: $104,767Net Assets 2023: $1,089,6122023Assets 2024: $1,377,996Liabilities 2024: $2,062Net Assets 2024: $1,375,9342024

Highlighted filing

2024

Assets$1,377,996
Liabilities$2,062
Net Assets$1,375,934

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$40M$30M$20M$10M$0-$10MRevenue 2011: $70,182Expenses 2011: $28,445Net Income 2011: $41,7372011Revenue 2013: $1,396,240Expenses 2013: $1,300,567Net Income 2013: $95,6732013Revenue 2014: $6,716,465Expenses 2014: $5,770,944Net Income 2014: $945,5212014Revenue 2016: $24,699,759Expenses 2016: $24,089,249Net Income 2016: $610,5102016Revenue 2017: $28,397,407Expenses 2017: $27,552,008Net Income 2017: $845,3992017Revenue 2018: $28,520,879Expenses 2018: $29,585,559Net Income 2018: -$1,064,6802018Revenue 2019: $28,457,528Expenses 2019: $28,606,341Net Income 2019: -$148,8132019Revenue 2020: $23,534,203Expenses 2020: $23,818,813Net Income 2020: -$284,6102020Revenue 2021: $27,808,227Expenses 2021: $26,887,003Net Income 2021: $921,2242021Revenue 2022: $29,751,168Expenses 2022: $30,657,023Net Income 2022: -$905,8552022Revenue 2023: $31,567,422Expenses 2023: $31,698,199Net Income 2023: -$130,7772023Revenue 2024: $30,954,278Expenses 2024: $30,667,956Net Income 2024: $286,3222024

Highlighted filing

2024

Revenue$30,954,278
Expenses$30,667,956
Net Income$286,322

Filings

Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Oct 30, 2025
Return Version
2024v5.2
Gross Receipts
$30,991,168
Mission and Program Overview

Mission

Pure, inc. Helps grow a culture of generosity through high-volume peer-to- peer fundraising and crowd-funding solutions. By providing aid, awareness, and support, pure inc. Mobilizes people and resources to make an impact where everyone can engage and make a difference.

Pure charity builds world-class technology solutions for nonprofits and their communities to increase donor advocacy initiatives and fundraising results, while reducing technology and operational costs.

Balance Sheet Detail
LineBeginningEndChange
Assets
Rtn Earn Endowment Incm Other Fnds$1,089,612$1,375,934▲ $286,322
Cash and Non-Interest-Bearing Accounts$411,642$1,044,475▲ $632,833
Accounts Receivable$782,737$333,521▼ $449,216
Pd in Cap Srpls Land Bldg Eqp Fund$0$0→ $0
Cap Stk Tr Prin Current Funds$0$0→ $0
Total Assets$1,194,379$1,377,996▲ $183,617
Liabilities
Accounts Payable and Accrued Expenses$104,767$2,062▼ $102,705
Total Liabilities$104,767$2,062▼ $102,705
Net Assets / Fund Balance
Total Net Assets Fund Balance$1,089,612$1,375,934▲ $286,322
Total Liabilities and Net Assets / Fund Balance$1,194,379$1,377,996▲ $183,617
Compensation and Service Providers

Board Members and Trustees

NameTitle
Kristin Copher BusePresident
Adam ColemanSecretary
Michael GebhartTreasurer

Highest Paid Contractors

ContractorServicesLocationCompensation
BraintreePmt Processing222 W MERCHANDISE MART PLAZA STE 8, Chicago, IL 60654$296,693
Revenue and Support

