Civic Intelligence

Reach Up Inc.

990 • Fiscal year 2024 • EIN 20-8437749

Jun 01, 2023 to May 31, 2024 • Filed on Apr 03, 2025

2902 N Armenia Ave 100Tampa, FL 33607

(813) 712-6300

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

55th percentile

0.16x

Higher debt load relative to assets than 55% of similar nonprofits.

2024 filings • 501(c)3 • $5M-$10M nonprofits • Source year 2024

Liabilities / Revenue

34th percentile

0.08x

Higher debt load relative to revenue than 34% of similar nonprofits.

2024 filings • 501(c)3 • $5M-$10M nonprofits • Source year 2024

Net Margin

81st percentile

30%

Higher net margin than 81% of similar nonprofits.

2024 filings • 501(c)3 • $5M-$10M nonprofits • Source year 2024

Top Officer Pay

60th percentile

$154,476

Higher top officer pay than 60% of similar nonprofits.

Top officer pay equals 2.2% of source-year revenue.

2024 filings • 501(c)3 • $5M-$10M nonprofits • Source year 2024

Asset Growth

96th percentile

115%

Faster asset growth than 96% of similar nonprofits.

2024 filings • 501(c)3 • $5M-$10M nonprofits • Annualized from 2023 to 2024

Revenue Growth

82nd percentile

46%

Faster revenue growth than 82% of similar nonprofits.

2024 filings • 501(c)3 • $5M-$10M nonprofits • Annualized from 2023 to 2024

Assets

Up

$3,401,576

Up $1,817,851 (+115%) from 2023

Net Assets

Up

$2,854,767

Up $2,162,800 (+313%) from 2023

Liabilities

Down

$546,809

Down $344,949 (-39%) from 2023

Revenue

Up

$6,958,840

Up $2,192,173 (+46%) from 2023

Expenses

Down

$4,877,071

Down $234,523 (-4.6%) from 2023

Net Income

Up

$2,081,769

Up $2,426,696 (+704%) from 2023

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$4.0M$3.0M$2.0M$1.0M$0Assets 2010: $181,664Liabilities 2010: $179,088Net Assets 2010: $2,5762010Assets 2011: $175,805Liabilities 2011: $114,495Net Assets 2011: $61,3102011Assets 2012: $199,369Liabilities 2012: $137,773Net Assets 2012: $61,5962012Assets 2013: $352,232Liabilities 2013: $282,294Net Assets 2013: $69,9382013Assets 2014: $329,789Liabilities 2014: $159,923Net Assets 2014: $169,8662014Assets 2015: $528,969Liabilities 2015: $263,385Net Assets 2015: $265,5842015Assets 2016: $598,536Liabilities 2016: $170,625Net Assets 2016: $427,9112016Assets 2017: $698,326Liabilities 2017: $181,357Net Assets 2017: $516,9692017Assets 2018: $841,530Liabilities 2018: $218,927Net Assets 2018: $622,6032018Assets 2019: $944,905Liabilities 2019: $214,804Net Assets 2019: $730,1012019Assets 2020: $1,695,961Liabilities 2020: $911,878Net Assets 2020: $784,0832020Assets 2021: $1,803,006Liabilities 2021: $950,584Net Assets 2021: $852,4222021Assets 2022: $1,690,303Liabilities 2022: $653,409Net Assets 2022: $1,036,8942022Assets 2023: $1,583,725Liabilities 2023: $891,758Net Assets 2023: $691,9672023Assets 2024: $3,401,576Liabilities 2024: $546,809Net Assets 2024: $2,854,7672024Assets 2025: $3,398,806Liabilities 2025: $310,414Net Assets 2025: $3,088,3922025

Highlighted filing

2024

Assets$3,401,576
Liabilities$546,809
Net Assets$2,854,767

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$8.0M$6.0M$4.0M$2.0M$0-$2.0MExpenses 2010: $1,745,7252010Expenses 2011: $2,048,8652011Expenses 2012: $1,887,0342012Expenses 2013: $2,381,6412013Revenue 2014: $3,236,069Expenses 2014: $3,136,141Net Income 2014: $99,9282014Revenue 2015: $4,085,618Expenses 2015: $3,989,900Net Income 2015: $95,7182015Revenue 2016: $4,347,789Expenses 2016: $4,185,462Net Income 2016: $162,3272016Revenue 2017: $3,976,604Expenses 2017: $3,887,546Net Income 2017: $89,0582017Revenue 2018: $4,078,175Expenses 2018: $3,972,541Net Income 2018: $105,6342018Revenue 2019: $4,029,487Expenses 2019: $3,921,989Net Income 2019: $107,4982019Revenue 2020: $3,988,485Expenses 2020: $3,934,503Net Income 2020: $53,9822020Revenue 2021: $4,354,856Expenses 2021: $4,286,517Net Income 2021: $68,3392021Revenue 2022: $4,995,945Expenses 2022: $4,811,473Net Income 2022: $184,4722022Revenue 2023: $4,766,667Expenses 2023: $5,111,594Net Income 2023: -$344,9272023Revenue 2024: $6,958,840Expenses 2024: $4,877,071Net Income 2024: $2,081,7692024Revenue 2025: $5,302,454Expenses 2025: $5,073,561Net Income 2025: $228,8932025

