Civic Intelligence

Main Street Business Improvement

EIN 13-4266811 • 501(c)6 • Santa Monica, CA

Profile

Promote and market business and commerce on main street in the santa monica area.

PO Box 5260Santa Monica, CA 90409

www.mainstreetsm.com

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

91st percentile

0.54x

Higher debt load relative to assets than 91% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2025

Liabilities / Revenue

93rd percentile

0.49x

Higher debt load relative to revenue than 93% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2025

Net Margin

66th percentile

8.9%

Higher net margin than 66% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2025

Top Officer Pay

82nd percentile

$17,279

Higher top officer pay than 82% of similar nonprofits.

Top officer pay equals 6.6% of source-year revenue.

501(c)6 • <$500k nonprofits • Source year 2025

Asset Growth

67th percentile

7.8%

Faster asset growth than 67% of similar nonprofits.

501(c)6 • <$500k nonprofits • Annualized from 2024 to 2025

Revenue Growth

46th percentile

-2.9%

Faster revenue growth than 46% of similar nonprofits.

501(c)6 • <$500k nonprofits • Annualized from 2024 to 2025

Assets

Down

$239,096

Down $45,320 (-16%) from 2023

Liabilities

Down

$128,160

Down $13,020 (-9.2%) from 2023

Net Assets

Down

$110,936

Down $32,300 (-23%) from 2023

Revenue

Down

$263,418

Down $30,990 (-11%) from 2023

Expenses

Down

$239,968

Down $109,156 (-31%) from 2023

Net Income

Up

$23,450

Up $78,166 (+143%) from 2023

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$600K$400K$200K$0Assets 2011: $62,310Liabilities 2011: $0Net Assets 2011: $62,3102011Assets 2012: $91,791Liabilities 2012: $0Net Assets 2012: $91,7912012Assets 2013: $113,781Liabilities 2013: $0Net Assets 2013: $113,7812013Assets 2014: $132,101Liabilities 2014: $0Net Assets 2014: $132,1012014Assets 2015: $126,506Liabilities 2015: $0Net Assets 2015: $126,5062015Assets 2016: $158,792Liabilities 2016: $0Net Assets 2016: $158,7922016Assets 2017: $189,573Liabilities 2017: $0Net Assets 2017: $189,5732017Assets 2018: $226,592Liabilities 2018: $0Net Assets 2018: $226,5922018Assets 2019: $257,548Liabilities 2019: $0Net Assets 2019: $257,5482019Assets 2020: $444,793Liabilities 2020: $177,928Net Assets 2020: $266,8652020Assets 2021: $331,350Liabilities 2021: $164,530Net Assets 2021: $166,8202021Assets 2022: $362,482Liabilities 2022: $164,530Net Assets 2022: $197,9522022Assets 2023: $284,416Liabilities 2023: $141,180Net Assets 2023: $143,2362023Assets 2025: $239,096Liabilities 2025: $128,160Net Assets 2025: $110,9362025

Highlighted filing

2025

Assets$239,096
Liabilities$128,160
Net Assets$110,936

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$400K$200K$0-$200KRevenue 2011: $256,532Expenses 2011: $282,239Net Income 2011: -$25,7072011Revenue 2012: $187,376Expenses 2012: $208,660Net Income 2012: -$21,2842012Revenue 2013: $250,702Expenses 2013: $228,712Net Income 2013: $21,9902013Revenue 2014: $225,260Expenses 2014: $206,940Net Income 2014: $18,3202014Revenue 2015: $221,703Expenses 2015: $227,298Net Income 2015: -$5,5952015Revenue 2016: $222,568Expenses 2016: $190,282Net Income 2016: $32,2862016Revenue 2017: $291,291Expenses 2017: $260,510Net Income 2017: $30,7812017Revenue 2018: $256,557Expenses 2018: $219,538Net Income 2018: $37,0192018Revenue 2019: $328,206Expenses 2019: $297,250Net Income 2019: $30,9562019Revenue 2020: $181,981Expenses 2020: $172,664Net Income 2020: $9,3172020Revenue 2021: $175,727Expenses 2021: $275,772Net Income 2021: -$100,0452021Revenue 2022: $211,197Expenses 2022: $195,613Net Income 2022: $15,5842022Revenue 2023: $294,408Expenses 2023: $349,124Net Income 2023: -$54,7162023Revenue 2025: $263,418Expenses 2025: $239,968Net Income 2025: $23,4502025

