Civic Intelligence

Pink Ribbon Riders

EIN 13-4360844 • 501(c)3 • Battle Creek, MI

Profile

Providing direct financial assistance to men and women who have been diagnosed with breast cancer.

5420 Beckley Rd Suite 334Battle Creek, MI 49015

www.pinkribbonriders.com

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

39th percentile

0.00x

Higher debt load relative to assets than 39% of similar nonprofits.

501(c)3 • $500k-$1M nonprofits • Source year 2025

Liabilities / Revenue

45th percentile

0.01x

Higher debt load relative to revenue than 45% of similar nonprofits.

501(c)3 • $500k-$1M nonprofits • Source year 2025

Net Margin

11th percentile

-33%

Higher net margin than 11% of similar nonprofits.

501(c)3 • $500k-$1M nonprofits • Source year 2025

Top Officer Pay

79th percentile

$78,520

Higher top officer pay than 79% of similar nonprofits.

Top officer pay equals 34.9% of source-year revenue.

501(c)3 • $500k-$1M nonprofits • Source year 2025

Asset Growth

29th percentile

-4.9%

Faster asset growth than 29% of similar nonprofits.

501(c)3 • $500k-$1M nonprofits • Annualized from 2024 to 2025

Revenue Growth

12th percentile

-31%

Faster revenue growth than 12% of similar nonprofits.

501(c)3 • $500k-$1M nonprofits • Annualized from 2024 to 2025

Assets

Down

$789,997

Down $40,603 (-4.9%) from 2024

Liabilities

Up

$1,779

Up $1,213 (+214%) from 2024

Net Assets

Down

$788,218

Down $41,816 (-5.0%) from 2024

Revenue

Down

$225,101

Down $99,325 (-31%) from 2024

Expenses

Down

$300,076

Down $3,047 (-1.0%) from 2024

Net Income

Down

-$74,975

Down $96,278 (-452%) from 2024

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$1.0M$500K$0Assets 2011: $420,193Liabilities 2011: $0Net Assets 2011: $420,1932011Assets 2012: $507,266Liabilities 2012: $0Net Assets 2012: $507,2662012Assets 2013: $442,836Liabilities 2013: $1,187Net Assets 2013: $441,6492013Assets 2014: $433,869Liabilities 2014: $1,849Net Assets 2014: $432,0202014Assets 2015: $386,928Liabilities 2015: $2,801Net Assets 2015: $384,1272015Assets 2016: $426,710Liabilities 2016: $546Net Assets 2016: $426,1642016Assets 2017: $509,901Liabilities 2017: $6,989Net Assets 2017: $502,9122017Assets 2018: $514,975Liabilities 2018: $1,086Net Assets 2018: $513,8892018Assets 2019: $566,391Liabilities 2019: $1,578Net Assets 2019: $564,8132019Assets 2020: $651,469Liabilities 2020: $7,078Net Assets 2020: $644,3912020Assets 2021: $703,140Liabilities 2021: $1,515Net Assets 2021: $701,6252021Assets 2022: $753,354Liabilities 2022: $4,015Net Assets 2022: $749,3392022Assets 2023: $808,949Liabilities 2023: $218Net Assets 2023: $808,7312023Assets 2024: $830,600Liabilities 2024: $566Net Assets 2024: $830,0342024Assets 2025: $789,997Liabilities 2025: $1,779Net Assets 2025: $788,2182025

Highlighted filing

2025

Assets$789,997
Liabilities$1,779
Net Assets$788,218

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$600K$400K$200K$0-$200KRevenue 2011: $374,729Expenses 2011: $331,750Net Income 2011: $42,9792011Expenses 2012: $433,5312012Expenses 2013: $527,0752013Revenue 2014: $438,718Expenses 2014: $469,490Net Income 2014: -$30,7722014Revenue 2015: $399,485Expenses 2015: $437,904Net Income 2015: -$38,4192015Revenue 2016: $379,352Expenses 2016: $332,098Net Income 2016: $47,2542016Revenue 2017: $412,070Expenses 2017: $363,988Net Income 2017: $48,0822017Revenue 2018: $401,822Expenses 2018: $390,198Net Income 2018: $11,6242018Revenue 2019: $409,497Expenses 2019: $374,352Net Income 2019: $35,1452019Revenue 2020: $359,394Expenses 2020: $278,848Net Income 2020: $80,5462020Revenue 2021: $262,920Expenses 2021: $296,199Net Income 2021: -$33,2792021Revenue 2022: $402,101Expenses 2022: $321,574Net Income 2022: $80,5272022Revenue 2023: $416,939Expenses 2023: $357,544Net Income 2023: $59,3952023Revenue 2024: $324,426Expenses 2024: $303,123Net Income 2024: $21,3032024Revenue 2025: $225,101Expenses 2025: $300,076Net Income 2025: -$74,9752025