Highlighted filing

2024

Revenue$6,958,840
Expenses$4,877,071
Net Income$2,081,769
Jump To
Filing Snapshot
Filing Period
Jun 1, 2023 to May 31, 2024
Signed
Apr 3, 2025
Return Version
2023v6.0
Gross Receipts
$7,039,872
Mission and Program Overview

Mission

REACHUP is a leading organization in establishing and implementing practices which result in zero preventable infant and maternal deaths.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$595,655$2,563,210▲ $1,967,555
Pledges and Grants Receivable$450,484$619,707▲ $169,223
Investments in Publicly Traded Securities$223,158$0▼ $223,158
Land, Buildings, and Equipment, Net$12,061$48,783▲ $36,722
Prepaid Expenses and Deferred Charges$15,589$20,000▲ $4,411
Total Assets$1,583,725$3,401,576▲ $1,817,851
Other Assets Total$286,778$149,876▼ $136,902
Liabilities
Accounts Payable and Accrued Expenses$268,186$247,028▼ $21,158
Deferred Revenue$334,017$150,527▼ $183,490
Other Liabilities$289,555$149,254▼ $140,301
Total Liabilities$891,758$546,809▼ $344,949
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$691,967$2,854,767▲ $2,162,800
Total Net Assets Fund Balance$691,967$2,854,767▲ $2,162,800
Total Liabilities and Net Assets / Fund Balance$1,583,725$3,401,576▲ $1,817,851

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$4,311$130,457$134,768
Other Land Buildings$44,472$7,778$52,250
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseTotal
Nicola BaileyPresident/CEOFT$154,476$154,476
Revenue and Support

Revenue Composition

Contributions and Grants
$7,009,426
Program Service Revenue
$0
Investment Income
$24,179
Other Revenue
$-74,765
All Other Contributions
$2,717,037
Change in Net Assets
$2,081,769

Audited Revenue Reconciliation

Revenue per Audited Statements
$7,039,871
Revenue Not Reported on Financial Statements
$-81,031
Revenue Not Reported on Form 990
$0
Other Revenue Adjustments
$-81,031
Total Revenue per Audited Statements
$7,039,871
Total Revenue per Form 990
$6,958,840
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$3,660,638
Other Expenses$1,216,433
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$2,554,487$283,831-$2,838,318
Other Employee Benefits$342,992$38,110-$381,102
Payroll Taxes$209,189$23,244-$232,433
Occupancy$149,243$15,049-$164,292
Current Officers, Directors, Trustees, and Key Employees$139,028$15,448-$154,476
Information Technology$108,693$16,430-$125,123
Office Expenses$88,688$9,854-$98,542
Travel$80,198$8,585-$88,783
Other Expenses$77,689$8,607-$86,296
All Other Expenses$71,488$6,581-$78,069
Pension Plan Contributions$48,878$5,431-$54,309
Fees for Services Other$42,467$1,314-$43,781
Insurance$28,536$3,171-$31,707
Fees for Services Accounting-$21,500-$21,500
Depreciation Depletion-$5,528-$5,528
Fees for Services Legal-$664-$664
Advertising$112$12-$124
Total Functional Expenses$4,381,483$495,588$0$4,877,071

Audited Expense Reconciliation

Line ItemAmount
Expenses per Audited Statements$4,877,071
Total Expenses per Audited Statements$4,877,071
Total Expenses per Form 990$4,877,071
Expenses Not Reported on Financial Statements$0
Expenses Not Reported on Form 990$0
Fundraising, Events, and Gaming
Fundraising activities
Yes
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Direct Expenses$81,032
Fundraising Gross Income$0
Professional Fundraising Fees$0

Fundraising Events

EventGross ReceiptsGross RevenueDirect ExpensesNet Income
Gala$108,517-$2,827-
Total Events$108,517-$81,032$-81,032
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Lease liabilitiy - operating lease$149,254
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, line 11B

A copy of the 990 will be sent to the board one week prior to filing the return.

Form 990, Part VI, Section B, line 12C

The Organization requires the board to sign a conflict of interest policy annually including disclosure of any related party transactions.

Form 990, Part VI, Section B, line 15A

Compensation process for Top Official: Board of Directors conducted a market research survey of base salaries for chief executives at comparable organizations to set a target base salary amount for the CEO and the range which was feasible for the Organization.

