Civic Intelligence

The Rollins Reading Company

990PF • Fiscal year 2024 • EIN 27-0783316

Jan 01, 2024 to Dec 31, 2024 • Filed on May 09, 2025

Organization Profile
210 Lavaca St Apt 2808Austin, TX 78701-4595

(917) 968-6452

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

61st percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

2024 filings • <$500k nonprofits • Source year 2024

Liabilities / Revenue

62nd percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

2024 filings • <$500k nonprofits • Source year 2024

Net Margin

7th percentile

-103%

Higher net margin than 7% of similar nonprofits.

2024 filings • <$500k nonprofits • Source year 2024

Top Officer Pay

79th percentile

$0

Higher top officer pay than 79% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

2024 filings • <$500k nonprofits • Source year 2024

Asset Growth

7th percentile

-70%

Faster asset growth than 7% of similar nonprofits.

2024 filings • <$500k nonprofits • Annualized from 2023 to 2024

Revenue Growth

14th percentile

-42%

Faster revenue growth than 14% of similar nonprofits.

2024 filings • <$500k nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets61st percentile

Assets

Down

$1,870

Down $6,780 (-78%) from 2022

Net Assets

Down

$1,870

Down $6,705 (-78%) from 2022

Liabilities

Down

$0

Down $75 (-100%) from 2022

Revenue And Expenses
Liabilities / Revenue62nd percentileNet Margin7th percentile

Revenue

Down

$3,772

Down $107,806 (-97%) from 2022

Expenses

Down

$7,641

Down $98,313 (-93%) from 2022

Net Income

Down

-$3,869

Down $9,493 (-169%) from 2022

Historical Trend

Balance Sheet Trend

Asset Growth7th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$100K$50K$0Assets 2012: $48,644Liabilities 2012: $0Net Assets 2012: $48,6442012Assets 2013: $58,272Liabilities 2013: $0Net Assets 2013: $58,2722013Assets 2014: $49,913Liabilities 2014: $17Net Assets 2014: $64,8962014Assets 2015: $59,984Liabilities 2015: $1,716Net Assets 2015: $81,6082015Assets 2016: $53,815Liabilities 2016: $3,176Net Assets 2016: $50,6392016Assets 2017: $48,421Liabilities 2017: $4,275Net Assets 2017: $44,1462017Assets 2018: $34,000Liabilities 2018: $4,992Net Assets 2018: $29,0082018Assets 2019: $46,065Liabilities 2019: $5,906Net Assets 2019: $40,1592019Assets 2020: $42,671Liabilities 2020: $12,500Net Assets 2020: $30,1712020Assets 2021: $15,677Liabilities 2021: $6,731Net Assets 2021: $8,9462021Assets 2022: $8,650Liabilities 2022: $75Net Assets 2022: $8,5752022Assets 2024: $1,870Liabilities 2024: $0Net Assets 2024: $1,8702024

Highlighted filing

2024

Assets$1,870
Liabilities$0
Net Assets$1,870
Open 2024 Filing

Operations Trend

Revenue Growth14th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$200K$150K$100K$50K$0-$50KExpenses 2012: $63,1792012Revenue 2013: $119,523Expenses 2013: $109,895Net Income 2013: $9,6282013Revenue 2014: $150,583Expenses 2014: $146,155Net Income 2014: $4,4282014Revenue 2015: $164,443Expenses 2015: $131,031Net Income 2015: $33,4122015Revenue 2016: $131,587Expenses 2016: $139,216Net Income 2016: -$7,6292016Revenue 2017: $136,431Expenses 2017: $142,924Net Income 2017: -$6,4932017Revenue 2018: $153,845Expenses 2018: $168,983Net Income 2018: -$15,1382018Revenue 2019: $171,131Expenses 2019: $159,980Net Income 2019: $11,1512019Revenue 2020: $92,588Expenses 2020: $102,576Net Income 2020: -$9,9882020Revenue 2021: $100,098Expenses 2021: $95,157Net Income 2021: $4,9412021Revenue 2022: $111,578Expenses 2022: $105,954Net Income 2022: $5,6242022Revenue 2024: $3,772Expenses 2024: $7,641Net Income 2024: -$3,8692024

Highlighted filing

2024

Revenue$3,772
Expenses$7,641
Net Income-$3,869
Open 2024 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
May 9, 2025
Return Version
2024v5.1
Compensation and Service Providers
Top Officer Pay79th percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
JOHN WRIGHTExecutive Chairman-$0--
BEVERLY BORDUINDirector-$0--
MYKE GEMKOWDirector-$0--
JENNIFER WINGERTDirector-$0--
NICOLE LANGSTONDirector-$0--
Filing and Contact Details