Revenue Composition

Contributions and Grants
$30,522,356
Program Service Revenue
$431,922
Investment Income
$0
Other Revenue
$0
All Other Contributions
$30,445,564
Change in Net Assets
$286,322
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Grants and Similar Amounts Paid$28,903,325
Other Expenses$1,764,631
Professional Fundraising Fees$0
Salaries, Compensation, and Employee Benefits$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Grants to Domestic Orgs$28,671,087--$28,671,087
Fees for Services Other$884,691$98,299-$982,990
Other Expenses$327,609$2,300-$329,909
Foreign Grants$232,238--$232,238
Total Functional Expenses$30,567,357$100,599$0$30,667,956
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
E3 PartnersPlano, TX501c3General Support$16,146,405
Path InternationalBend, OR501c3General Support$1,630,413
Help One NowRaleigh, NC501c3General Support$800,317
Mercy House GlobalMagnolia, TX501c3General Support$634,674
Bless the Children MinistriesTulsa, OK501c3General Support$508,210
Legacy CollectiveAustin, TX501c3General Support$489,129
Twelve21 GlobalDallas, TX501c3General Support$404,603
The Mayfly ProjectBenton, AR501c3General Support$391,252
Students for International Mission Service (sims)Loma Linda, CA501c3General Support$364,504
DISCIPLES' VILLAGELexington, SC501c3General Support$308,638
Neighborhood EconomicsSwannanoa, NC501c3General Support$299,906
World Wide VillageMinneapolis, MN501c3General Support$289,870
Children With Disabilities Fund InternationalManassas, VA501c3General Support$250,128
99 BalloonsFayetteville, AR501c3General Support$236,315
New Beginnings NwaFayetteville, AR501c3General Support$235,884
Christian Life CenterDayton, OH501c3General Support$224,498
CHRIST'S GIFT ACADEMYMt Pleasant, SC501c3General Support$206,063
Real 4 Christ MinistriesSan Antonio, TX501c3General Support$202,558
Elevate OrphanSouth Euclid, OH501c3General Support$180,730
Living Stone GlobalArnold, CA501c3General Support$173,320
Hope SpeaksGlen Ellyn, IL501c3General Support$162,721
EDEN'S CHILDKennewick, WA501c3General Support$154,856
People BridgeOrlando, FL501c3General Support$146,428
Sixty FeetAtlanta, GA501c3General Support$141,835
B Loved Foundation IncFort Worth, TX501c3General Support$141,594
Best Family MinistriesCalera, AL501c3General Support$134,806
ELIZABETH'S VOICEWeatherford, TX501c3General Support$125,545
Abide CollectiveFayetteville, AR501c3General Support$109,092
ArrabonRichmond, VA501c3General Support$106,039
Gather LabSwannanoa, NC501c3General Support$99,100
Adventist Health Global MissionRoseville, CA501c3General Support$95,624
Sponsor CarenhmiLake Worth, FL501c3General Support$93,722
Cross ChurchSpringdale, AR501c3General Support$83,539
Refuge FoundationBillings, MT501c3General Support$82,891
OrkeeswaOrlando, FL501c3General Support$81,892
Save Street Children UgandaCrestwood, KY501c3General Support$81,092
Sending Hope InternationalMansfield, OH501c3General Support$78,553
Second Chance Global IncBurlington, NC501c3General Support$75,899
Rfk San DiegoSan Diego, CA501c3General Support$63,229
Excellerate FoundationSpringdale, AR501c3General Support$58,475
Freedom House HaitiMaryville, TN501c3General Support$53,997
Grace & GloryMount Juliet, TN501c3General Support$52,931
Arise GlobalPearland, TX501c3General Support$51,511
Brent Gambrell Ministries - a Door to HopeNashville, TN501c3General Support$50,360
GrassrootsNew Carlisle, OH501c3General Support$47,710
Bread and Wine ChurchBentonville, AR501c3General Support$44,552
Aim4indiaCelina, TX501c3General Support$44,125
I Am SecondPlano, TX501c3General Support$43,974
Be2liveNovato, CA501c3General Support$37,853
The African SoupAtlanta, GA501c3General Support$37,802
Laundry LovePortland, OR501c3General Support$36,433
Won by One to JamaicaDubois, PA501c3General Support$34,578
Life AnsanmFlagstaff, AZ501c3General Support$34,253
Sole HopeSt James, MO501c3General Support$31,779
Restored and Renewed MinistryNorth Little Rock, AR501c3General Support$31,174
2nd MilkSpringdale, AR501c3General Support$29,011
HaitigoClovis, CA501c3General Support$28,926
Calvary Baptist ChurchMcallen, TX501c3General Support$27,658
African Leadership DevelopmentPriest River, ID501c3General Support$26,816
First Assembly of God HuntsvilleHuntsville, AR501c3General Support$26,220
Revival Sport IncHouston, TX501c3General Support$25,781
Development Assistance Solutions FoundationAshburn, VA501c3General Support$24,742
Count Me inBenbrook, TX501c3General Support$22,493
City Sessions IncBentonville, AR501c3General Support$22,425
Help InternationalJohnstown, CO501c3General Support$22,092
Waterbrook HillsLincoln University, PA501c3General Support$21,050
Restore LifeAtlanta, GA501c3General Support$20,841
The Happy NpoVega Alta, PR501c3General Support$20,223
Our Beautiful FamilyBentonville, AR501c3General Support$19,857
International Justice MissionArlington, VA501c3General Support$18,964
Grace So Amazing MinistriesFranklin, TN501c3General Support$17,272
Beautiful FeetFt Myers, FL501c3General Support$17,261
Crossroads ChurchDouglasville, GA501c3General Support$16,679
The Church InternationalSt Amant, LA501c3General Support$16,626
Hope for the Island ChildSan Jose, CA501c3General Support$16,283
Sponsored by Grace IncJacksonville, FL501c3General Support$14,844
The Voices ProjectPortland, OR501c3General Support$13,547
Maury Hills ChurchColumbia, TN501c3General Support$13,410
Breath of Life HaitiWarsaw, IN501c3General Support$11,554
Loom InternationalPortland, OR501c3General Support$10,868
Develop SustainabilityHillsboro, OR501c3General Support$10,770
Kingdom AdventuresFremont, CA501c3General Support$9,787
The Refuge Initiative - a Division of World OrphansColorado Springs, CO501c3General Support$9,767
FeedteachhopeMagnolia, TX501c3General Support$9,461
TrezoFairview, TN-General Support$8,605
Tree of Hope HaitiAthol, MA501c3General Support$7,287
Hear the CryPortland, OR501c3General Support$7,033
Hope Mob Giving CircleBentonville, AR501c3General Support$6,814
Moore Public SchoolsOklahoma City, OK501c3General Support$6,000
The Voices SchoolPortland, OR501c3General Support$5,809
Chanje MovementRancho Santa Margarita, CA501c3General Support$5,687
Calera Baptist ChurchCalera, AL501c3General Support$5,382
Salina SharesSalina, KS501c3General Support$5,002