Highlighted filing

2025

Revenue$225,101
Expenses$300,076
Net Income-$74,975

Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Detailed filing. Detailed filing data is available for this year.$7.90$0.02$7.88$2.25$3.00$0.75
2024Detailed filing. Detailed filing data is available for this year.$8.31$0.01$8.30$3.24$3.03$0.21
2023Detailed filing. Detailed filing data is available for this year.$8.09$0.00$8.09$4.17$3.58$0.59
2022Detailed filing. Detailed filing data is available for this year.$7.53$0.04$7.49$4.02$3.22$0.81
2021Detailed filing. Detailed filing data is available for this year.$7.03$0.02$7.02$2.63$2.96$0.33
2020Detailed filing. Detailed filing data is available for this year.$6.51$0.07$6.44$3.59$2.79$0.81
2019Detailed filing. Detailed filing data is available for this year.$5.66$0.02$5.65$4.09$3.74$0.35
2018Detailed filing. Detailed filing data is available for this year.$5.15$0.01$5.14$4.02$3.90$0.12
2017Detailed filing. Detailed filing data is available for this year.$5.10$0.07$5.03$4.12$3.64$0.48
2016Detailed filing. Detailed filing data is available for this year.$4.27$0.01$4.26$3.79$3.32$0.47
2015Summary only. Only limited summary data is available for this year.$3.87$0.03$3.84$3.99$4.38$0.38
2014Detailed filing. Detailed filing data is available for this year.$4.34$0.02$4.32$4.39$4.69$0.31
2013Facts available. Structured filing facts are available, but richer extracted sections are limited.$4.43$0.01$4.42$5.27
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$5.07$0.00$5.07$4.34
2011Summary only. Only limited summary data is available for this year.$4.20$0.00$4.20$3.75$3.32$0.43
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jul 1, 2024 to Jun 30, 2025
Signed
Nov 3, 2025
Return Version
2024v5.0
Gross Receipts
$419,022
Mission and Program Overview

Mission

Breast cancer awareness and raise funds for those in need

Providing direct financial assistance to men and women who have been diagnosed with breast cancer.

Balance Sheet Detail
LineBeginningEndChange
Assets
Investments in Publicly Traded Securities$721,705$681,796▼ $39,909
Inventories for Sale or Use$44,068$42,806▼ $1,262
Land, Buildings, and Equipment, Net$47,311$36,497▼ $10,814
Cash and Non-Interest-Bearing Accounts$16,416$27,798▲ $11,382
Prepaid Expenses and Deferred Charges$1,100$1,100→ $0
Total Assets$830,600$789,997▼ $40,603
Liabilities
Accounts Payable and Accrued Expenses$566$1,779▲ $1,213
Total Liabilities$566$1,779▲ $1,213
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$830,034$788,218▼ $41,816
Total Net Assets Fund Balance$830,034$788,218▼ $41,816
Total Liabilities and Net Assets / Fund Balance$830,600$789,997▼ $40,603

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$36,497$92,268$128,765
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseTotal
Jody MckayExecutive DiFT$78,520$78,520

Board Members and Trustees

NameTitle
Jason MartinPresident
Judy RussellTrustee/dire
Lori WagnerTrustee/dire
Dan OstrowskiSecretary/tr
Revenue and Support

Revenue Composition

Contributions and Grants
$130,978
Program Service Revenue
$0
Investment Income
$23,808
Other Revenue
$70,315
All Other Contributions
$87,830
Change in Net Assets
$-74,975

Audited Revenue Reconciliation

Revenue per Audited Statements
$225,101
Revenue Not Reported on Form 990
$85,417
Total Revenue per Audited Statements
$310,518
Total Revenue per Form 990
$225,101
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$154,082
Other Expenses$99,994
Grants and Similar Amounts Paid$46,000
Total Fundraising Expense$36,158
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Current Officers, Directors, Trustees, and Key Employees$78,520--$78,520
Other Salaries and Wages$37,057$5,708$21,403$64,168
Grants to Domestic Individuals$46,000--$46,000
Information Technology$11,252$3,952$6,516$21,720
Occupancy$11,294$2,540$3,101$16,935
Payroll Taxes$9,229$456$1,709$11,394
Depreciation Depletion$9,082$92-$9,174
Fees for Services Accounting-$8,350-$8,350
Insurance$3,071$1,536$1,536$6,143
Office Expenses$3,044$348$1,024$4,416
Fees for Services Legal-$2,775-$2,775
Other Expenses$310$539$135$984
Fees for Services Other-$973-$973
All Other Expenses$365--$365
Total Functional Expenses$223,076$40,842$36,158$300,076

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Audited Statements$352,334
Expenses per Audited Statements$300,076
Total Expenses per Form 990$300,076
Expenses Not Reported on Form 990$52,258
Fundraising, Events, and Gaming
Fundraising activities
Yes
Gaming activities
Yes
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Gross Income$53,827
Fundraising Direct Expenses$52,208
Gaming Gross Income$35,421
Gaming Direct Expenses$100
Professional Fundraising Fees$0

Fundraising Events

EventGross ReceiptsGross RevenueDirect ExpensesNet Income
Fundraising$96,975$53,827$52,208$1,619
Total Events$96,975$53,827$52,208$1,619
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
Yes
Annual disclosure for covered persons
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Page 6, Part VI, Line 11B

The president and accountant review the form 990 before it is submitted.