Filer

Filer Name
Rollins Reading Company
EIN
27-0783316
Phone
9179686452
Address
210 LAVACA ST APT 2808, AUSTIN, TX 78701-4595

Signing Officer

Name
John Wright
Title
Executive Chairman
Phone
9179686452
Signed
2025-05-09
Discuss with paid preparer
Yes

Preparer

Firm
Williams-keepers LLC
Address
2005 WEST BROADWAY SUITE 100, COLUMBIA, MO 65203
Preparer
Jessica M Lehmen
Phone
5734426171
Raw XML Appendix332 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990PF/OfficerDirTrstKeyEmplInfoGrp/OfficerDirTrstKeyEmplGrp/PersonNm0JOHN WRIGHT
IRS990PF/OfficerDirTrstKeyEmplInfoGrp/OfficerDirTrstKeyEmplGrp/PersonNm1BEVERLY BORDUIN
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IRS990PF/OfficerDirTrstKeyEmplInfoGrp/OfficerDirTrstKeyEmplGrp/TitleTxt0EXECUTIVE CHAIRMAN
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IRS990PF/PrivateOperatingFoundationsGrp/TwoThirdsMinimumInvstRetGrp/TotalAmt01655
IRS990PF/PrivateOperatingFoundationsGrp/TwoThirdsMinimumInvstRetGrp/Year1Amt0186
IRS990PF/PrivateOperatingFoundationsGrp/TwoThirdsMinimumInvstRetGrp/Year2Amt0453
IRS990PF/PrivateOperatingFoundationsGrp/TwoThirdsMinimumInvstRetGrp/Year3Amt0927
IRS990PF/StatementsRegardingActy4720Grp/BrrwOrLendDisqualifiedPrsnInd00
IRS990PF/StatementsRegardingActy4720Grp/BusinessHoldingsInd00
IRS990PF/StatementsRegardingActy4720Grp/FurnGoodsDisqualifiedPrsnInd00
IRS990PF/StatementsRegardingActy4720Grp/GrantsToIndividualsInd00
IRS990PF/StatementsRegardingActy4720Grp/GrantsToOrganizationsInd00
IRS990PF/StatementsRegardingActy4720Grp/InfluenceElectionInd00
IRS990PF/StatementsRegardingActy4720Grp/InfluenceLegislationInd00
IRS990PF/StatementsRegardingActy4720Grp/JeopardyInvestmentsInd00
IRS990PF/StatementsRegardingActy4720Grp/NoncharitablePurposeInd00
IRS990PF/StatementsRegardingActy4720Grp/PayCompDisqualifiedPrsnInd00
IRS990PF/StatementsRegardingActy4720Grp/PaymentToGovernmentOfficialInd00
IRS990PF/StatementsRegardingActy4720Grp/PayPremiumsPrsnlBnftCntrctInd00
IRS990PF/StatementsRegardingActy4720Grp/ProhibitedTaxShelterTransInd00
IRS990PF/StatementsRegardingActy4720Grp/RcvFndsToPayPrsnlBnftCntrctInd00
IRS990PF/StatementsRegardingActy4720Grp/SaleOrExchDisqualifiedPrsnInd00
IRS990PF/StatementsRegardingActy4720Grp/SubjToTaxRmnrtnExPrchtPymtInd00
IRS990PF/StatementsRegardingActy4720Grp/TransferAstDisqualifiedPrsnInd00
IRS990PF/StatementsRegardingActy4720Grp/UncorrectedPriorActsInd00
IRS990PF/StatementsRegardingActy4720Grp/UncorrectedPYJeopardyInvstInd00
IRS990PF/StatementsRegardingActy4720Grp/UndistributedIncomePYInd00
IRS990PF/StatementsRegardingActyGrp/ActivitiesNotPreviouslyRptInd00
IRS990PF/StatementsRegardingActyGrp/AtLeast5000InAssetsInd01
IRS990PF/StatementsRegardingActyGrp/ChangesToArticlesOrBylawsInd00
IRS990PF/StatementsRegardingActyGrp/ComplyWithPublicInspRqrInd01
IRS990PF/StatementsRegardingActyGrp/DonorAdvisedFundInd00
IRS990PF/StatementsRegardingActyGrp/ForeignAccountsQuestionInd00
IRS990PF/StatementsRegardingActyGrp/Form1120POLFiledInd00
IRS990PF/StatementsRegardingActyGrp/Form990PFFiledWithAttyGenInd01
IRS990PF/StatementsRegardingActyGrp/IndividualWithBooksNm0CAROL BRUCE
IRS990PF/StatementsRegardingActyGrp/LegislativePoliticalActyInd00
IRS990PF/StatementsRegardingActyGrp/LocationOfBooksUSAddress/AddressLine1Txt0128 REGENCY PARK UNIT 411
IRS990PF/StatementsRegardingActyGrp/LocationOfBooksUSAddress/CityNm0OFALLON
IRS990PF/StatementsRegardingActyGrp/LocationOfBooksUSAddress/StateAbbreviationCd0MO
IRS990PF/StatementsRegardingActyGrp/LocationOfBooksUSAddress/ZIPCd062269
IRS990PF/StatementsRegardingActyGrp/MoreThan100SpentInd00
IRS990PF/StatementsRegardingActyGrp/NewSubstantialContributorsInd00
IRS990PF/StatementsRegardingActyGrp/OrganizationDissolvedEtcInd00
IRS990PF/StatementsRegardingActyGrp/OrgReportOrRegisterStateCd0MO
IRS990PF/StatementsRegardingActyGrp/OwnControlledEntityInd00
IRS990PF/StatementsRegardingActyGrp/PhoneNum05732686117
IRS990PF/StatementsRegardingActyGrp/PrivateOperatingFoundationInd01
IRS990PF/StatementsRegardingActyGrp/Section4955ManagersTaxAmt00
IRS990PF/StatementsRegardingActyGrp/Section4955OrganizationTaxAmt00
IRS990PF/StatementsRegardingActyGrp/Section508eRqrSatisfiedInd01
IRS990PF/StatementsRegardingActyGrp/TaxReimbursedAmt00
IRS990PF/StatementsRegardingActyGrp/UnrelatedBusIncmOverLimitInd00
IRS990PF/StatementsRegardingActyGrp/WebsiteAddressTxt0WWW.ROLLINSREADING.ORG
IRS990PF/SummaryOfDirectChrtblActyGrp/Description1Txt0SPONSORED PROGRAM THAT PROVIDES FREE BOOKS TO CHILDREN AT THEIR READING LEVEL TO HELP BUILD THEIR OWN LIBRARIES AT HOME.