International Summary

Offices
0
Employees
0
Spending
$232,238

International Compliance

Foreign grant records maintained
Yes
Activity in boycott countries
No
Foreign corporation ownership
No
Foreign partnership interest
No
Interest in foreign trust
No
Passive foreign investment company interest
No
Transfers to foreign corporations
No

International Activities

RegionActivityServicesOfficesEmployeesSpending
South Asia - Afghanistan, Bangladesh, Bhutan, India, Maldives, Nepal,Grants-00$135,002
Sub-saharan AfricaGrants-00$75,945
North AmericaGrants-00$10,835
Central America and the CaribbeanGrants-00$10,456
Fundraising, Events, and Gaming
Fundraising activities
Yes
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Direct Expenses$36,890
Fundraising Gross Income$36,890
Professional Fundraising Fees$0

Fundraising Events

EventGross ReceiptsGross RevenueDirect ExpensesNet Income
Berry Fest$113,682$36,890$36,890$0
Total Events$113,682$36,890$36,890$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
Yes

Governance Explanations

Form 990, Part VI, Section A, Line 3

Twentythree 58 (aka, pure charity partners, causemetric llc)

Form 990, Part VI, Section B, Line 11B

The tax return is reviewed for accuracy and completeness by the officers of the organization.

Form 990, Part VI, Section B, Line 12C

The board supervises to ensure enforcement of the conflicts of interest policy.

Form 990, Part VI, Section C, Line 19

AVAILABLE UPON REQUEST.

Filing and Contact Details

Filer

Filer Name
Pure Inc
EIN
27-4586127
Phone
8558559594
Address
1720 S WALTON BLVD STE 4-155, BENTONVILLE, AR 72712
Doing Business As
Pure Charity

Signing Officer

Name
Kristin Copher Buse
Title
President
Phone
8558559594
Signed
2025-10-30
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Kristin Copher Buse
Formed
2011
Legal Domicile
Ar
Voting Board Members
3
Independent Board Members
2
Employees
0
Volunteers
3

