Civic Intelligence

Connors Heroes Foundation

EIN 20-4992632 • 501(c)3 • Richmond, VA

Profile

Building a community of heroes who provide hope, guidance and support to children with cancer and their families.

PO Box 5512Richmond, VA 23220

www.connorsheroes.com

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

29th percentile

0.01x

Higher debt load relative to assets than 29% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Liabilities / Revenue

25th percentile

0.00x

Higher debt load relative to revenue than 25% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Net Margin

26th percentile

-6.4%

Higher net margin than 26% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Top Officer Pay

73rd percentile

$117,000

Higher top officer pay than 73% of similar nonprofits.

Top officer pay equals 12.5% of source-year revenue.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Asset Growth

27th percentile

-3.9%

Faster asset growth than 27% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Revenue Growth

69th percentile

22%

Faster revenue growth than 69% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets29th percentile

Assets

Down

$629,868

Down $25,605 (-3.9%) from 2023

Liabilities

Down

$3,787

Down $4,869 (-56%) from 2023

Net Assets

Down

$626,081

Down $20,736 (-3.2%) from 2023

Operations
Liabilities / Revenue25th percentileNet Margin26th percentile

Revenue

Up

$936,006

Up $168,521 (+22%) from 2023

Expenses

Up

$995,618

Up $233,754 (+31%) from 2023

Net Income

Down

-$59,612

Down $65,233 (-1161%) from 2023

Trend Graphs

Balance Sheet Trend

Asset Growth27th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$800K$600K$400K$200K$0Assets 2011: $21,373Liabilities 2011: $0Net Assets 2011: $21,3732011Assets 2012: $53,721Liabilities 2012: $0Net Assets 2012: $53,7212012Assets 2013: $73,818Liabilities 2013: $0Net Assets 2013: $73,8182013Assets 2014: $125,633Liabilities 2014: $0Net Assets 2014: $125,6332014Assets 2015: $182,515Liabilities 2015: $0Net Assets 2015: $182,5152015Assets 2016: $201,968Liabilities 2016: $0Net Assets 2016: $201,9682016Assets 2017: $252,331Liabilities 2017: $0Net Assets 2017: $252,3312017Assets 2018: $242,333Liabilities 2018: $659Net Assets 2018: $241,6742018Assets 2019: $368,976Liabilities 2019: $0Net Assets 2019: $368,9762019Assets 2020: $570,946Liabilities 2020: $0Net Assets 2020: $570,9462020Assets 2021: $486,336Liabilities 2021: $5,066Net Assets 2021: $481,2702021Assets 2022: $607,599Liabilities 2022: $8,964Net Assets 2022: $598,6352022Assets 2023: $655,473Liabilities 2023: $8,656Net Assets 2023: $646,8172023Assets 2024: $629,868Liabilities 2024: $3,787Net Assets 2024: $626,0812024

Highlighted filing

2024

Assets$629,868
Liabilities$3,787
Net Assets$626,081
Open 2024 Filing

Operations Trend

Revenue Growth69th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$1.0M$500K$0-$500KExpenses 2011: $202,4512011Expenses 2012: $226,7972012Revenue 2013: $300,659Expenses 2013: $279,062Net Income 2013: $21,5972013Revenue 2014: $265,443Expenses 2014: $213,628Net Income 2014: $51,8152014Revenue 2015: $314,007Expenses 2015: $257,125Net Income 2015: $56,8822015Revenue 2016: $379,038Expenses 2016: $359,585Net Income 2016: $19,4532016Revenue 2017: $390,023Expenses 2017: $339,660Net Income 2017: $50,3632017Revenue 2018: $368,411Expenses 2018: $379,068Net Income 2018: -$10,6572018Revenue 2019: $511,522Expenses 2019: $408,478Net Income 2019: $103,0442019Revenue 2020: $597,471Expenses 2020: $436,418Net Income 2020: $161,0532020Revenue 2021: $509,310Expenses 2021: $622,777Net Income 2021: -$113,4672021Revenue 2022: $882,872Expenses 2022: $699,679Net Income 2022: $183,1932022Revenue 2023: $767,485Expenses 2023: $761,864Net Income 2023: $5,6212023Revenue 2024: $936,006Expenses 2024: $995,618Net Income 2024: -$59,6122024

Highlighted filing

2024

Revenue$936,006
Expenses$995,618
Net Income-$59,612
Open 2024 Filing

Filings

Most recent year

2024 • Form 990Facts available. Structured filing facts are available, but richer extracted sections are limited.