IRS990PF/SummaryOfDirectChrtblActyGrp/Expenses1Amt07640
IRS990PF/SumOfProgramRelatedInvstGrp/TotalAmt00
IRS990PF/SupplementaryInformationGrp/ContributingManagerNm0JOHN WRIGHT
IRS990PF/SupplementaryInformationGrp/OnlyContriToPreselectedInd0X
IRS990PF/SupplementaryInformationGrp/TotalGrantOrContriApprvFutAmt00
IRS990PF/SupplementaryInformationGrp/TotalGrantOrContriPdDurYrAmt00
IRS990PF/TrnsfrTransRlnNonchrtblEOGrp/LoansOrLoanGuaranteesInd00
IRS990PF/TrnsfrTransRlnNonchrtblEOGrp/PerformanceOfServicesEtcInd00
IRS990PF/TrnsfrTransRlnNonchrtblEOGrp/PurchaseOfAssetsNonchrtblEOInd00
IRS990PF/TrnsfrTransRlnNonchrtblEOGrp/ReimbursementArrangementsInd00
IRS990PF/TrnsfrTransRlnNonchrtblEOGrp/RelationshipsNonchrtblEOInd00
IRS990PF/TrnsfrTransRlnNonchrtblEOGrp/RentalOfFacilitiesOthAssetsInd00
IRS990PF/TrnsfrTransRlnNonchrtblEOGrp/SalesOrExchangesOfAssetsInd00
IRS990PF/TrnsfrTransRlnNonchrtblEOGrp/SharingOfFacilitiesEtcInd00
IRS990PF/TrnsfrTransRlnNonchrtblEOGrp/TrnsfrOfCashToNonchrtblEOInd00
IRS990PF/TrnsfrTransRlnNonchrtblEOGrp/TrnsfrOtherAssetNonchrtblEOInd00
OtherExpensesSchedule/OtherExpensesScheduleGrp/AdjustedNetIncomeAmt00
OtherExpensesSchedule/OtherExpensesScheduleGrp/AdjustedNetIncomeAmt132
OtherExpensesSchedule/OtherExpensesScheduleGrp/AdjustedNetIncomeAmt20
OtherExpensesSchedule/OtherExpensesScheduleGrp/AdjustedNetIncomeAmt30
OtherExpensesSchedule/OtherExpensesScheduleGrp/AdjustedNetIncomeAmt40
OtherExpensesSchedule/OtherExpensesScheduleGrp/Desc0BOOKS AND BAGS
OtherExpensesSchedule/OtherExpensesScheduleGrp/Desc1PAYPAL FEES
OtherExpensesSchedule/OtherExpensesScheduleGrp/Desc2TAX PREP
OtherExpensesSchedule/OtherExpensesScheduleGrp/Desc3OPERATING EXPENSES
OtherExpensesSchedule/OtherExpensesScheduleGrp/Desc4POSTAGE
OtherExpensesSchedule/OtherExpensesScheduleGrp/DisbursementsCharitablePrpsAmt05127
OtherExpensesSchedule/OtherExpensesScheduleGrp/DisbursementsCharitablePrpsAmt151
OtherExpensesSchedule/OtherExpensesScheduleGrp/DisbursementsCharitablePrpsAmt21190
OtherExpensesSchedule/OtherExpensesScheduleGrp/DisbursementsCharitablePrpsAmt34
OtherExpensesSchedule/OtherExpensesScheduleGrp/DisbursementsCharitablePrpsAmt447
OtherExpensesSchedule/OtherExpensesScheduleGrp/NetInvestmentIncomeAmt00
OtherExpensesSchedule/OtherExpensesScheduleGrp/NetInvestmentIncomeAmt10
OtherExpensesSchedule/OtherExpensesScheduleGrp/NetInvestmentIncomeAmt21190
OtherExpensesSchedule/OtherExpensesScheduleGrp/NetInvestmentIncomeAmt30
OtherExpensesSchedule/OtherExpensesScheduleGrp/NetInvestmentIncomeAmt40
OtherExpensesSchedule/OtherExpensesScheduleGrp/RevenueAndExpensesPerBooksAmt05127
OtherExpensesSchedule/OtherExpensesScheduleGrp/RevenueAndExpensesPerBooksAmt183
OtherExpensesSchedule/OtherExpensesScheduleGrp/RevenueAndExpensesPerBooksAmt22380
OtherExpensesSchedule/OtherExpensesScheduleGrp/RevenueAndExpensesPerBooksAmt34
OtherExpensesSchedule/OtherExpensesScheduleGrp/RevenueAndExpensesPerBooksAmt447
OtherIncomeSchedule2/OtherIncomeDetail/AdjustedNetIncomeAmt030
OtherIncomeSchedule2/OtherIncomeDetail/Desc0REFUND INCOME
OtherIncomeSchedule2/OtherIncomeDetail/RevenueAndExpensesPerBooksAmt030
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd01
ReturnHeader/BusinessOfficerGrp/PersonNm0JOHN WRIGHT
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0EXECUTIVE CHAIRMAN
ReturnHeader/BusinessOfficerGrp/PhoneNum09179686452
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-05-09
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0ROLLINS READING COMPANY
ReturnHeader/Filer/BusinessNameControlTxt0ROLL
ReturnHeader/Filer/EIN0270783316
ReturnHeader/Filer/PhoneNum09179686452
ReturnHeader/Filer/USAddress/AddressLine1Txt0210 LAVACA ST APT 2808
ReturnHeader/Filer/USAddress/CityNm0AUSTIN
ReturnHeader/Filer/USAddress/StateAbbreviationCd0TX
ReturnHeader/Filer/USAddress/ZIPCd0787014595
ReturnHeader/IRSResponsiblePrtyInfoCurrInd00
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0431126847
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0WILLIAMS-KEEPERS LLC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt02005 WEST BROADWAY SUITE 100
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0COLUMBIA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0MO
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd065203
ReturnHeader/PreparerPersonGrp/PhoneNum05734426171
ReturnHeader/PreparerPersonGrp/PreparationDt02025-05-09
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0JESSICA M LEHMEN
ReturnHeader/ReturnTs02025-05-09T13:30:25-05:00
ReturnHeader/ReturnTypeCd0990PF
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Filings

