Civic Intelligence

Normaleah Ovarian Cancer Initiative

EIN 26-2976159 • 501(c)3 • Bettendorf, IA

Profile

Normaleah ovarian cancer initiative is a non-profit corporation with a mission of enriching lives through early detection education, patient support services and research funding for ovarian cancer.

PO Box 158Bettendorf, IA 52722

www.normaleah.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

61st percentile

0.00x

Higher debt load relative to assets than 61% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2024

Liabilities / Revenue

63rd percentile

0.00x

Higher debt load relative to revenue than 63% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2024

Net Margin

66th percentile

12%

Higher net margin than 66% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2024

Top Officer Pay

90th percentile

$30,077

Higher top officer pay than 90% of similar nonprofits.

Top officer pay equals 27.4% of source-year revenue.

501(c)3 • <$500k nonprofits • Source year 2024

Asset Growth

73rd percentile

16%

Faster asset growth than 73% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2023 to 2024

Revenue Growth

68th percentile

15%

Faster revenue growth than 68% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2023 to 2024

Assets

Up

$97,307

Up $933 (+1.0%) from 2022

Liabilities

$63

No earlier filing loaded for comparison.

Net Assets

Up

$97,244

Up $870 (+0.9%) from 2022

Revenue

Up

$109,967

Up $32,475 (+42%) from 2022

Expenses

Down

$96,566

Down $4,015 (-4.0%) from 2022

Net Income

Up

$13,401

Up $36,490 (+158%) from 2022

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$150K$100K$50K$0Assets 2016: $38,229Liabilities 2016: $0Net Assets 2016: $38,2292016Assets 2017: $84,789Net Assets 2017: $84,7892017Assets 2020: $106,599Net Assets 2020: $106,5992020Assets 2021: $119,463Net Assets 2021: $119,4632021Assets 2022: $96,374Net Assets 2022: $96,3742022Assets 2024: $97,307Liabilities 2024: $63Net Assets 2024: $97,2442024

Highlighted filing

2024

Assets$97,307
Liabilities$63
Net Assets$97,244

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$200K$150K$100K$50K$0-$50KRevenue 2016: $168,974Expenses 2016: $167,438Net Income 2016: $1,5362016Revenue 2017: $157,392Expenses 2017: $110,832Net Income 2017: $46,5602017Revenue 2020: $71,753Expenses 2020: $55,949Net Income 2020: $15,8042020Revenue 2021: $115,011Expenses 2021: $102,147Net Income 2021: $12,8642021Revenue 2022: $77,492Expenses 2022: $100,581Net Income 2022: -$23,0892022Revenue 2024: $109,967Expenses 2024: $96,566Net Income 2024: $13,4012024

Highlighted filing

2024

Revenue$109,967
Expenses$96,566
Net Income$13,401

Filings

Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
May 7, 2025
Return Version
2024v5.2
Gross Receipts
$116,277
Mission and Program Overview

Mission

Normaleah ovarian cancer initiative is a non-profit corporation with a mission of enriching lives through early detection education, patient support services and research funding for ovarian cancer.

Normaleah ovarian cancer initiative is a non-profit corporation with a mission of creating hope for families throughout their cancer journey by empowering them with knowledge, advocacy and a supportive community.

Program Services

DescriptionGrantsExpenses
BEAT THE BIG O CAMPAIGN: SEE SCHEDULE O$0$13,457
HUGS & HOPE: SEE SCHEDULE O$0$10,681
GIRLPARTS PROJECT: SEE SCHEDULE O$0$10,610
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
ALLISON KILFOYExecutive DirectorFT$30,077-$30,077
JODIE S KAVENSKYFormer President/CEOFT$0--
MARGARET ORTIZSecretary-$0--
HANA STRICKLERFormer Treasurer-$0--
KEVIN GIBBSDirector-$0--
LAURA KOPPDirector-$0--
KYLIE KUFFLERDirector-$0--
JULIE LARSONDirector-$0--
MICHELLE MORRISONDirector-$0--
KIMBERLY SHAGRIN-BUCKLEYFormer Director-$0--
HEATHER TAHJADirector-$0--
Fundraising, Events, and Gaming