Highlighted filing

2025

Revenue$263,418
Expenses$239,968
Net Income$23,450

Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Facts available. Structured filing facts are available, but richer extracted sections are limited.$2.39$1.28$1.11$2.63$2.40$0.23
2023Summary only. Only limited summary data is available for this year.$2.84$1.41$1.43$2.94$3.49$0.55
2022XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$3.62$1.65$1.98$2.11$1.96$0.16
2021Summary only. Only limited summary data is available for this year.$3.31$1.65$1.67$1.76$2.76$1.00
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$4.45$1.78$2.67$1.82$1.73$0.09
2019Facts available. Structured filing facts are available, but richer extracted sections are limited.$2.58$0.00$2.58$3.28$2.97$0.31
2018XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$2.27$0.00$2.27$2.57$2.20$0.37
2017XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.90$0.00$1.90$2.91$2.61$0.31
2016Detailed filing. Detailed filing data is available for this year.$1.59$0.00$1.59$2.23$1.90$0.32
2015Detailed filing. Detailed filing data is available for this year.$1.27$0.00$1.27$2.22$2.27$0.06
2014Detailed filing. Detailed filing data is available for this year.$1.32$0.00$1.32$2.25$2.07$0.18
2013Summary only. Only limited summary data is available for this year.$1.14$0.00$1.14$2.51$2.29$0.22
2012Summary only. Only limited summary data is available for this year.$0.92$0.00$0.92$1.87$2.09$0.21
2011Summary only. Only limited summary data is available for this year.$0.62$0.00$0.62$2.57$2.82$0.26
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Oct 1, 2024 to Sep 30, 2025
Signed
Feb 17, 2026
Return Version
2024v5.2
Gross Receipts
$263,418
Mission and Program Overview

Mission

To promote and market business and commerce on main street in the santa monica area.

To improve economic health and climate of the main street business improvement district in santa monica.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$169,073$189,096▲ $20,023
Savings and Temporary Cash Investments$50,000$50,000→ $0
Accounts Receivable-$0-
Other Notes and Loans Receivable, Net-$0-
Pledges and Grants Receivable-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Other Securities-$0-
Investments Program Related-$0-
Investments in Publicly Traded Securities-$0-
Land, Buildings, and Equipment, Net-$0-
Intangible Assets-$0-
Inventories for Sale or Use-$0-
Prepaid Expenses and Deferred Charges-$0-
Total Assets$221,846$239,096▲ $17,250
Other Assets Total$2,773$0▼ $2,773
Liabilities
Other Liabilities$134,360$128,160▼ $6,200
Total Liabilities$134,360$128,160▼ $6,200
Net Assets / Fund Balance
Net Assets With Donor Restrictions$85,700$178,146▲ $92,446
Net Assets Without Donor Restrictions$1,786$-67,210▼ $68,996
Total Net Assets Fund Balance$87,486$110,936▲ $23,450
Total Liabilities and Net Assets / Fund Balance$221,846$239,096▲ $17,250
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseTotal
Hunter G HallExDIR/SECTY/TRSPT$17,279$17,279

Board Members and Trustees

NameTitle
Anthony SchmittChairman
Denise BohannonBoard of Director
Simone AcciaiBoard of Director
Ted WintererBoard of Director
Revenue and Support

