Civic Intelligence

Goodwill Beneficial Association

EIN 23-0636750 • 501(c)7 • Reading, PA

Profile

To provide beneficial benefits to its members.

100 Madison AvenueReading, PA 19605

n/A

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

67th percentile

0.14x

Higher debt load relative to assets than 67% of similar nonprofits.

501(c)7 • $500k-$1M nonprofits • Source year 2024

Liabilities / Revenue

61st percentile

0.09x

Higher debt load relative to revenue than 61% of similar nonprofits.

501(c)7 • $500k-$1M nonprofits • Source year 2024

Net Margin

59th percentile

8.3%

Higher net margin than 59% of similar nonprofits.

501(c)7 • $500k-$1M nonprofits • Source year 2024

Top Officer Pay

90th percentile

$2,606

Higher top officer pay than 90% of similar nonprofits.

Top officer pay equals 0.8% of source-year revenue.

501(c)7 • $500k-$1M nonprofits • Source year 2024

Asset Growth

72nd percentile

10%

Faster asset growth than 72% of similar nonprofits.

501(c)7 • $500k-$1M nonprofits • Annualized from 2023 to 2024

Revenue Growth

46th percentile

3.0%

Faster revenue growth than 46% of similar nonprofits.

501(c)7 • $500k-$1M nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets67th percentile

Assets

Up

$200,650

Up $18,303 (+10%) from 2023

Liabilities

Down

$28,460

Down $9,270 (-25%) from 2023

Net Assets

Up

$172,190

Up $27,573 (+19%) from 2023

Operations
Liabilities / Revenue61st percentileNet Margin59th percentile

Revenue

Up

$331,579

Up $9,604 (+3.0%) from 2023

Expenses

Down

$304,006

Down $17,770 (-5.5%) from 2023

Net Income

Up

$27,573

Up $27,374 (+13756%) from 2023

Trend Graphs

Balance Sheet Trend

Asset Growth72nd percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$300K$200K$100K$0Assets 2016: $124,492Liabilities 2016: $91,973Net Assets 2016: $32,5192016Assets 2017: $121,500Liabilities 2017: $85,251Net Assets 2017: $36,2492017Assets 2018: $112,815Liabilities 2018: $78,434Net Assets 2018: $34,3812018Assets 2019: $136,356Liabilities 2019: $71,357Net Assets 2019: $64,9992019Assets 2020: $126,190Liabilities 2020: $63,349Net Assets 2020: $62,8412020Assets 2021: $118,474Liabilities 2021: $54,845Net Assets 2021: $63,6292021Assets 2022: $190,648Liabilities 2022: $46,230Net Assets 2022: $144,4182022Assets 2023: $182,347Liabilities 2023: $37,730Net Assets 2023: $144,6172023Assets 2024: $200,650Liabilities 2024: $28,460Net Assets 2024: $172,1902024

Highlighted filing

2024

Assets$200,650
Liabilities$28,460
Net Assets$172,190
Open 2024 Filing

Operations Trend

Revenue Growth46th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$400K$300K$200K$100K$0-$100KRevenue 2016: $213,195Expenses 2016: $209,470Net Income 2016: $3,7252016Revenue 2017: $225,520Expenses 2017: $221,790Net Income 2017: $3,7302017Revenue 2018: $195,335Expenses 2018: $197,203Net Income 2018: -$1,8682018Revenue 2019: $208,720Expenses 2019: $178,102Net Income 2019: $30,6182019Revenue 2020: $110,887Expenses 2020: $113,045Net Income 2020: -$2,1582020Revenue 2021: $223,796Expenses 2021: $223,008Net Income 2021: $7882021Revenue 2022: $377,093Expenses 2022: $296,304Net Income 2022: $80,7892022Revenue 2023: $321,975Expenses 2023: $321,776Net Income 2023: $1992023Revenue 2024: $331,579Expenses 2024: $304,006Net Income 2024: $27,5732024