Fundraising Events

EventGross ReceiptsGross RevenueDirect ExpensesNet Income
Making Strides Together$15,895$6,000$3,865$2,135
Total Events$15,895$6,000$3,865$2,135
Filing and Contact Details

Filer

Filer Name
Normaleah Ovarian Cancer Initiative
EIN
26-2976159
Phone
3097940009
Address
PO BOX 158, BETTENDORF, IA 52722

Signing Officer

Name
Michele Darland
Title
President
Phone
3097940009
Signed
2025-05-07
Discuss with paid preparer
Yes

Preparer

Firm
M & R Ferber Inc
Address
7525 W IRVING PARK RD, CHICAGO, IL 60634
Preparer
Patrick Devine
Phone
7735890692
Supplemental Narrative

Additional Explanations

Other

Form 990-ez, part iii, line 28: girlparts project: this is a community-wide campaign that involves local businesses and the artistic community. Artists are given a three-dimensional torso form to create a work of art that is displayed around the community and uses the arts to raise awareness of ovarian cancer and its genetic connection to other types of cancer.

Other

Form 990-ez, part iii, line 29: hugs & hope: this program provides care packages to anyone with an ovarian cancer diagnosis who is in active treatment. These packages provide comfort care items as well as educational cancer resources from our community partners.

Other

Form 990-ez, part iii, line 30: beat the big o campaign: normaleah distributes symptom cards at health fairs and womens events, medical facilities, and businesses with a primarily female clientele. They also host empowerment and educational sessions in the community as well as virtually.

Pt V, PBC

Form 990-ez, part v, information regarding personal benefit contracts: the organization did not, during the tax year, receive any funds, directly or indirectly, to pay premiums on a personal benefit contract.

Pt V, Line 35B

Form 990-ez, part v, line 35: explanation for not reporting business income: the income reported on line 7a represents bling4cancer inventory sales which is considered a program service related activity. Income from these activities is not considered unrelated business income; therefore not reported on the form 990-t.

Form 990EZ, Part I, Line 8

OTHER INCOME 85.

Form 990EZ, Part I, Line 16

Advertising & marketing 1525.

Form 990EZ, Part I, Line 16

Bank and merchant account fees 433.

Form 990EZ, Part I, Line 16

Conferences and travel 133.

Form 990EZ, Part I, Line 16

Depreciation expense 3126.

Form 990EZ, Part I, Line 16

Development expenses 3346.

Form 990EZ, Part I, Line 16

Dues and subscriptions 250.

Form 990EZ, Part I, Line 16

INSURANCE EXPENSE 3595.

Form 990EZ, Part I, Line 16

IT SUPPORT 3035.

Form 990EZ, Part I, Line 16

OFFICE SUPPLIES 1491.

Form 990EZ, Part I, Line 16

ONLINE SERVICES 4233.

Form 990EZ, Part I, Line 16

Payroll tax expense 2301.

Form 990EZ, Part I, Line 16

PROGRAM EXPENSES 11546.

Form 990EZ, Part II, Line 24

INVENTORIES 10923. 8679.

Form 990EZ, Part II, Line 24

Net fixed assets 3251. 125.

Form 990EZ, Part II, Line 26

Sales tax liability 0. 63.

