Civic Intelligence

Will Rogers Motion Picture

EIN 15-0533551 • 501(c)3 • Burbank, CA

View Organization Page

Profile

The purpose of the organization is to perpetuate the legacy of will rogers through the works of three programs, brave beginnings, the will rogers institute and the pioneers assistance fund.

2233 N Ontario Street 300Burbank, CA 91504

willrogersmotionpicture.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

24th percentile

0.03x

Higher debt load relative to assets than 24% of similar nonprofits.

501(c)3 • $10M-$25M nonprofits • Source year 2025

Liabilities / Revenue

36th percentile

0.12x

Higher debt load relative to revenue than 36% of similar nonprofits.

501(c)3 • $10M-$25M nonprofits • Source year 2025

Net Margin

11th percentile

-21%

Higher net margin than 11% of similar nonprofits.

501(c)3 • $10M-$25M nonprofits • Source year 2025

Top Officer Pay

57th percentile

$207,040

Higher top officer pay than 57% of similar nonprofits.

Top officer pay equals 8.6% of source-year revenue.

501(c)3 • $10M-$25M nonprofits • Source year 2025

Asset Growth

13th percentile

-8.5%

Faster asset growth than 13% of similar nonprofits.

501(c)3 • $10M-$25M nonprofits • Annualized from 2024 to 2025

Revenue Growth

87th percentile

58%

Faster revenue growth than 87% of similar nonprofits.

501(c)3 • $10M-$25M nonprofits • Annualized from 2024 to 2025

Balance Sheet
Liabilities / Assets24th percentile

Assets

Down

$10,831,583

Down $1,010,545 (-8.5%) from 2024

Liabilities

Down

$295,792

Down $126,488 (-30%) from 2024

Net Assets

Down

$10,535,791

Down $884,057 (-7.7%) from 2024

Operations
Liabilities / Revenue36th percentileNet Margin11th percentile

Revenue

Up

$2,417,399

Up $888,789 (+58%) from 2024

Expenses

Up

$2,934,673

Up $363,578 (+14%) from 2024

Net Income

Up

-$517,274

Up $525,211 (+50%) from 2024

Trend Graphs

Balance Sheet Trend

Asset Growth13th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$30M$20M$10M$0Assets 2010: $22,682,250Liabilities 2010: $2,116,069Net Assets 2010: $20,566,1812010Assets 2011: $23,412,502Liabilities 2011: $1,076,228Net Assets 2011: $22,336,2742011Assets 2012: $22,288,878Liabilities 2012: $730,591Net Assets 2012: $21,558,2872012Assets 2013: $21,924,996Liabilities 2013: $1,549,922Net Assets 2013: $20,375,0742013Assets 2014: $22,567,039Liabilities 2014: $1,564,535Net Assets 2014: $21,002,5042014Assets 2015: $22,291,553Liabilities 2015: $2,025,271Net Assets 2015: $20,266,2822015Assets 2016: $20,053,349Liabilities 2016: $1,856,583Net Assets 2016: $18,196,7662016Assets 2017: $19,546,617Liabilities 2017: $1,633,544Net Assets 2017: $17,913,0732017Assets 2018: $18,817,177Liabilities 2018: $1,234,018Net Assets 2018: $17,583,1592018Assets 2019: $17,017,594Liabilities 2019: $867,783Net Assets 2019: $16,149,8112019Assets 2020: $15,825,550Liabilities 2020: $1,659,259Net Assets 2020: $14,166,2912020Assets 2021: $14,761,903Liabilities 2021: $499,089Net Assets 2021: $14,262,8142021Assets 2022: $13,414,274Liabilities 2022: $547,747Net Assets 2022: $12,866,5272022Assets 2023: $11,507,983Liabilities 2023: $523,039Net Assets 2023: $10,984,9442023Assets 2024: $11,842,128Liabilities 2024: $422,280Net Assets 2024: $11,419,8482024Assets 2025: $10,831,583Liabilities 2025: $295,792Net Assets 2025: $10,535,7912025