Form 990, Part VI, Section C, line 19

The Organization makes its Audited Financial Statements available on its website and all other governing documents available upon request at their administrative office.

Filing and Contact Details

Filer

Filer Name
REACHUP Inc
EIN
20-8437749
Phone
8137126300
Address
2902 N Armenia Ave 100, Tampa, FL 33607

Signing Officer

Name
Nicola Bailey
Title
President/CEO
Phone
8137126300
Signed
2025-04-03
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Nicola Bailey
Formed
2006
Legal Domicile
Fl
Voting Board Members
11
Independent Board Members
11
Employees
79
Volunteers
11

Preparer

Firm
Pdr Cpas Advisors Inc
Address
4023 Tampa Road Suite 2000, Oldsmar, FL 34677
Preparer
Mary Brown
Phone
7277854447
Supplemental Narrative

Additional Explanations

Form 990, Part XI, line 9:

Special Event Expenses included in Revenue 81,031.

Financial Statement Notes

Part X, Line 2:

The Organization accounts for the effect of any uncertain tax positions based on a "more likely than not" threshold to the recognition of the tax positions being sustained based on the technical merits of the position under scrutiny by the applicable taxing authority. If a tax position or positions are deemed to result in uncertainties of those positions, the unrecognized tax benefit is estimated based on a "cumulative probability assessment" that aggregates the estimated tax liability for all uncertain tax positions. The Organization has identified its tax status as a tax-exempt entity as its only significant tax position; however, the Organization has determined that such tax position does not result in an uncertainty requiring recognition. The Organization is not currently under examination by any taxing jurisdiction. The Organization's federal returns are generally open for examination for three years following the date filed.

Part XI, Line 4B - Other Adjustments:

Special Event Expenses included in Revenue

Part XII, Line 4B - Other Adjustments:

Special Event Expenses not included .

Raw XML AppendixShowing 400 of 521 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