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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0FORM 990-EZ, PART III, LINE 28: GIRLPARTS PROJECT: THIS IS A COMMUNITY-WIDE CAMPAIGN THAT INVOLVES LOCAL BUSINESSES AND THE ARTISTIC COMMUNITY. ARTISTS ARE GIVEN A THREE-DIMENSIONAL TORSO FORM TO CREATE A WORK OF ART THAT IS DISPLAYED AROUND THE COMMUNITY AND USES THE ARTS TO RAISE AWARENESS OF OVARIAN CANCER AND ITS GENETIC CONNECTION TO OTHER TYPES OF CANCER.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1FORM 990-EZ, PART III, LINE 29: HUGS & HOPE: THIS PROGRAM PROVIDES CARE PACKAGES TO ANYONE WITH AN OVARIAN CANCER DIAGNOSIS WHO IS IN ACTIVE TREATMENT. THESE PACKAGES PROVIDE COMFORT CARE ITEMS AS WELL AS EDUCATIONAL CANCER RESOURCES FROM OUR COMMUNITY PARTNERS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2FORM 990-EZ, PART III, LINE 30: BEAT THE BIG O CAMPAIGN: NORMALEAH DISTRIBUTES SYMPTOM CARDS AT HEALTH FAIRS AND WOMENS EVENTS, MEDICAL FACILITIES, AND BUSINESSES WITH A PRIMARILY FEMALE CLIENTELE. THEY ALSO HOST EMPOWERMENT AND EDUCATIONAL SESSIONS IN THE COMMUNITY AS WELL AS VIRTUALLY.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3FORM 990-EZ, PART V, INFORMATION REGARDING PERSONAL BENEFIT CONTRACTS: THE ORGANIZATION DID NOT, DURING THE TAX YEAR, RECEIVE ANY FUNDS, DIRECTLY OR INDIRECTLY, TO PAY PREMIUMS ON A PERSONAL BENEFIT CONTRACT.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4FORM 990-EZ, PART V, LINE 35: EXPLANATION FOR NOT REPORTING BUSINESS INCOME: THE INCOME REPORTED ON LINE 7A REPRESENTS BLING4CANCER INVENTORY SALES WHICH IS CONSIDERED A PROGRAM SERVICE RELATED ACTIVITY. INCOME FROM THESE ACTIVITIES IS NOT CONSIDERED UNRELATED BUSINESS INCOME; THEREFORE NOT REPORTED ON THE FORM 990-T.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt5OTHER INCOME 85.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt6ADVERTISING & MARKETING 1525.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt7BANK AND MERCHANT ACCOUNT FEES 433.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt8CONFERENCES AND TRAVEL 133.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt9DEPRECIATION EXPENSE 3126.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt10DEVELOPMENT EXPENSES 3346.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt11DUES AND SUBSCRIPTIONS 250.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt12INSURANCE EXPENSE 3595.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt13IT SUPPORT 3035.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt14OFFICE SUPPLIES 1491.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt15ONLINE SERVICES 4233.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt16PAYROLL TAX EXPENSE 2301.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt17PROGRAM EXPENSES 11546.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt18INVENTORIES 10923. 8679.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt19NET FIXED ASSETS 3251. 125.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt20SALES TAX LIABILITY 0. 63.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Other
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Other
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Other
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Pt V, PBC
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4Pt V, Line 35b
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc5Form 990EZ, Part I, Line 8
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc6Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc7Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc8Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc9Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc10Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc11Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc12Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc13Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc14Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc15Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc16Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc17Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc18Form 990EZ, Part II, Line 24
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc19Form 990EZ, Part II, Line 24
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc20Form 990EZ, Part II, Line 26
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0MICHELE DARLAND
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0PRESIDENT
ReturnHeader/BusinessOfficerGrp/PhoneNum03097940009
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-05-07
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0NORMALEAH OVARIAN CANCER INITIATIVE
ReturnHeader/Filer/BusinessNameControlTxt0NORM
ReturnHeader/Filer/EIN0262976159
ReturnHeader/Filer/PhoneNum03097940009
ReturnHeader/Filer/USAddress/AddressLine1Txt0PO BOX 158
ReturnHeader/Filer/USAddress/CityNm0BETTENDORF
ReturnHeader/Filer/USAddress/StateAbbreviationCd0IA
ReturnHeader/Filer/USAddress/ZIPCd052722
ReturnHeader/IRSResponsiblePrtyInfoCurrInd0true
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0364250945
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0M & R FERBER INC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt07525 W IRVING PARK RD
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0CHICAGO
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0IL
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd060634
ReturnHeader/PreparerPersonGrp/PhoneNum07735890692
ReturnHeader/PreparerPersonGrp/PreparationDt02025-11-14
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0PATRICK DEVINE
ReturnHeader/ReturnTs02025-11-14T16:29:30-08:00
ReturnHeader/ReturnTypeCd0990EZ
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

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