Revenue Composition

Contributions and Grants
$194,504
Program Service Revenue
$59,508
Investment Income
$9,406
Other Revenue
$0
Change in Net Assets
$23,450
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$205,161
Salaries, Compensation, and Employee Benefits$34,807
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Current Officers, Directors, Trustees, and Key Employees$6,739$22,623-$29,362
Advertising-$18,323-$18,323
Fees for Services Other-$17,488-$17,488
All Other Expenses$11,158$4,280-$15,438
Fees for Services Accounting-$14,480-$14,480
Other Expenses$9,600--$9,600
Conferences and Meetings-$7,960-$7,960
Insurance-$7,043-$7,043
Payroll Taxes$787$4,658-$5,445
Occupancy-$4,125-$4,125
Office Expenses-$2,653-$2,653
Travel-$206-$206
Total Functional Expenses$136,129$103,839$0$239,968
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Eidl Loan Payable$128,160
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

The form 990 is reviewed by the executive director.

Form 990, Part VI, Section C, Line 19

No documents available to the public.

Filing and Contact Details

Filer

Filer Name
Main Street Business Improvement
EIN
13-4266811
Phone
3143234663
Address
PO BOX 5260, SANTA MONICA, CA 90409

Signing Officer

Name
Hunter Hall
Title
Executive Director
Signed
2026-02-17
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Hunter G Hall
Formed
2004
Legal Domicile
CA
Voting Board Members
5
Independent Board Members
4
Employees
2
Volunteers
10

Preparer

Firm
Moss Levy & Hartzheim CPAs
Address
5800 Hannum Ave Ste E, Culver City, CA 90230
Preparer
Craig A Hartzheim
Phone
3106702745
Raw XML Appendix368 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

