Civic Intelligence

The Alliance for American Advertising

EIN 20-2239264 • 501(c)6 • Washington, DC

Profile

The Alliance for American Advertising is a nonpartisan coalition of media, advertising and food manufacturing organizations and companies. Alliance members are committed to finding and supporting strategies to reduce the incidences of childhood obesity in America.

1401 Eye Street NW No 800Washington, DC 20005

n/A

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

49th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

501(c)6 • <$500k nonprofits • Source year 2018

Liabilities / Revenue

51st percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

501(c)6 • <$500k nonprofits • Source year 2018

Net Margin

11th percentile

-55%

Higher net margin than 11% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2018

Top Officer Pay

77th percentile

$0

Higher top officer pay than 77% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

501(c)6 • <$500k nonprofits • Source year 2018

Asset Growth

10th percentile

-83%

Faster asset growth than 10% of similar nonprofits.

501(c)6 • <$500k nonprofits • Annualized from 2017 to 2018

Revenue Growth

62nd percentile

6.6%

Faster revenue growth than 62% of similar nonprofits.

501(c)6 • <$500k nonprofits • Annualized from 2017 to 2018

Balance Sheet
Liabilities / Assets49th percentile

Assets

Down

$6,441

Down $32,304 (-83%) from 2017

Liabilities

Flat

$0

Flat from 2017

Net Assets

-

No earlier filing loaded for comparison.

Operations
Liabilities / Revenue51st percentileNet Margin11th percentile

Revenue

Up

$58,603

Up $3,628 (+6.6%) from 2017

Expenses

Down

$90,907

Down $123,069 (-58%) from 2017

Net Income

Up

-$32,304

Up $126,697 (+80%) from 2017

Trend Graphs

Balance Sheet Trend

Asset Growth10th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$300K$200K$100K$0Assets 2010: $24,946Liabilities 2010: $0Net Assets 2010: $24,9462010Assets 2011: $87,338Liabilities 2011: $0Net Assets 2011: $87,3382011Assets 2012: $143,600Liabilities 2012: $0Net Assets 2012: $143,6002012Assets 2013: $105,985Liabilities 2013: $0Net Assets 2013: $105,9852013Assets 2014: $246,993Liabilities 2014: $0Net Assets 2014: $246,9932014Assets 2015: $37,927Liabilities 2015: $0Net Assets 2015: $37,9272015Assets 2016: $197,746Liabilities 2016: $0Net Assets 2016: $197,7462016Assets 2017: $38,745Liabilities 2017: $0Net Assets 2017: $38,7452017Assets 2018: $6,441Liabilities 2018: $02018

Highlighted filing

2018

Assets$6,441
Liabilities$0
Net Assets-
Open 2018 Filing

Operations Trend

Revenue Growth62nd percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$1.0M$500K$0-$500KExpenses 2010: $614,7832010Expenses 2011: $547,6462011Expenses 2012: $545,2112012Revenue 2013: $564,986Expenses 2013: $602,601Net Income 2013: -$37,6152013Revenue 2014: $743,909Expenses 2014: $602,901Net Income 2014: $141,0082014Revenue 2015: $264,023Expenses 2015: $473,089Net Income 2015: -$209,0662015Revenue 2016: $473,321Expenses 2016: $313,502Net Income 2016: $159,8192016Revenue 2017: $54,975Expenses 2017: $213,976Net Income 2017: -$159,0012017Revenue 2018: $58,603Expenses 2018: $90,907Net Income 2018: -$32,3042018

Highlighted filing

2018

Revenue$58,603
Expenses$90,907
Net Income-$32,304
Open 2018 Filing

Filings

Most recent year

2018 • Form 990EZSummary only. Only limited summary data is available for this year.