Path#Value
IRS990/AccountantCompileOrReviewInd00
IRS990/AccountsPayableAccrExpnssGrp/BOYAmt0268186
IRS990/AccountsPayableAccrExpnssGrp/EOYAmt0247028
IRS990/ActivitiesConductedPrtshpInd00
IRS990/ActivityOrMissionDesc0REACHUP is a leading organization in establishing and implementing practices which result in zero preventable infant and maternal deaths.
IRS990/AdvertisingGrp/ManagementAndGeneralAmt012
IRS990/AdvertisingGrp/ProgramServicesAmt0112
IRS990/AdvertisingGrp/TotalAmt0124
IRS990/AllOtherContributionsAmt02717037
IRS990/AllOtherExpensesGrp/ManagementAndGeneralAmt06581
IRS990/AllOtherExpensesGrp/ProgramServicesAmt071488
IRS990/AllOtherExpensesGrp/TotalAmt078069
IRS990/AnnualDisclosureCoveredPrsnInd01
IRS990/AuditCommitteeInd01
IRS990/BackupWthldComplianceInd01
IRS990/BooksInCareOfDetail/BusinessName/BusinessNameLine1Txt0Nicola Bailey MS MPA
IRS990/BooksInCareOfDetail/PhoneNum08137126300
IRS990/BooksInCareOfDetail/USAddress/AddressLine1Txt02902 N Armenia Ave Suite 100
IRS990/BooksInCareOfDetail/USAddress/CityNm0Tampa
IRS990/BooksInCareOfDetail/USAddress/StateAbbreviationCd0FL
IRS990/BooksInCareOfDetail/USAddress/ZIPCd033607
IRS990/BusinessRlnWith35CtrlEntInd00
IRS990/BusinessRlnWithFamMemInd00
IRS990/BusinessRlnWithOrgMemInd00
IRS990/CashNonInterestBearingGrp/BOYAmt0595655
IRS990/CashNonInterestBearingGrp/EOYAmt02563210
IRS990/ChangeToOrgDocumentsInd00
IRS990/CntrctRcvdGreaterThan100KCnt00
IRS990/CollectionsOfArtInd00
IRS990/CompCurrentOfcrDirectorsGrp/ManagementAndGeneralAmt015448
IRS990/CompCurrentOfcrDirectorsGrp/ProgramServicesAmt0139028
IRS990/CompCurrentOfcrDirectorsGrp/TotalAmt0154476
IRS990/CompensationFromOtherSrcsInd00
IRS990/CompensationProcessCEOInd01
IRS990/CompensationProcessOtherInd00
IRS990/ConflictOfInterestPolicyInd01
IRS990/ConservationEasementsInd00
IRS990/ConsolidatedAuditFinclStmtInd00
IRS990/ContriRptFundraisingEventAmt0108517
IRS990/CreditCounselingInd00
IRS990/CYBenefitsPaidToMembersAmt00
IRS990/CYContributionsGrantsAmt07009426
IRS990/CYGrantsAndSimilarPaidAmt00
IRS990/CYInvestmentIncomeAmt024179
IRS990/CYOtherExpensesAmt01216433
IRS990/CYOtherRevenueAmt0-74765
IRS990/CYProgramServiceRevenueAmt00
IRS990/CYRevenuesLessExpensesAmt02081769
IRS990/CYSalariesCompEmpBnftPaidAmt03660638
IRS990/CYTotalExpensesAmt04877071
IRS990/CYTotalFundraisingExpenseAmt00
IRS990/CYTotalProfFndrsngExpnsAmt00
IRS990/CYTotalRevenueAmt06958840
IRS990/DecisionsSubjectToApprovaInd00
IRS990/DeductibleArtContributionInd00
IRS990/DeductibleNonCashContriInd00
IRS990/DeferredRevenueGrp/BOYAmt0334017
IRS990/DeferredRevenueGrp/EOYAmt0150527
IRS990/DelegationOfMgmtDutiesInd00
IRS990/DepreciationDepletionGrp/ManagementAndGeneralAmt05528
IRS990/DepreciationDepletionGrp/TotalAmt05528
IRS990/Desc0REACHUP Federal Healthy Start: The program works to improve health outcomes before, during and after pregnancy, with primary goals to enhance mother health and prevent infant mortality. Services include: clinical care and services, mental health screenings, mental health services, substance abuse screening, intimate partner violence screening, support and education, service linkage and community consortium activities.
IRS990/DescribedInSection501c3Ind01
IRS990/DisregardedEntityInd00
IRS990/DocumentRetentionPolicyInd01
IRS990/DonorAdvisedFundInd00
IRS990/DonorRstrOrQuasiEndowmentsInd00
IRS990/ElectionOfBoardMembersInd00
IRS990/EmployeeCnt079
IRS990/EmploymentTaxReturnsFiledInd01
IRS990/EngagedInExcessBenefitTransInd00
IRS990/ExpenseAmt01740867
IRS990/FamilyOrBusinessRlnInd00
IRS990/FederalGrantAuditPerformedInd01
IRS990/FederalGrantAuditRequiredInd01
IRS990/FeesForServicesAccountingGrp/ManagementAndGeneralAmt021500
IRS990/FeesForServicesAccountingGrp/TotalAmt021500
IRS990/FeesForServicesLegalGrp/ManagementAndGeneralAmt0664
IRS990/FeesForServicesLegalGrp/TotalAmt0664
IRS990/FeesForServicesOtherGrp/ManagementAndGeneralAmt01314
IRS990/FeesForServicesOtherGrp/ProgramServicesAmt042467
IRS990/FeesForServicesOtherGrp/TotalAmt043781
IRS990/ForeignActivitiesInd00
IRS990/ForeignFinancialAccountInd00
IRS990/ForeignOfficeInd00
IRS990/Form8282PropertyDisposedOfInd00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt01.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt11.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt21.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt31.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt41.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt51.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt61.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt71.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt81.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt940.00
IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt101.00
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd0X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd1X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd2X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd3X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd4X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd5X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd6X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd7X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd8X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd9X
IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd10X
IRS990/Form990PartVIISectionAGrp/OfficerInd0X
IRS990/Form990PartVIISectionAGrp/OfficerInd1X
IRS990/Form990PartVIISectionAGrp/OfficerInd2X
IRS990/Form990PartVIISectionAGrp/OfficerInd3X
IRS990/Form990PartVIISectionAGrp/OfficerInd4X