Highlighted filing

2025

Assets$10,831,583
Liabilities$295,792
Net Assets$10,535,791
Open 2025 Filing

Operations Trend

Revenue Growth87th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$10M$5.0M$0-$5.0MExpenses 2010: $6,295,7002010Revenue 2011: $6,184,077Expenses 2011: $4,940,213Net Income 2011: $1,243,8642011Revenue 2012: $3,655,284Expenses 2012: $4,509,784Net Income 2012: -$854,5002012Expenses 2013: $5,947,6892013Revenue 2014: $3,910,628Expenses 2014: $4,360,452Net Income 2014: -$449,8242014Revenue 2015: $3,929,252Expenses 2015: $5,559,942Net Income 2015: -$1,630,6902015Revenue 2016: $4,256,700Expenses 2016: $4,885,970Net Income 2016: -$629,2702016Revenue 2017: $3,777,073Expenses 2017: $4,754,907Net Income 2017: -$977,8342017Revenue 2018: $2,630,096Expenses 2018: $4,095,641Net Income 2018: -$1,465,5452018Revenue 2019: $2,411,230Expenses 2019: $3,319,190Net Income 2019: -$907,9602019Revenue 2020: $3,725,692Expenses 2020: $4,070,370Net Income 2020: -$344,6782020Revenue 2021: $3,454,184Expenses 2021: $5,848,156Net Income 2021: -$2,393,9722021Revenue 2022: $1,889,431Expenses 2022: $2,616,477Net Income 2022: -$727,0462022Revenue 2023: $1,808,518Expenses 2023: $2,512,434Net Income 2023: -$703,9162023Revenue 2024: $1,528,610Expenses 2024: $2,571,095Net Income 2024: -$1,042,4852024Revenue 2025: $2,417,399Expenses 2025: $2,934,673Net Income 2025: -$517,2742025

Highlighted filing

2025

Revenue$2,417,399
Expenses$2,934,673
Net Income-$517,274
Open 2025 Filing

Filings

Most recent year

2025 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$10,831,583
Liabilities
$295,792
Net assets
$10,535,791
Revenue
$2,417,399
Expenses
$2,934,673
Net income
-$517,274
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Detailed filing. Detailed filing data is available for this year.$10.8$0.30$10.5$2.42$2.93$0.52
2024Detailed filing. Detailed filing data is available for this year.$11.8$0.42$11.4$1.53$2.57$1.04
2023Detailed filing. Detailed filing data is available for this year.$11.5$0.52$11.0$1.81$2.51$0.70
2022Detailed filing. Detailed filing data is available for this year.$13.4$0.55$12.9$1.89$2.62$0.73
2021Facts available. Structured filing facts are available, but richer extracted sections are limited.$14.8$0.50$14.3$3.45$5.85$2.39
2020Detailed filing. Detailed filing data is available for this year.$15.8$1.66$14.2$3.73$4.07$0.34
2019Detailed filing. Detailed filing data is available for this year.$17.0$0.87$16.1$2.41$3.32$0.91
2018Detailed filing. Detailed filing data is available for this year.$18.8$1.23$17.6$2.63$4.10$1.47
2017Detailed filing. Detailed filing data is available for this year.$19.5$1.63$17.9$3.78$4.75$0.98
2016Detailed filing. Detailed filing data is available for this year.$20.1$1.86$18.2$4.26$4.89$0.63
2015Detailed filing. Detailed filing data is available for this year.$22.3$2.03$20.3$3.93$5.56$1.63
2014Detailed filing. Detailed filing data is available for this year.$22.6$1.56$21.0$3.91$4.36$0.45
2013Facts available. Structured filing facts are available, but richer extracted sections are limited.$21.9$1.55$20.4$5.95
2012Summary only. Only limited summary data is available for this year.$22.3$0.73$21.6$3.66$4.51$0.85
2011Summary only. Only limited summary data is available for this year.$23.4$1.08$22.3$6.18$4.94$1.24
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$22.7$2.12$20.6$6.30
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Apr 1, 2024 to Mar 31, 2025
Signed
Feb 13, 2025
Return Version
2024v5.2
Gross Receipts
$8,271,008
Mission and Program Overview

Mission

The purpose of the organization is to perpetuate the legacy of will rogers through the works of three programs, brave beginnings, the will rogers institute and the pioneers assistance fund.