Open filing
Assets
$629,868
Liabilities
$3,787
Net assets
$626,081
Revenue
$936,006
Expenses
$995,618
Net income
-$59,612
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$6.30$0.04$6.26$9.36$9.96$0.60
2023Summary only. Only limited summary data is available for this year.$6.55$0.09$6.47$7.67$7.62$0.06
2022Facts available. Structured filing facts are available, but richer extracted sections are limited.$6.08$0.09$5.99$8.83$7.00$1.83
2021XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$4.86$0.05$4.81$5.09$6.23$1.13
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$5.71$0.00$5.71$5.97$4.36$1.61
2019Facts available. Structured filing facts are available, but richer extracted sections are limited.$3.69$0.00$3.69$5.12$4.08$1.03
2018XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$2.42$0.01$2.42$3.68$3.79$0.11
2017Facts available. Structured filing facts are available, but richer extracted sections are limited.$2.52$0.00$2.52$3.90$3.40$0.50
2016XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$2.02$0.00$2.02$3.79$3.60$0.19
2015Detailed filing. Detailed filing data is available for this year.$1.83$0.00$1.83$3.14$2.57$0.57
2014Detailed filing. Detailed filing data is available for this year.$1.26$0.00$1.26$2.65$2.14$0.52
2013Summary only. Only limited summary data is available for this year.$0.74$0.00$0.74$3.01$2.79$0.22
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.54$0.00$0.54$2.27
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.21$0.00$0.21$2.02
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Nov 17, 2025
Return Version
2024v5.2
Gross Receipts
$1,140,932
Mission and Program Overview

Mission

Building a community of heroes who provide hope, guidance and support to children with cancer and their families.

Building a community of heroes who provide hope, guidance and support to children with cancer and their families

Balance Sheet Detail
LineBeginningEndChange
Assets
Investments in Publicly Traded Securities$295,558$345,184▲ $49,626
Cash and Non-Interest-Bearing Accounts$359,915$284,684▼ $75,231
Total Assets$655,473$629,868▼ $25,605
Liabilities
Other Liabilities$8,656$3,787▼ $4,869
Total Liabilities$8,656$3,787▼ $4,869
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$646,817$626,081▼ $20,736
Total Net Assets Fund Balance$646,817$626,081▼ $20,736
Total Liabilities and Net Assets / Fund Balance$655,473$629,868▼ $25,605
Compensation and Service Providers
Top Officer Pay73rd percentile

Employees

NameTitleFull / Part TimeBaseTotal
Celia MartinExecutive DirectorFT$117,000$117,000

Board Members and Trustees

NameTitle
Tamara GriffinChair
Marla FergersonVice Chair
Austin HarrisDirector
Cathy HeizerDirector
Conrad SimmonsDirector
Diane KoontzDirector
Gt HollettDirector
Gwendolyn CarnesDirector
Johanna OrleskiDirector
Julia MonroeDirector
Juliana MorenoDirector
Karrie SouthallDirector
Katie Noller TysonDirector
Katya HerndonDirector
Kevin WrightDirector
Laura MarkleyDirector
Lisa Goodwin IvinsDirector
Marisa CherryDirector
Quinlan MulhollandDirector
Suzanne CarleyDirector
William MaixnerDirector
Zach IsbellSecretary
Carrie GeldreichTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$611,297
Program Service Revenue
$0
Investment Income
$13,705
Other Revenue
$311,004
All Other Contributions
$611,297
Change in Net Assets
$-59,612
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Grants and Similar Amounts Paid$543,434
Salaries, Compensation, and Employee Benefits$301,589
Other Expenses$150,595
Total Fundraising Expense$53,808
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Grants to Domestic Individuals$325,976--$325,976
Grants to Domestic Orgs$217,458--$217,458
Other Salaries and Wages$110,286$22,650$15,197$148,133
Current Officers, Directors, Trustees, and Key Employees$77,250$24,300$15,450$117,000
Occupancy$20,246$12,934$13,128$46,308
Payroll Taxes$15,660$1,981$2,607$20,248
Fees for Services Other-$16,404-$16,404
Office Expenses$16,246--$16,246
Other Employee Benefits$16,208--$16,208
Information Technology$7,346$749$582$8,677
Insurance-$6,815-$6,815
Other Expenses$5,620$26,910$6,844$5,620
All Other Expenses-$5,025-$5,025
Conferences and Meetings$3,898--$3,898
Total Functional Expenses$824,042$117,768$53,808$995,618
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
CHILDREN'S HOSPITAL FOUNDATIONRichmond, VA-Provide Facility Support in Equipping New Inpatient Rooms for Cancer Support$217,458
Fundraising, Events, and Gaming
Fundraising activities
Yes
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Gross Income$513,326
Fundraising Direct Expenses$204,926
Professional Fundraising Fees$0