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt00
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt10
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt20
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt30
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt40
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt50
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt60
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt70
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt80
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt90
IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt100
IRS990/Form990PartVIISectionAGrp/PersonNm0James Wilkerson Jr
IRS990/Form990PartVIISectionAGrp/PersonNm1Jeff Goolsby CPA MSA
IRS990/Form990PartVIISectionAGrp/PersonNm2Gloria Walters PA
IRS990/Form990PartVIISectionAGrp/PersonNm3Taisha Ortiz
IRS990/Form990PartVIISectionAGrp/PersonNm4Pauline McNeill Rivers PhD
IRS990/Form990PartVIISectionAGrp/PersonNm5Marcia McKingley-Lewis
IRS990/Form990PartVIISectionAGrp/PersonNm6Elana Greenway Faniel
IRS990/Form990PartVIISectionAGrp/PersonNm7Naazneen Pal MPH
IRS990/Form990PartVIISectionAGrp/PersonNm8Stephen Pearson MBA
IRS990/Form990PartVIISectionAGrp/PersonNm9Nicola Bailey
IRS990/Form990PartVIISectionAGrp/PersonNm10Alberta McKinney
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt00
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt10
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt20
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt30
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt40
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt50
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt60
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt70
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt80
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt9154476
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt100
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt00
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt10
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt20
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt30
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt40
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt50
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt60
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt70
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt80
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt90
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt100
IRS990/Form990PartVIISectionAGrp/TitleTxt0Board Chair
IRS990/Form990PartVIISectionAGrp/TitleTxt1Treasurer
IRS990/Form990PartVIISectionAGrp/TitleTxt2Director
IRS990/Form990PartVIISectionAGrp/TitleTxt3Secretary
IRS990/Form990PartVIISectionAGrp/TitleTxt4Director
IRS990/Form990PartVIISectionAGrp/TitleTxt5Vice Chair
IRS990/Form990PartVIISectionAGrp/TitleTxt6Director
IRS990/Form990PartVIISectionAGrp/TitleTxt7Director
IRS990/Form990PartVIISectionAGrp/TitleTxt8Director
IRS990/Form990PartVIISectionAGrp/TitleTxt9President/CEO
IRS990/Form990PartVIISectionAGrp/TitleTxt10Director
IRS990/Form990ProvidedToGvrnBodyInd01
IRS990/FormationYr02006
IRS990/FormerOfcrEmployeesListedInd00
IRS990/FSAuditedBasisGrp/SeparateBasisFinclStmtInd0X
IRS990/FSAuditedInd01
IRS990/FundraisingActivitiesInd01
IRS990/FundraisingAmt0108517
IRS990/FundraisingDirectExpensesAmt081032
IRS990/FundraisingGrossIncomeAmt00
IRS990/GamingActivitiesInd00
IRS990/GoverningBodyVotingMembersCnt011
IRS990/GovernmentGrantsAmt04183872
IRS990/GrantsToIndividualsInd00
IRS990/GrantsToOrganizationsInd00
IRS990/GrantToRelatedPersonInd00
IRS990/GrossReceiptsAmt07039872
IRS990/GroupReturnForAffiliatesInd00
IRS990/IncludeFIN48FootnoteInd01
IRS990/IndependentAuditFinclStmtInd01
IRS990/IndependentVotingMemberCnt011
IRS990/IndivRcvdGreaterThan100KCnt01
IRS990/IndoorTanningServicesInd00
IRS990/InfoInScheduleOPartIIIInd0X
IRS990/InfoInScheduleOPartVIInd0X
IRS990/InfoInScheduleOPartXIInd0X
IRS990/InformationTechnologyGrp/ManagementAndGeneralAmt016430
IRS990/InformationTechnologyGrp/ProgramServicesAmt0108693
IRS990/InformationTechnologyGrp/TotalAmt0125123
IRS990/InsuranceGrp/ManagementAndGeneralAmt03171
IRS990/InsuranceGrp/ProgramServicesAmt028536
IRS990/InsuranceGrp/TotalAmt031707
IRS990/InvestmentIncomeGrp/ExclusionAmt024179
IRS990/InvestmentIncomeGrp/TotalRevenueColumnAmt024179
IRS990/InvestmentInJointVentureInd00
IRS990/InvestmentsPubTradedSecGrp/BOYAmt0223158
IRS990/InvestmentsPubTradedSecGrp/EOYAmt00
IRS990/IRPDocumentCnt037
IRS990/IRPDocumentW2GCnt00
IRS990/LandBldgEquipAccumDeprecAmt0138235
IRS990/LandBldgEquipBasisNetGrp/BOYAmt012061
IRS990/LandBldgEquipBasisNetGrp/EOYAmt048783
IRS990/LandBldgEquipCostOrOtherBssAmt0187018
IRS990/LegalDomicileStateCd0FL
IRS990/LoanOutstandingInd00
IRS990/LobbyingActivitiesInd00
IRS990/LocalChaptersInd00
IRS990/MaterialDiversionOrMisuseInd00
IRS990/MembersOrStockholdersInd00
IRS990/MethodOfAccountingAccrualInd0X
IRS990/MinutesOfCommitteesInd01
IRS990/MinutesOfGoverningBodyInd01
IRS990/MissionDesc0To advocate for and mobilize resources to help communities achieve equality in healthcare and positive health for all families. REACHUP, Inc. is committed to becoming recognized as a center of excellence on the local, regional and national level, working collaboratively to create communities with equal opportunity for optimal health.
IRS990/MoreThan5000KToIndividualsInd00
IRS990/MoreThan5000KToOrgInd00
IRS990/NetAssetsOrFundBalancesBOYAmt0691967
IRS990/NetAssetsOrFundBalancesEOYAmt02854767
IRS990/NetIncmFromFundraisingEvtGrp/ExclusionAmt0-81032