Balance Sheet Detail
LineBeginningEndChange
Assets
Investments in Publicly Traded Securities$9,585,811$7,898,924▼ $1,686,887
Savings and Temporary Cash Investments$979,216$1,785,929▲ $806,713
Investments Other Securities$1,056,614$848,350▼ $208,264
Cash and Non-Interest-Bearing Accounts$177,153$268,231▲ $91,078
Inventories for Sale or Use$15,774$13,509▼ $2,265
Land, Buildings, and Equipment, Net$15,142$12,609▼ $2,533
Prepaid Expenses and Deferred Charges$3,979$4,031▲ $52
Accounts Receivable$208$0▼ $208
Other Notes and Loans Receivable, Net-$0-
Pledges and Grants Receivable-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Program Related-$0-
Intangible Assets-$0-
Total Assets$11,842,128$10,831,583▼ $1,010,545
Other Assets Total$8,231$0▼ $8,231
Liabilities
Grants Payable$290,447$161,000▼ $129,447
Accounts Payable and Accrued Expenses$131,833$134,792▲ $2,959
Total Liabilities$422,280$295,792▼ $126,488
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$7,770,474$6,382,069▼ $1,388,405
Net Assets With Donor Restrictions$3,649,374$4,153,722▲ $504,348
Total Net Assets Fund Balance$11,419,848$10,535,791▼ $884,057
Total Liabilities and Net Assets / Fund Balance$11,842,128$10,831,583▼ $1,010,545

Asset Categories

AssetBook ValueDepreciationBasis
Other Land Buildings$2,355$59,620$61,975
Equipment$10,253$25,898$36,151
Land$1-$1

Endowment Activity

PeriodBeginningContrib.Gain/LossOther UsesEnd
2024$3,649,373$2,168,225-$537,078$4,153,722
2023$3,017,071$1,760,367-$492,647$3,649,373
2022$2,103,521$2,051,052-$494,113$3,017,071
2021$2,889,586$479,721-$703,585$2,103,521
2020$5,355,460$2,226,216-$684,919$2,889,586
Compensation and Service Providers
Top Officer Pay57th percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
Christina BlumerExec DirectorFT$160,601$46,439$207,040
Timiney J MayhewControllerFT$102,076$23,495$125,571

Board Members and Trustees

NameTitle
Lisa BunnellPresident
Brett FellmanDirector
Brian FlanaganDirector
Chris JohnsonDirector
Frank MartinezDirector
Frank TeesDirector
Hank GreenDirector
Heather MorganDirector
JUSTIN McDANIELDirector
Jeff WilkDirector
Joe GarelDirector
Kathleen GallagherDirector
Keith FoenanderDirector
Kevin WilsonDirector
Matt KalavskyDirector
Michelle MaddalenaDirector
Mike PolydorosDirector
Paul SerwitzDirector
Rich DaughtridgeDirector
Robert WesterlingDirector
Ron Krueger IiDirector
Scott KennedyDirector
Stephen BuckDirector
Steve GarrettDirector
Thomas BuckleyDirector
Todd R VradenburgDirector
Melanie ValeraExec Vice Pres
Ryan WoodSr Vice Pres
Jeffrey GreenspunTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$2,071,497
Program Service Revenue
$0
Investment Income
$816,494
Other Revenue
$-470,592
All Other Contributions
$593,493
Change in Net Assets
$-517,274

Noncash Contribution Practices

Property subject to holding requirements
No
Reviewed unusual noncash gifts
No
Third parties used for noncash contributions
No

Noncash Contributions

Contribution TypeContribution CountReported AmountValuation Method
Food Inventory1$32,600Donor Retail Value
Total Noncash Contributions1$32,600-

Audited Revenue Reconciliation

Revenue per Audited Statements
$2,328,358
Revenue Not Reported on Financial Statements
$89,041
Revenue Not Reported on Form 990
$362,019
Total Revenue per Audited Statements
$2,690,377
Total Revenue per Form 990
$2,417,399
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Grants and Similar Amounts Paid$1,487,613
Other Expenses$735,530
Salaries, Compensation, and Employee Benefits$711,530
Total Fundraising Expense$288,181
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Grants to Domestic Individuals$998,798--$998,798
Grants to Domestic Orgs$488,815--$488,815
Other Salaries and Wages$255,964$69,772$34,873$360,609
Current Officers, Directors, Trustees, and Key Employees$93,484$46,742$46,742$186,968
All Other Expenses$32,634$28,427$66,690$127,751
Other Employee Benefits$68,085$19,810$13,067$100,962
Fees for Service Investment Mgmnt Fees$58,119$7,378$23,544$89,041
Fees for Services Accounting-$71,025-$71,025
Other Expenses$30,436$16,983$43,305$43,305
Information Technology$25,965$16,748-$42,713
Occupancy$22,094$13,436$6,270$41,800
Payroll Taxes$25,985$8,664$6,069$40,718
Insurance$15,652$7,398$6,271$29,321
Pension Plan Contributions$13,401$5,219$3,653$22,273
Travel$5,291$445$8,468$14,204
Office Expenses$3,245$3,757$1,338$8,340
Depreciation Depletion$2,031$673$674$3,378
Total Functional Expenses$2,330,015$316,477$288,181$2,934,673