Displayed year

2024 • Form 990PFDetailed filing. Detailed filing data is available for this year.

Open filing
Assets
$1,870
Liabilities
$0
Net assets
$1,870
Revenue
$3,772
Expenses
$7,641
Net income
-$3,869
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$0.02$0.00$0.02$0.04$0.08$0.04
2022Detailed filing. Detailed filing data is available for this year.$0.09$0.00$0.09$1.12$1.06$0.06
2021Detailed filing. Detailed filing data is available for this year.$0.16$0.07$0.09$1.00$0.95$0.05
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.43$0.13$0.30$0.93$1.03$0.10
2019Detailed filing. Detailed filing data is available for this year.$0.46$0.06$0.40$1.71$1.60$0.11
2018XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.34$0.05$0.29$1.54$1.69$0.15
2017XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.48$0.04$0.44$1.36$1.43$0.06
2016XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.54$0.03$0.51$1.32$1.39$0.08
2015Detailed filing. Detailed filing data is available for this year.$0.60$0.02$0.82$1.64$1.31$0.33
2014Detailed filing. Detailed filing data is available for this year.$0.50$0.00$0.65$1.51$1.46$0.04
2013Detailed filing. Detailed filing data is available for this year.$0.58$0.00$0.58$1.20$1.10$0.10
2012Detailed filing. Detailed filing data is available for this year.$0.49$0.00$0.49$0.63