IRS990/NetIncmFromFundraisingEvtGrp/TotalRevenueColumnAmt0-81032
IRS990/NetUnrelatedBusTxblIncmAmt00
IRS990/NoDonorRestrictionNetAssetsGrp/BOYAmt0691967
IRS990/NoDonorRestrictionNetAssetsGrp/EOYAmt02854767
IRS990/NondeductibleContributionsInd00
IRS990/OccupancyGrp/ManagementAndGeneralAmt015049
IRS990/OccupancyGrp/ProgramServicesAmt0149243
IRS990/OccupancyGrp/TotalAmt0164292
IRS990/OfficeExpensesGrp/ManagementAndGeneralAmt09854
IRS990/OfficeExpensesGrp/ProgramServicesAmt088688
IRS990/OfficeExpensesGrp/TotalAmt098542
IRS990/OfficerMailingAddressInd00
IRS990/OperateHospitalInd00
IRS990/Organization501c3Ind0X
IRS990/OrganizationFollowsFASB117Ind0X
IRS990/OtherAssetsTotalGrp/BOYAmt0286778
IRS990/OtherAssetsTotalGrp/EOYAmt0149876
IRS990/OtherChangesInNetAssetsAmt081031
IRS990/OtherEmployeeBenefitsGrp/ManagementAndGeneralAmt038110
IRS990/OtherEmployeeBenefitsGrp/ProgramServicesAmt0342992
IRS990/OtherEmployeeBenefitsGrp/TotalAmt0381102
IRS990/OtherExpensesGrp/Desc0Postage and Printing
IRS990/OtherExpensesGrp/Desc1Contract Expenses
IRS990/OtherExpensesGrp/Desc2Education and Training
IRS990/OtherExpensesGrp/Desc3Supplies
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt01990
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt116526
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt213713
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt38607
IRS990/OtherExpensesGrp/ProgramServicesAmt017912
IRS990/OtherExpensesGrp/ProgramServicesAmt1298467
IRS990/OtherExpensesGrp/ProgramServicesAmt2123416
IRS990/OtherExpensesGrp/ProgramServicesAmt377689
IRS990/OtherExpensesGrp/TotalAmt019902
IRS990/OtherExpensesGrp/TotalAmt1314993
IRS990/OtherExpensesGrp/TotalAmt2137129
IRS990/OtherExpensesGrp/TotalAmt386296
IRS990/OtherLiabilitiesGrp/BOYAmt0289555
IRS990/OtherLiabilitiesGrp/EOYAmt0149254
IRS990/OtherRevenueMiscGrp/BusinessCd0900099
IRS990/OtherRevenueMiscGrp/Desc0Miscellaneous Revenue
IRS990/OtherRevenueMiscGrp/RelatedOrExemptFuncIncomeAmt06267
IRS990/OtherRevenueMiscGrp/TotalRevenueColumnAmt06267
IRS990/OtherRevenueTotalAmt06267
IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt0283831
IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt02554487
IRS990/OtherSalariesAndWagesGrp/TotalAmt02838318
IRS990/PartialLiquidationInd00
IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt023244
IRS990/PayrollTaxesGrp/ProgramServicesAmt0209189
IRS990/PayrollTaxesGrp/TotalAmt0232433
IRS990/PensionPlanContributionsGrp/ManagementAndGeneralAmt05431
IRS990/PensionPlanContributionsGrp/ProgramServicesAmt048878
IRS990/PensionPlanContributionsGrp/TotalAmt054309
IRS990/PledgesAndGrantsReceivableGrp/BOYAmt0450484
IRS990/PledgesAndGrantsReceivableGrp/EOYAmt0619707
IRS990/PoliticalCampaignActyInd00
IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt015589
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt020000
IRS990/PrincipalOfficerNm0Nicola Bailey
IRS990/ProfessionalFundraisingInd00
IRS990/ProgSrvcAccomActy2Grp/Desc0GROWTH and Doulas and Dads Program: The program positively impact early parenting behaviors by increasing social support and early parenting skills. This includes engaging and serving pregnant women and infants with doula services to reduce the risk for poor health outcomes. Services include: breastfeeding education and support supporting the growth and development of current fathers, expectant fathers and father-figures in the knowledge, skills, attitudes, values and practices of nurturing parenting; mental health counseling; addressing stress and social isolation in expectant and parenting moms and other women who support them.
IRS990/ProgSrvcAccomActy2Grp/ExpenseAmt0798699
IRS990/ProgSrvcAccomActy3Grp/Desc0Nurse Family Partnership: The program is an evidence based, nurse-led home visitation program for first time pregnant women. Goals are to improve pregnancy outcomes by helping women engage in good preventative health practices, improve child health and development and improve the economic self-sufficiency of the family. Services include: case management, mental health screening, mental health counseling, child health and development screenings, and vision development.
IRS990/ProgSrvcAccomActy3Grp/ExpenseAmt0937390
IRS990/ProgSrvcAccomActyOtherGrp/ExpenseAmt0904527
IRS990/ProhibitedTaxShelterTransInd00
IRS990/PYBenefitsPaidToMembersAmt00
IRS990/PYContributionsGrantsAmt04847782
IRS990/PYExcessBenefitTransInd00
IRS990/PYGrantsAndSimilarPaidAmt00
IRS990/PYInvestmentIncomeAmt06514
IRS990/PYOtherExpensesAmt01212025
IRS990/PYOtherRevenueAmt0-87629
IRS990/PYProgramServiceRevenueAmt00
IRS990/PYRevenuesLessExpensesAmt0-344927
IRS990/PYSalariesCompEmpBnftPaidAmt03899569
IRS990/PYTotalExpensesAmt05111594
IRS990/PYTotalProfFndrsngExpnsAmt00
IRS990/PYTotalRevenueAmt04766667
IRS990/QuidProQuoContributionsInd00
IRS990/ReconcilationRevenueExpnssAmt02081769
IRS990/RegularMonitoringEnfrcInd01
IRS990/RelatedEntityInd00
IRS990/RelatedOrganizationCtrlEntInd00
IRS990/ReportInvestmentsOtherSecInd00
IRS990/ReportLandBuildingEquipmentInd01
IRS990/ReportOtherAssetsInd00
IRS990/ReportOtherLiabilitiesInd00
IRS990/ReportProgramRelatedInvstInd00
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearAmt07009426
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus1YearAmt04847782
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus2YearsAmt05047245
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus3YearsAmt04352721
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus4YearsAmt03985282
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/TotalAmt025242456
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearAmt024179