Highlighted filing

2024

Revenue$331,579
Expenses$304,006
Net Income$27,573
Open 2024 Filing

Filings

Most recent year

2024 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$200,650
Liabilities
$28,460
Net assets
$172,190
Revenue
$331,579
Expenses
$304,006
Net income
$27,573
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$2.01$0.28$1.72$3.32$3.04$0.28
2023Detailed filing. Detailed filing data is available for this year.$1.82$0.38$1.45$3.22$3.22$0.00
2022Detailed filing. Detailed filing data is available for this year.$1.91$0.46$1.44$3.77$2.96$0.81
2021Detailed filing. Detailed filing data is available for this year.$1.18$0.55$0.64$2.24$2.23$0.01
2020Detailed filing. Detailed filing data is available for this year.$1.26$0.63$0.63$1.11$1.13$0.02
2019Detailed filing. Detailed filing data is available for this year.$1.36$0.71$0.65$2.09$1.78$0.31
2018Detailed filing. Detailed filing data is available for this year.$1.13$0.78$0.34$1.95$1.97$0.02
2017Detailed filing. Detailed filing data is available for this year.$1.22$0.85$0.36$2.26$2.22$0.04
2016Detailed filing. Detailed filing data is available for this year.$1.24$0.92$0.33$2.13$2.09$0.04
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Nov 10, 2025
Return Version
2024v5.2
Gross Receipts
$710,371
Mission and Program Overview

Mission

To provide beneficial benefits to its members.

Balance Sheet Detail
LineBeginningEndChange
Assets
Land, Buildings, and Equipment, Net$172,300$166,337▼ $5,963
Cash and Non-Interest-Bearing Accounts$10,047$32,859▲ $22,812
Pd in Cap Srpls Land Bldg Eqp Fund$0$0→ $0
Rtn Earn Endowment Incm Other Fnds$0$0→ $0
Cap Stk Tr Prin Current Funds$0$0→ $0
Total Assets$182,347$200,650▲ $18,303
Other Assets Total$0$1,454▲ $1,454
Liabilities
Mortgage Notes Payable Secured by Investment Property$37,730$28,460▼ $9,270
Total Liabilities$37,730$28,460▼ $9,270
Net Assets / Fund Balance
Total Net Assets Fund Balance$144,617$172,190▲ $27,573
Total Liabilities and Net Assets / Fund Balance$182,347$200,650▲ $18,303

Asset Categories

AssetBook ValueDepreciationBasis
Buildings$88,624$61,376$150,000
Other Land Buildings$77,713$8,205$85,918
Compensation and Service Providers
Top Officer Pay90th percentile

Employees

NameTitleFull / Part TimeBaseTotal
Lorraine ManmillerFinancial Secretary/directPT$2,606$2,606
Donna GenslingerDirectorPT$140$140

Board Members and Trustees

NameTitle
Robert GenslingerPresident
Jason WaltersVice President
Dawn SpeaseDirector
Michael L BollmanDirector
Robert SchollDirector
Vincent SpeaseDirector
Georgina EvansSecretary
Shelly BellTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$930
Program Service Revenue
$23,185
Investment Income
$0
Other Revenue
$307,464
All Other Contributions
$930
Change in Net Assets
$27,573
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$199,974
Salaries, Compensation, and Employee Benefits$96,100
Grants and Similar Amounts Paid$7,932
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Fees for Services Other---$85,155
Other Salaries and Wages---$82,741
Occupancy---$58,628
Insurance---$33,924
Payroll Taxes---$10,613
Office Expenses---$7,950
Grants to Domestic Orgs---$7,932
Depreciation Depletion---$5,963
Other Expenses---$3,464
Interest---$3,200
Current Officers, Directors, Trustees, and Key Employees---$2,746
Fees for Services Accounting---$1,690
Total Functional Expenses$0$0$0$304,006
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
Yes
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Gaming Gross Income$187,943
Gaming Direct Expenses$146,088
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section A, Line 2

“Robert & donna genslinger have a family relationship. Dawn & vincent spease have a family relationship.”

Form 990, Part VI, Section A, Line 6

“The organization is comprised of members.”

Form 990, Part VI, Section A, Line 7A

“The members of the organization vote on who gets elected as an officer or director on the board.”

Form 990, Part VI, Section B, Line 11B

“The tax return is prepared by an independent cpa firm and reviewed by the financial secretary before being filed.”

Form 990, Part VI, Section C, Line 19

“The association makes its governing documents available upon request.”

Filing and Contact Details

Filer

Filer Name
Goodwill Beneficial Association
EIN
23-0636750
Phone
6109291111
Address
100 MADISON AVENUE, READING, PA 19605

Signing Officer

Name
Lorraine Manmiller
Title
Financial Secretary
Phone
6109291111
Signed
2025-11-10
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Robert Genslinger
Formed
1920
Legal Domicile
Pa
Voting Board Members
10
Independent Board Members
10
Employees
6
Volunteers
8

Preparer

Firm
Rkl Llp
Address
1330 BROADCASTING ROAD, WYOMISSING, PA 19610-6008
Preparer
Ruthann J Woll CPA
Phone
6103761595
Supplemental Narrative

Additional Explanations

Form 990, Part IX, Line 11G

“OTHER SERVICES 85,155.”