Preparer

Firm
Hcj Cpas & Advisors Pllc
Address
PO BOX 16307, JONESBORO, AR 72403
Preparer
Joy Emery CPA
Phone
8709352871
Raw XML AppendixShowing 400 of 1,357 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/PoliticalCampaignActyInd00
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IRS990/ProgramServiceRevenueGrp/BusinessCd0518210
IRS990/ProgramServiceRevenueGrp/Desc0BILLABLE SERVICES
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IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt0431922
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IRS990/PYBenefitsPaidToMembersAmt00
IRS990/PYContributionsGrantsAmt031146153
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IRS990/PYGrantsAndSimilarPaidAmt030355630
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IRS990/PYTotalExpensesAmt031698199
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IRS990/PYTotalRevenueAmt031567422
IRS990/QuidProQuoContributionsInd00
IRS990/RcvFndsToPayPrsnlBnftCntrctInd00
IRS990/ReconcilationRevenueExpnssAmt0286322
IRS990/RegularMonitoringEnfrcInd01
IRS990/RelatedEntityInd01
IRS990/RelatedOrganizationCtrlEntInd01
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IRS990/ReportLandBuildingEquipmentInd00
IRS990/ReportOtherAssetsInd00
IRS990/ReportOtherLiabilitiesInd00
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IRS990/RtnEarnEndowmentIncmOthFndsGrp/EOYAmt01375934
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IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus3YearsAmt027277357
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IRS990ScheduleA/PublicSupportPY170Pct00.99980
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IRS990ScheduleA/TotalCalendarYear170Grp/TotalAmt0141015079
IRS990ScheduleA/TotalSupportAmt0141023869
IRS990/ScheduleBRequiredInd00
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IRS990ScheduleD/DonorAdvisedFundsHeldCnt0119
IRS990ScheduleD/DonorAdvisedFundsVlEOYAmt0933207
IRS990ScheduleD/TotalBookValueLandBuildingsAmt00
IRS990ScheduleF/AccountActivitiesOutsideUSGrp/EmployeeCnt00
IRS990ScheduleF/AccountActivitiesOutsideUSGrp/EmployeeCnt10
IRS990ScheduleF/AccountActivitiesOutsideUSGrp/EmployeeCnt20
IRS990ScheduleF/AccountActivitiesOutsideUSGrp/EmployeeCnt30
IRS990ScheduleF/AccountActivitiesOutsideUSGrp/OfficesCnt00
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IRS990ScheduleF/AccountActivitiesOutsideUSGrp/OfficesCnt20
IRS990ScheduleF/AccountActivitiesOutsideUSGrp/OfficesCnt30
IRS990ScheduleF/AccountActivitiesOutsideUSGrp/RegionTotalExpendituresAmt0135002
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IRS990ScheduleF/AccountActivitiesOutsideUSGrp/RegionTxt1NORTH AMERICA
IRS990ScheduleF/AccountActivitiesOutsideUSGrp/RegionTxt2CENTRAL AMERICA AND THE CARIBBEAN
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IRS990ScheduleF/GrantsToOrgOutsideUSGrp/PurposeOfGrantTxt0DAY CARE & AFTERCARE
IRS990ScheduleF/GrantsToOrgOutsideUSGrp/PurposeOfGrantTxt1HUMANITARIAN SUPPORT
IRS990ScheduleF/GrantsToOrgOutsideUSGrp/PurposeOfGrantTxt2FUNDING FOR ANIMAL SANCTUARY
IRS990ScheduleF/GrantsToOrgOutsideUSGrp/PurposeOfGrantTxt3GENERAL FUND
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IRS990ScheduleF/GrantsToOrgOutsideUSGrp/RegionTxt2SOUTH ASIA
IRS990ScheduleF/GrantsToOrgOutsideUSGrp/RegionTxt3NORTH AMERICA
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IRS990ScheduleI/RecipientTable/CashGrantAmt395624
IRS990ScheduleI/RecipientTable/CashGrantAmt426816
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IRS990ScheduleI/RecipientTable/CashGrantAmt1627658
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IRS990ScheduleI/RecipientTable/CashGrantAmt3522092
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IRS990ScheduleI/RecipientTable/CashGrantAmt38800317
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IRS990ScheduleI/RecipientTable/CashGrantAmt4143974
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IRS990ScheduleI/RecipientTable/CashGrantAmt4336433
IRS990ScheduleI/RecipientTable/CashGrantAmt44489129
IRS990ScheduleI/RecipientTable/CashGrantAmt4534253
IRS990ScheduleI/RecipientTable/CashGrantAmt46173320
IRS990ScheduleI/RecipientTable/CashGrantAmt4710868
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IRS990ScheduleI/RecipientTable/CashGrantAmt915809
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IRS990ScheduleI/RecipientTable/IRCSectionDesc0501C3
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IRS990ScheduleI/RecipientTable/IRCSectionDesc11501C3
IRS990ScheduleI/RecipientTable/IRCSectionDesc12501C3

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