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus1YearAmt06514
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus2YearsAmt0-221
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus3YearsAmt02135
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus4YearsAmt03203
IRS990ScheduleA/GrossInvestmentIncome170Grp/TotalAmt035810
IRS990ScheduleA/OtherIncome170Grp/CurrentTaxYearAmt06267
IRS990ScheduleA/OtherIncome170Grp/TotalAmt06267
IRS990ScheduleA/PublicOrganization170Ind0X
IRS990ScheduleA/PublicSupportCY170Pct00.99830
IRS990ScheduleA/PublicSupportPY170Pct00.99940
IRS990ScheduleA/PublicSupportTotal170Amt025242456
IRS990ScheduleA/ThirtyThrPctSuprtTestsCY170Ind0X
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearAmt07009426
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus1YearAmt04847782
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus2YearsAmt05047245
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus3YearsAmt04352721
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus4YearsAmt03985282
IRS990ScheduleA/TotalCalendarYear170Grp/TotalAmt025242456
IRS990ScheduleA/TotalSupportAmt025284533
IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorNum0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine20RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt0RESTRICTED
IRS990/ScheduleBRequiredInd01
IRS990ScheduleD/EquipmentGrp/BookValueAmt04311
IRS990ScheduleD/EquipmentGrp/DepreciationAmt0130457
IRS990ScheduleD/EquipmentGrp/OtherCostOrOtherBasisAmt0134768
IRS990ScheduleD/ExpensesNotReportedAmt00
IRS990ScheduleD/ExpensesNotRptFinclStmtAmt00
IRS990ScheduleD/ExpensesSubtotalAmt04877071
IRS990ScheduleD/FootnoteTextInd0X
IRS990ScheduleD/OtherLandBuildingsGrp/BookValueAmt044472
IRS990ScheduleD/OtherLandBuildingsGrp/DepreciationAmt07778
IRS990ScheduleD/OtherLandBuildingsGrp/OtherCostOrOtherBasisAmt052250
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt0149254
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc0Lease liabilitiy - operating lease
IRS990ScheduleD/OtherRevenuesNotIncludedAmt0-81031
IRS990ScheduleD/RevenueNotReportedAmt00
IRS990ScheduleD/RevenueNotReportedFinclStmtAmt0-81031
IRS990ScheduleD/RevenueSubtotalAmt07039871
IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt0The Organization accounts for the effect of any uncertain tax positions based on a "more likely than not" threshold to the recognition of the tax positions being sustained based on the technical merits of the position under scrutiny by the applicable taxing authority. If a tax position or positions are deemed to result in uncertainties of those positions, the unrecognized tax benefit is estimated based on a "cumulative probability assessment" that aggregates the estimated tax liability for all uncertain tax positions. The Organization has identified its tax status as a tax-exempt entity as its only significant tax position; however, the Organization has determined that such tax position does not result in an uncertainty requiring recognition. The Organization is not currently under examination by any taxing jurisdiction. The Organization's federal returns are generally open for examination for three years following the date filed.
IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt1Special Event Expenses included in Revenue
IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt2Special Event Expenses not included .
IRS990ScheduleD/SupplementalInformationDetail/FormAndLineReferenceDesc0Part X, Line 2:
IRS990ScheduleD/SupplementalInformationDetail/FormAndLineReferenceDesc1Part XI, Line 4b - Other Adjustments:
IRS990ScheduleD/SupplementalInformationDetail/FormAndLineReferenceDesc2Part XII, Line 4b - Other Adjustments:
IRS990ScheduleD/TotalBookValueLandBuildingsAmt048783
IRS990ScheduleD/TotalExpensesPerForm990Amt04877071
IRS990ScheduleD/TotalLiabilityAmt0149254
IRS990ScheduleD/TotalRevenuePerForm990Amt06958840
IRS990ScheduleD/TotalRevEtcAuditedFinclStmtAmt07039871
IRS990ScheduleD/TotExpnsEtcAuditedFinclStmtAmt04877071
IRS990ScheduleG/FundraisingEventInformationGrp/CashPrizesEvent1Amt0255
IRS990ScheduleG/FundraisingEventInformationGrp/CashPrizesTotalEventsAmt0255
IRS990ScheduleG/FundraisingEventInformationGrp/CharitableContributionsTotAmt0108517
IRS990ScheduleG/FundraisingEventInformationGrp/CharitableContriEvent1Amt0108517
IRS990ScheduleG/FundraisingEventInformationGrp/DirectExpenseSummaryEventsAmt081032
IRS990ScheduleG/FundraisingEventInformationGrp/EntertainmentEvent1Amt023530
IRS990ScheduleG/FundraisingEventInformationGrp/EntertainmentTotalEventsAmt023530
IRS990ScheduleG/FundraisingEventInformationGrp/Event1Nm0Gala
IRS990ScheduleG/FundraisingEventInformationGrp/FoodAndBeverageEvent1Amt020360
IRS990ScheduleG/FundraisingEventInformationGrp/FoodAndBeverageTotalEventsAmt020360
IRS990ScheduleG/FundraisingEventInformationGrp/GrossReceiptsEvent1Amt0108517
IRS990ScheduleG/FundraisingEventInformationGrp/GrossReceiptsTotalAmt0108517
IRS990ScheduleG/FundraisingEventInformationGrp/NetIncomeSummaryAmt0-81032
IRS990ScheduleG/FundraisingEventInformationGrp/NonCashPrizesEvent1Amt016400
IRS990ScheduleG/FundraisingEventInformationGrp/NonCashPrizesTotalEventsAmt016400
IRS990ScheduleG/FundraisingEventInformationGrp/OthDirectExpnssTotalEventsAmt02827
IRS990ScheduleG/FundraisingEventInformationGrp/OtherDirectExpensesEvent1Amt02827
IRS990ScheduleG/FundraisingEventInformationGrp/RentFacilityCostsEvent1Amt017660
IRS990ScheduleG/FundraisingEventInformationGrp/RentFcltyCostsTotalEventsAmt017660
IRS990ScheduleJ/AnyNonFixedPaymentsInd00
IRS990ScheduleJ/CompBasedOnRevenueOfFlngOrgInd00
IRS990ScheduleJ/CompBsdNetEarnsFlngOrgInd00