Fundraising Events

EventGross ReceiptsGross RevenueDirect ExpensesNet Income
Heroes Art Ball$425,895$425,895$138,377$287,518
Holiday Hero$41,387$41,387$42,544$-1,157
Total Events$513,326$513,326$204,926$308,400
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Credit Card Payable$3,787
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

“The form 990 is reviewed by the board of directors in draft form and all board members have the opportunity to ask questions and provide suggested revisions.”

Form 990, Part VI, Section B, Line 12C

“The conflicts of interest are discussed annually at board meetings.”

Form 990, Part VI, Section B, Line 15

“The salaries and benefits for all employees are reviewed by the board of directors on an annual basis after an evaluation of performance has been completed along with an examination of comparable salaries and benefits with similar organizations.”

Form 990, Part VI, Section C, Line 18

“The organization makes the 990 available to all persons upon request, in addition to posting it on the organization's website and another's website.”

Form 990, Part VI, Section C, Line 19

“The organization makes its governing documents and policies and financial statements available for public inspection upon request.”

Filing and Contact Details

Filer

Filer Name
Connors Heroes Foundation
EIN
20-4992632
Phone
8048971272
Address
PO BOX 5512, RICHMOND, VA 23220

Signing Officer

Name
Celia Tetlow Martin
Title
Executive Director
Phone
8042218991
Signed
2025-11-17
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Celia Tetlow Martin
Formed
2006
Legal Domicile
Va
Voting Board Members
23
Independent Board Members
23
Employees
4
Volunteers
535

Preparer

Firm
Keiter Stephens Hurst Gary & Shreaves
Address
4401 DOMINION BLVD, GLEN ALLEN, VA 23060
Preparer
Matthew O Mcdonald
Phone
8047470000
Raw XML AppendixShowing 400 of 570 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/Desc0TO PROVIDE FINANCIAL AND IN-KIND ASSISTANCE, AND EMOTIONAL SUPPORT, TO THE CHILDREN WHO HAVE BEEN RECENTLY DIAGNOSED WITH CANCER AND THEIR FAMILIES INCLUDING, BUT NOT LIMITED TO, MEALS, TRANSPORTATION, SERVICES FOR THE HOME, AND OTHER BASIC NEEDS.
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IRS990/Form990PartVIISectionAGrp/TitleTxt1DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt2DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt3DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt4TREASURER
IRS990/Form990PartVIISectionAGrp/TitleTxt5CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt6DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt7VICE CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt8DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt9DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt10SECRETARY
IRS990/Form990PartVIISectionAGrp/TitleTxt11DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt12DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt13DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt14DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt15DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt16DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt17DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt18DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt19DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt20DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt21DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt22DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt23EXECUTIVE DIRECTOR
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IRS990/FormationYr02006
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IRS990/MembersOrStockholdersInd00
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IRS990/MinutesOfCommitteesInd01
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IRS990/MoreThan5000KToOrgInd00
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IRS990/OccupancyGrp/TotalAmt046308
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IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus2YearsAmt0614004
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus3YearsAmt0440758
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus4YearsAmt0423935
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IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearMinus1YearAmt049416
IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearMinus2YearsAmt07420
IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearMinus3YearsAmt010421
IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearMinus4YearsAmt0198
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IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearAmt0513326
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus1YearAmt0427391
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus2YearsAmt0342764
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus3YearsAmt039992
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus4YearsAmt0150306
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/TotalAmt01473779

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