Open filing
Assets
$6,441
Liabilities
$0
Net assets
-
Revenue
$58,603
Expenses
$90,907
Net income
-$32,304
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2018Summary only. Only limited summary data is available for this year.$0.06$0.00$0.59$0.91$0.32
2017Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.39$0.00$0.39$0.55$2.14$1.59
2016Summary only. Only limited summary data is available for this year.$1.98$0.00$1.98$4.73$3.14$1.60
2015Detailed filing. Detailed filing data is available for this year.$0.38$0.00$0.38$2.64$4.73$2.09
2014Detailed filing. Detailed filing data is available for this year.$2.47$0.00$2.47$7.44$6.03$1.41
2013Summary only. Only limited summary data is available for this year.$1.06$0.00$1.06$5.65$6.03$0.38
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.44$0.00$1.44$5.45
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.87$0.00$0.87$5.48
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.25$0.00$0.25$6.15
Latest Detailed Filing

The latest 2018 filing currently has summary financial data only. Showing the latest detailed filing from 2017 below.

Jump To
Filing Snapshot
Filing Period
Jan 1, 2017 to Dec 31, 2017
Signed
Aug 7, 2018
Return Version
2017v2.3
Gross Receipts
$54,975
Mission and Program Overview

Mission

The Alliance for American Advertising is a nonpartisan coalition of media, advertising and food manufacturing organizations and companies. Alliance members are committed to finding and supporting strategies to reduce the incidences of childhood obesity in America.

To coordinate industry concerns in the public debate over food marketing and childhood obesity.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$2,755$31,412▲ $28,657
Accounts Receivable$194,991$7,333▼ $187,658
Total Assets$197,746$38,745▼ $159,001
Liabilities
Total Liabilities$0$0→ $0
Net Assets / Fund Balance
Unrestricted Net Assets$197,746$38,745▼ $159,001
Total Net Assets Fund Balance$197,746$38,745▼ $159,001
Total Liabilities and Net Assets / Fund Balance$197,746$38,745▼ $159,001
Compensation and Service Providers
Top Officer Pay77th percentile

Board Members and Trustees

NameTitle
Daniel JaffePresident
Mike GruberVice President
James H DavidsonTrustee
Karen A BlitzAssistant Secretary
Clark RectorSecretary
Richard F O'BrienTreasurer

Highest Paid Contractors

ContractorServicesLocationCompensation
Polsinelli PCConsulting1152 15th Street NW 800, Washington, DC 20005-1723$200,000
Revenue and Support

Revenue Composition

Contributions and Grants
$0
Program Service Revenue
$54,975
Investment Income
$0
Other Revenue
$0
Change in Net Assets
$-159,001
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$213,976
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Salaries, Compensation, and Employee Benefits$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Fees for Services Other---$200,125
Insurance---$1,415
Fees for Services Accounting---$925
Other Expenses---$509
Total Functional Expenses$0$0$0$213,976
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
In-house lobbying only
No
Subject to proxy tax
Yes
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, line 11B

“The board of directors relies on the president and treasurer to review and approve the Form 990.”

Form 990, Part VI, Section C, line 19

“If the governing documents, financial statements, or policies of our organization are subject to the Federal public disclosure rules (or state public disclosure rules), these documents will be made available upon request as applicable law may require. Otherwise, the governing documents, financial statements, and/or policies will be provided to the public at the discretion of management.”

Filing and Contact Details

Filer

Filer Name
The Alliance for American Advertising
EIN
20-2239264
Phone
2027833300
Address
1401 Eye Street NW No 800, Washington, DC 20005

Signing Officer

Name
James H Davidson
Title
Trustee
Phone
2027833300
Signed
2018-08-07
Discuss with paid preparer
Yes

Organization Details

Principal Officer
James H Davidson
Formed
2005
Legal Domicile
Dc
Voting Board Members
6
Independent Board Members
6
Employees
0
Volunteers
0

Preparer

Firm
Kositzka Wicks and Company
Address
5270 Shawnee Road Suite 250, Alexandria, VA 22312
Preparer
Stephen G Travis CPA
Phone
7036422700
Supplemental Narrative

Additional Explanations

Form 990, Part IX, line 11G

“Regulatory affairs 125. Consulting 200,000.”

Raw XML Appendix286 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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ReturnHeader/PreparerPersonGrp/PreparerPersonNm0Stephen G Travis CPA
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ReturnHeader/TaxPeriodEndDt02017-12-31
ReturnHeader/TaxYr02017

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Peer Organizations

Similar nonprofits based on the same Siviq industry and scale cohort. 501(c)6 • <$500k nonprofits