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Detailed filing. Detailed filing data is available for this year.$3.40$0.31$3.09$5.30$5.07$0.23
2024Detailed filing. Detailed filing data is available for this year.$3.40$0.55$2.85$6.96$4.88$2.08
2023Detailed filing. Detailed filing data is available for this year.$1.58$0.89$0.69$4.77$5.11$0.34
2022Detailed filing. Detailed filing data is available for this year.$1.69$0.65$1.04$5.00$4.81$0.18
2021Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.80$0.95$0.85$4.35$4.29$0.07
2020Detailed filing. Detailed filing data is available for this year.$1.70$0.91$0.78$3.99$3.93$0.05
2019Detailed filing. Detailed filing data is available for this year.$0.94$0.21$0.73$4.03$3.92$0.11
2018Detailed filing. Detailed filing data is available for this year.$0.84$0.22$0.62$4.08$3.97$0.11
2017Detailed filing. Detailed filing data is available for this year.$0.70$0.18$0.52$3.98$3.89$0.09
2016Detailed filing. Detailed filing data is available for this year.$0.60$0.17$0.43$4.35$4.19$0.16
2015Detailed filing. Detailed filing data is available for this year.$0.53$0.26$0.27$4.09$3.99$0.10
2014Detailed filing. Detailed filing data is available for this year.$0.33$0.16$0.17$3.24$3.14$0.10
2013Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.35$0.28$0.07$2.38
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.20$0.14$0.06$1.89
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.18$0.11$0.06$2.05
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.18$0.18$0.00$1.75