Raw XML Appendix390 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

Path#Value
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IRS990/Form990PartVIISectionAGrp/TitleTxt2FINANCIAL SECRETARY/DIRECT
IRS990/Form990PartVIISectionAGrp/TitleTxt3TREASURER
IRS990/Form990PartVIISectionAGrp/TitleTxt4SECRETARY
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IRS990/Form990PartVIISectionAGrp/TitleTxt6DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt7DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt8DIRECTOR
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IRS990ScheduleG/CntrctWith3rdPrtyForGameRevInd00
IRS990ScheduleG/DistributedAmt032920
IRS990ScheduleG/GamingInformationGrp/CashPrizesBingoAmt012242
IRS990ScheduleG/GamingInformationGrp/CashPrizesOtherGamingAmt04499
IRS990ScheduleG/GamingInformationGrp/CashPrizesPullTabsAmt091136
IRS990ScheduleG/GamingInformationGrp/CashPrizesTotalGamingAmt0107877
IRS990ScheduleG/GamingInformationGrp/DirectExpenseSummaryGamingAmt0146088
IRS990ScheduleG/GamingInformationGrp/GrossRevenueBingoAmt031614
IRS990ScheduleG/GamingInformationGrp/GrossRevenueOtherGamingAmt039388
IRS990ScheduleG/GamingInformationGrp/GrossRevenuePullTabsAmt0116941
IRS990ScheduleG/GamingInformationGrp/GrossRevenueTotalGamingAmt0187943
IRS990ScheduleG/GamingInformationGrp/NetGamingIncomeSummaryAmt041855
IRS990ScheduleG/GamingInformationGrp/NonCashPrizesOtherGamingAmt025200
IRS990ScheduleG/GamingInformationGrp/NonCashPrizesTotalGamingAmt025200
IRS990ScheduleG/GamingInformationGrp/OthDirectExpnssOtherGamingAmt02714
IRS990ScheduleG/GamingInformationGrp/OthDirectExpnssTotalGamingAmt013011
IRS990ScheduleG/GamingInformationGrp/OtherDirectExpensesBingoAmt02283
IRS990ScheduleG/GamingInformationGrp/OtherDirectExpensesPullTabsAmt08014
IRS990ScheduleG/GamingInformationGrp/VolunteerLaborBingoInd01
IRS990ScheduleG/GamingInformationGrp/VolunteerLaborBingoPct01.00000
IRS990ScheduleG/GamingInformationGrp/VolunteerLaborOtherGamingInd01
IRS990ScheduleG/GamingInformationGrp/VolunteerLaborOtherGamingPct01.00000
IRS990ScheduleG/GamingInformationGrp/VolunteerLaborPullTabsInd01
IRS990ScheduleG/GamingInformationGrp/VolunteerLaborPullTabsPct01.00000
IRS990ScheduleG/GamingManagerIsDirectorOfcrInd0X
IRS990ScheduleG/GamingManagerPersonNm0VINCENT SPEASE
IRS990ScheduleG/GamingManagerServicesProvTxt0FILLS MACHINES, PURCHASES GAMBLING PACKAGES, COUNTS THE MONEY, AND KEEPS THE LOG.
IRS990ScheduleG/GamingOwnFacilityPct01.00000
IRS990ScheduleG/GamingWithNonmembersInd00
IRS990ScheduleG/IndividualWithBooksNm0VINCENT SPEASE
IRS990ScheduleG/LicensedInd01
IRS990ScheduleG/LicenseSuspendedEtcInd00
IRS990ScheduleG/MemberOfOtherEntityInd00
IRS990ScheduleG/PersonsWithBooksUSAddress/AddressLine1Txt0100 MADISON AVENUE
IRS990ScheduleG/PersonsWithBooksUSAddress/CityNm0READING
IRS990ScheduleG/PersonsWithBooksUSAddress/StateAbbreviationCd0PA
IRS990ScheduleG/PersonsWithBooksUSAddress/ZIPCd019605
IRS990ScheduleG/StatesWhereGamingConductedCd0PA
IRS990/ScheduleJRequiredInd00
IRS990/ScheduleORequiredInd01
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0ROBERT & DONNA GENSLINGER HAVE A FAMILY RELATIONSHIP. DAWN & VINCENT SPEASE HAVE A FAMILY RELATIONSHIP.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1THE ORGANIZATION IS COMPRISED OF MEMBERS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2THE MEMBERS OF THE ORGANIZATION VOTE ON WHO GETS ELECTED AS AN OFFICER OR DIRECTOR ON THE BOARD.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3THE TAX RETURN IS PREPARED BY AN INDEPENDENT CPA FIRM AND REVIEWED BY THE FINANCIAL SECRETARY BEFORE BEING FILED.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4THE ASSOCIATION MAKES ITS GOVERNING DOCUMENTS AVAILABLE UPON REQUEST.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt5OTHER SERVICES 85,155.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990, PART VI, SECTION A, LINE 2