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Audited Statements$3,574,434
Total Expenses per Form 990$2,934,673
Expenses per Audited Statements$2,845,632
Expenses Not Reported on Form 990$728,802
Expenses Not Reported on Financial Statements$89,041
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
Univ of Southern CaliforniaLos Angeles, CA-Medical Research Grant$180,000
The Upstate FoundationSyracuse, NY-Community Health Ser Vices Grant$57,000
Cedars-sinaiLos Angeles, CA-Medical Research Fellowship$50,000
New York Univ School of MedNew York, NY-Medical Research Fellowship$50,000
University of Texas - Sw Medical CtrDallas, TX-Medical Research Fellowship$50,000
Dch Foundation IncTuscaloosa, AL-Medical Equipment Grant$31,000
Presbyterian Healthcare FdnAlbuquerque, NM-Medical Equipment Grant$28,000
Burke Rehabilitation HospitalWhite Plains, NY-Medical Research Grant$20,000
Lollipop Theater NetworkLos Angeles, CA-Hospital Support Services$12,000
Fort Sanders Fdn Patricia Neal Rehab CtrKnoxville, TN-Medical Research Fellowship$10,000
Fundraising, Events, and Gaming
Fundraising activities
Yes
Gaming activities
Yes
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Direct Expenses$719,453
Fundraising Gross Income$223,910
Gaming Gross Income$27,300
Gaming Direct Expenses$2,349
Professional Fundraising Fees$0

Fundraising Events

EventGross ReceiptsGross RevenueDirect ExpensesNet Income
Award Dinner$1,361,062$189,060$70,251$118,809
Recreation Outing - Golf Tournament$167,600$34,850$3,688$31,162
Total Events$1,528,662$223,910$719,453$-495,543
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

“A complete electronic copy of the organizations final form 990 (including all required schedules) is made available to the voting members of the governing body for review prior to filing.”

Form 990, Part VI, Section B, Line 12C

“On an annual basis each responsible person is required to review a copy of the conflict of interest policy and to acknowledge in writing that he or she has done so.each responsible person is required annually complete a disclosure form identifying any relationships, positions, or circumstances in which the responsible person is involved that he or she believes could contribute to a conflict of interest arising. The conflict of interest policy is reviewed annually by the board. Any changes to the policy are communicated immediately to all responsible persons.”

Form 990, Part VI, Section B, Line 15A

“Compensation review is conducted during a special meeting of the board of the directors. Directors utilize salary survey data approved under guidelines of the california integrity act. Contemporaneous minutes of the proceedings are maintained outlining the deliberations in the records of the organization. Compensation is recommended by the compensation committee and ratified by the borad of directors at a regular meeting.”

Form 990, Part VI, Section B, Line 15B

“With the exception of the executive director, officers of the the organization are uncompensated and serve the organization as volunteers. Compensation of other employees is reviewed annually utilizing salary survey data. Performance and compensation data is maintained in the employee records of the organization.currently, no employee meets the criteria of a "key employee".”

Form 990, Part VI, Section C, Line 19

“The organizations audited financial statements, conflict of interest policy statement and governing documents are available upon request through electronic access sites including web directories and the organizations web sites.”

Filing and Contact Details

Filer

Filer Name
Will Rogers Motion Picture
EIN
15-0533551
Phone
3236882500
Address
2233 N ONTARIO STREET 300, BURBANK, CA 91504

Signing Officer

Name
Christina M Blumer
Title
Executive Director
Signed
2025-02-13
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Christina M Blumer
Formed
1936
Legal Domicile
CA
Voting Board Members
29
Independent Board Members
29
Employees
7
Volunteers
62

Preparer

Firm
Mark A Ladesich CPA
Address
301 E Colorado Blvd Ste 624, Pasadena, CA 91101
Preparer
Mark A Ladesich CPA
Phone
6266852777
Supplemental Narrative

Financial Statement Notes

Part V, Line 4: Intended uses of the endowment fund.