Form 990, Page 6, Part VI, Line 12C

Directors annually sign statement of conflicts policy

Form 990, Page 6, Part VI, Line 15A

Directors approve ceo compensation at regular board meeting

Form 990, Page 6, Part VI, Line 19

Copies are retained in the office in both paper and .pdf form for any requests

Filing and Contact Details

Filer

Filer Name
Pink Ribbon Riders
EIN
13-4360844
Phone
2697445157
Address
5420 BECKLEY RD SUITE 334, BATTLE CREEK, MI 49015

Signing Officer

Name
Jody Mckay
Title
Executive Director
Phone
2697445157
Signed
2025-11-03
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Jody Mckay
Formed
2006
Legal Domicile
Mi
Voting Board Members
5
Independent Board Members
4
Employees
4

Preparer

Firm
H&s Companies Pc
Address
PO BOX 77, REED CITY, MI 49677
Preparer
Corinna Hervey
Phone
6169569016
Supplemental Narrative

Additional Explanations

Form 990, Part XI, Line 9

Program direct expenses 52,258 program direct expenses -52,258

Financial Statement Notes

Schedule D, Page 4, Part XI, Line 2D

Program direct expenses 52,258

Schedule D, Page 4, Part XII, Line 2D

Program direct expenses 52,258

Raw XML AppendixShowing 400 of 445 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/OtherExpensesGrp/ProgramServicesAmt2310
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IRS990/OtherExpensesGrp/TotalAmt110182
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IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt05708
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IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt01100
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt01100
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IRS990/PYGrantsAndSimilarPaidAmt063500
IRS990/PYInvestmentIncomeAmt045559
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IRS990/PYOtherRevenueAmt062248
IRS990/PYRevenuesLessExpensesAmt021303
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IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus1YearAmt0216619
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IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus3YearsAmt0263680
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus4YearsAmt0206206
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/TotalAmt01121883
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearAmt0155856
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus1YearAmt0123980
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus2YearsAmt0145601
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus3YearsAmt0208141
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IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine10RESTRICTED
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IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt0RESTRICTED
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IRS990ScheduleD/EquipmentGrp/DepreciationAmt092268
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IRS990ScheduleD/ExpensesSubtotalAmt0300076
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IRS990ScheduleD/OtherExpensesIncludedAmt052258
IRS990ScheduleD/OtherRevenueAmt052258
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IRS990ScheduleD/RevenueSubtotalAmt0225101
IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt0PROGRAM DIRECT EXPENSES 52,258
IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt1PROGRAM DIRECT EXPENSES 52,258
IRS990ScheduleD/SupplementalInformationDetail/FormAndLineReferenceDesc0SCHEDULE D, PAGE 4, PART XI, LINE 2D
IRS990ScheduleD/SupplementalInformationDetail/FormAndLineReferenceDesc1SCHEDULE D, PAGE 4, PART XII, LINE 2D
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IRS990ScheduleD/TotalExpensesPerForm990Amt0300076
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IRS990ScheduleG/LicensedInd0true
IRS990ScheduleG/LicenseSuspendedEtcInd0false
IRS990ScheduleG/MemberOfOtherEntityInd0false
IRS990ScheduleG/PersonsWithBooksName/BusinessNameLine1Txt0PINK RIBBON RIDERS
IRS990ScheduleG/PersonsWithBooksUSAddress/AddressLine1Txt05420 BECKLEY RD SUITE 334
IRS990ScheduleG/PersonsWithBooksUSAddress/CityNm0BATTLE CREEK
IRS990ScheduleG/PersonsWithBooksUSAddress/StateAbbreviationCd0MI
IRS990ScheduleG/PersonsWithBooksUSAddress/ZIPCd049015
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IRS990ScheduleI/GrantsOtherAsstToIndivInUSGrp/GrantTypeTxt0ASSISTANCE FUND PAYOUTS
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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0THE PRESIDENT AND ACCOUNTANT REVIEW THE FORM 990 BEFORE IT IS SUBMITTED.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1DIRECTORS ANNUALLY SIGN STATEMENT OF CONFLICTS POLICY
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2DIRECTORS APPROVE CEO COMPENSATION AT REGULAR BOARD MEETING
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3COPIES ARE RETAINED IN THE OFFICE IN BOTH PAPER AND .PDF FORM FOR ANY REQUESTS
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4PROGRAM DIRECT EXPENSES 52,258 PROGRAM DIRECT EXPENSES -52,258
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990, PAGE 6, PART VI, LINE 11B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990, PAGE 6, PART VI, LINE 12C
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990, PAGE 6, PART VI, LINE 15A
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3FORM 990, PAGE 6, PART VI, LINE 19
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4FORM 990, PART XI, LINE 9
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IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt0788218
IRS990/TotalProgramServiceExpensesAmt0223076
IRS990/TotalReportableCompFromOrgAmt078520

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