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990, PART VI, SECTION A, LINE 6
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990, PART VI, SECTION A, LINE 7A
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3FORM 990, PART VI, SECTION B, LINE 11B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4FORM 990, PART VI, SECTION C, LINE 19
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc5FORM 990, PART IX, LINE 11G
IRS990/SchoolOperatingInd00
IRS990/SignificantChangeInd00
IRS990/SignificantNewProgramSrvcInd00
IRS990/SubjectToExcsTaxNetInvstIncInd00
IRS990/SubjectToProxyTaxInd00
IRS990/SubjToTaxRmnrtnExPrchtPymtInd00
IRS990/TaxablePartyNotificationInd00
IRS990/TaxExemptBondsInd00
IRS990/TerminateOperationsInd00
IRS990/TotalAssetsBOYAmt0182347
IRS990/TotalAssetsEOYAmt0200650
IRS990/TotalAssetsGrp/BOYAmt0182347
IRS990/TotalAssetsGrp/EOYAmt0200650
IRS990/TotalCompGreaterThan150KInd00
IRS990/TotalContributionsAmt0930
IRS990/TotalEmployeeCnt06
IRS990/TotalFunctionalExpensesGrp/TotalAmt0304006
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt037730
IRS990/TotalLiabilitiesEOYAmt028460
IRS990/TotalLiabilitiesGrp/BOYAmt037730
IRS990/TotalLiabilitiesGrp/EOYAmt028460
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt0144617
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt0172190
IRS990/TotalOtherCompensationAmt00
IRS990/TotalProgramServiceRevenueAmt023185
IRS990/TotalReportableCompFromOrgAmt02746
IRS990/TotalRevenueGrp/ExclusionAmt056638
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt0274011
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt0331579
IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/TotalVolunteersCnt08
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0182347
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt0200650
IRS990/TotReportableCompRltdOrgAmt00
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd00
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt0100 MADISON AVENUE
IRS990/USAddress/CityNm0READING
IRS990/USAddress/StateAbbreviationCd0PA
IRS990/USAddress/ZIPCd019605
IRS990/VotingMembersGoverningBodyCnt010
IRS990/VotingMembersIndependentCnt010
IRS990/WebsiteAddressTxt0N/A
IRS990/WhistleblowerPolicyInd00
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd01
ReturnHeader/BusinessOfficerGrp/PersonNm0LORRAINE MANMILLER
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0FINANCIAL SECRETARY
ReturnHeader/BusinessOfficerGrp/PhoneNum06109291111
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-11-10
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0GOODWILL BENEFICIAL ASSOCIATION
ReturnHeader/Filer/BusinessNameControlTxt0GOOD
ReturnHeader/Filer/EIN0230636750
ReturnHeader/Filer/PhoneNum06109291111
ReturnHeader/Filer/USAddress/AddressLine1Txt0100 MADISON AVENUE
ReturnHeader/Filer/USAddress/CityNm0READING
ReturnHeader/Filer/USAddress/StateAbbreviationCd0PA
ReturnHeader/Filer/USAddress/ZIPCd019605
ReturnHeader/IRSResponsiblePrtyInfoCurrInd00
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0232108173
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0RKL LLP
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt01330 BROADCASTING ROAD
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0WYOMISSING
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0PA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd0196106008
ReturnHeader/PreparerPersonGrp/PhoneNum06103761595
ReturnHeader/PreparerPersonGrp/PreparationDt02025-11-10
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0RUTHANN J WOLL CPA
ReturnHeader/ReturnTs02025-11-14T09:46:00-06:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

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