“Temporarily restricted net assets are utilized by the organization for the express purpose of providing assistance under the pioneers assitance program as cash grants, burial & cremation, emergency cash grants, medical equipment subsidies, medical rehabilitation services and social services until the assets are consumed. Donations raised for the brave beginnings program are used for equipment grants to hospitals neonatal intensive care units.”

Part X : FIN48 Footnote

“The audited financial statements include the following footnote regarding liability for uncertain tax provisions:accounting principles gerally accepted in the united states of america require management to evaluate tax positions taken by the organization and recognize a tax liability if the organization has taken a tax position that more likely than not would not be sustainable upon examination by a tax authority. The organization is subject to routine audits by taxing jurisdictions, however, there are currently no audits for any tax periods in progress.”

Part XI, Line 2D: Other revenue amounts included in F/S but not included on form 990

“DIRECT EXPENSES PART VIII LN 8b $661773 DIRECT EXPENSES PART VIII LN 9b $60029”

Part XII, Line 2D: Other expenses and losses per audited F/S

“DIRECT EXPENSES PART VIII LN 8b $661773 DIRECT EXPENSES PART VIII LN 9b $60029”

Raw XML AppendixShowing 400 of 1,002 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/Desc0Pioneers Assistance ProgramThe Pioneers Assistance Fund (PAF) provides financial assistance for health and welfare issues to people who work in theatrical entertainment. Assistance is provided on a sliding scale for people who have worked a minimum of three years in the industry up to people who have worked an entire career in the industry. The PAF is funded by restricted donations from entertainment industry companies, foundations and individuals who work in the theatrical entertainment industry. People who have worked in theatrical entertainment for a minimum of three years are eligible to receive financial assistance and counseling due to accident, illness, natural disaster, financial hardship, and medical issues. PAF provided long-term type assistance to 13 clients due to quality-of-life issues. Short-term assistance was given to 1,586 clients primarily for housing insecurity, medical rehabilitation, medical related equipment, burial and cremation expenses, and natural disaster relief. The total number of people who contacted PAF and received a minimum of counseling help or resource referral was 2,138. 2024-2025 the U.S. saw numerous natural disasters including severe storms and tornado outbreaks, winter storms, hurricanes, floods, wildfires, and drought-related events. The Pioneers Assistance Fund provided more than $215,000 in emergency grants to more than 1,000 film industry members impacted by natural disasters including hurricanes Beryl, Francine, Helene, and Milton.On January 7, 2025, fires broke out across Southern California in the Pacific Palisades and Altadena. The fires burned roughly 37,500 acres combined and destroyed more than 16,000 structures. The Pioneers Assistance Fund provided emergency assistance to nearly 100 individuals spending a total of $70,652 on industry members who either lost work due to the fires or who sustained damage to their homes.In 2024-25, the top three reasons for financial assistance are: 1. Rent and household financial hardship 2. Accident/Natural Disaster relief and 3. Medical treatments and care. The age range for long-term assistance recipients is 64 - 99, with many of those receiving assistance between the ages 71 90. The short-term client ages are from 16-89 years of age, with the majority receiving financial assistance in the 21-25 age group.Social workers continue to find a sizable number of people seeking financial assistance are employed, but live under a very tight budget, due to many factors. One accident, illness or unforeseen incident can create a household crisis. PAF clients reflect the greater circumstance affecting middle-class workers in the USA, most are barely keeping up with financial demands of day-to-day life. The Pioneers Assistance Fund continued the effort to educate industry members through increased presence on social media, frequent email newsletters, and the INNERMISSION program which provides short-form digestible videos (primarily made for the Instagram and YouTube social media platforms) on various topics aimed at maintaining overall health through video interviews with experts in fields of mental health and financial wellness. In 24-25 the INNERMISSION Program offered a series on Healthy Relationships as well as a series on the Importance of a Healthy Diet. Combined, the two series garnered more than 100,000 views on Instagram and another 16,500 views on YouTube. Due to the increased research findings on the importance of sleep, exercise, and meditation, all created content focuses on tips to achieving a healthy living lifestyle. Social workers are now screening for Depression, Suicidality, and a Needs Audit, which demonstrates to clients areas where their lives may need more attention. For more detailed information about the program, visit www.wrpioneers.org.
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