Path#Value
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IRS990/Form990PartVIISectionAGrp/TitleTxt0ExDIR/SECTY/TRS
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IRS990/ProgSrvcAccomActy2Grp/RevenueAmt032834
IRS990/ProgSrvcAccomActy3Grp/Desc0OTHER PROGRAM SERVICES: REVISION AND PRODUCTION OF THE MAIN STREET MAP AND BROCHURES, CREATION OF WEBSITE, REWARDS LOYALTY CARD, AND HOWL-A-WEEN.
IRS990/ProgSrvcAccomActy3Grp/ExpenseAmt017519
IRS990/ProgSrvcAccomActyOtherGrp/Desc0HOLIDAY EVENT ON MAIN STREET:A COMMUNITY EVENT DESIGNED TO ATTRACT PEOPLE TO MAIN STREET, FEATURING THE LIGHTING OF TWO DIFFERENT HOLIDAY TREES WITH A CANDLELIGHT WALK FROM ONE TO THE OTHER WITH LIVE MUSIC AT EACH TREE LIGHTING, THEN CAROLERS STROLLING UP AND DOWN THE STREET, WITH INDIVIDUAL SHOPS AND RESTAURANTS HAVING HOLIDAY PARTIES.
IRS990/ProgSrvcAccomActyOtherGrp/Desc1FARMER'S MARKET: MAIN STREET BUSINESS IMPROVEMENT ASSOCIATION ADMINISTERS A SECTION OF THE MARKET. THIS IS A TREMENDOUSLY SUCCESSFUL COMMUNITY EVENT DRAWING OVER 5,000 PEOPLE EVERY WEEK.
IRS990/ProgSrvcAccomActyOtherGrp/ExpenseAmt013597
IRS990/ProgSrvcAccomActyOtherGrp/ExpenseAmt110764
IRS990/ProgSrvcAccomActyOtherGrp/RevenueAmt013780
IRS990/ProhibitedTaxShelterTransInd0false
IRS990/PYContributionsGrantsAmt0176167
IRS990/PYInvestmentIncomeAmt0980
IRS990/PymtTravelEntrtnmntPubOfclGrp/TotalAmt00
IRS990/PYOtherExpensesAmt0281022
IRS990/PYProgramServiceRevenueAmt094260
IRS990/PYRevenuesLessExpensesAmt0-55750
IRS990/PYSalariesCompEmpBnftPaidAmt046135
IRS990/PYTotalExpensesAmt0327157
IRS990/PYTotalRevenueAmt0271407
IRS990/RcvblFromDisqualifiedPrsnGrp/EOYAmt00
IRS990/ReceivablesFromOfficersEtcGrp/EOYAmt00
IRS990/ReconcilationRevenueExpnssAmt023450
IRS990/RelatedEntityInd0false
IRS990/RelatedOrganizationCtrlEntInd0false
IRS990/ReportInvestmentsOtherSecInd0false
IRS990/ReportLandBuildingEquipmentInd0false
IRS990/ReportOtherAssetsInd0false
IRS990/ReportOtherLiabilitiesInd0true
IRS990/ReportProgramRelatedInvstInd0false
IRS990/RevenueAmt012893
IRS990/RoyaltiesGrp/TotalAmt00
IRS990/RoyaltiesRevenueGrp/TotalRevenueColumnAmt00
IRS990/SavingsAndTempCashInvstGrp/BOYAmt050000
IRS990/SavingsAndTempCashInvstGrp/EOYAmt050000
IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorNum0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine20RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt0RESTRICTED
IRS990/ScheduleBRequiredInd0true
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt0128160
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc0EIDL LOAN PAYABLE
IRS990ScheduleD/TotalLiabilityAmt0128160
IRS990/ScheduleJRequiredInd0false
IRS990/ScheduleORequiredInd0true
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0THE FORM 990 IS REVIEWED BY THE EXECUTIVE DIRECTOR.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1No documents available to the public.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Form 990, Part VI, Section B, Line 11b
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Form 990, Part VI, Section C, Line 19
IRS990/SchoolOperatingInd0false
IRS990/SignificantChangeInd0false
IRS990/SignificantNewProgramSrvcInd0false
IRS990/StatesWhereCopyOfReturnIsFldCd0CA
IRS990/SubjectToExcsTaxNetInvstIncInd0false
IRS990/SubjectToProxyTaxInd0false
IRS990/SubjToTaxRmnrtnExPrchtPymtInd0false
IRS990/TaxablePartyNotificationInd0false
IRS990/TaxExemptBondsInd0false
IRS990/TerminateOperationsInd0false
IRS990/TotalAssetsBOYAmt0221846
IRS990/TotalAssetsEOYAmt0239096
IRS990/TotalAssetsGrp/BOYAmt0221846
IRS990/TotalAssetsGrp/EOYAmt0239096
IRS990/TotalCompGreaterThan150KInd0false
IRS990/TotalContributionsAmt0194504
IRS990/TotalEmployeeCnt02
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt0103839
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0136129
IRS990/TotalFunctionalExpensesGrp/TotalAmt0239968
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt0134360
IRS990/TotalLiabilitiesEOYAmt0128160
IRS990/TotalLiabilitiesGrp/BOYAmt0134360
IRS990/TotalLiabilitiesGrp/EOYAmt0128160
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt087486
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt0110936
IRS990/TotalOtherProgSrvcExpenseAmt024361
IRS990/TotalOtherProgSrvcRevenueAmt013780
IRS990/TotalProgramServiceExpensesAmt0136129
IRS990/TotalProgramServiceRevenueAmt059508
IRS990/TotalReportableCompFromOrgAmt017279
IRS990/TotalRevenueGrp/ExclusionAmt09406
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt059508
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt0263418
IRS990/TotalVolunteersCnt010
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0221846
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt0239096
IRS990/TravelGrp/ManagementAndGeneralAmt0206
IRS990/TravelGrp/TotalAmt0206
IRS990/TypeOfOrganizationAssocInd0X
IRS990/UnrelatedBusIncmOverLimitInd0false
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt0PO BOX 5260
IRS990/USAddress/CityNm0SANTA MONICA
IRS990/USAddress/StateAbbreviationCd0CA
IRS990/USAddress/ZIPCd090409
IRS990/VotingMembersGoverningBodyCnt05
IRS990/VotingMembersIndependentCnt04
IRS990/WebsiteAddressTxt0WWW.MAINSTREETSM.COM
IRS990/WhistleblowerPolicyInd0false
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0HUNTER HALL
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0Executive Dir.
ReturnHeader/BusinessOfficerGrp/SignatureDt02026-02-17
ReturnHeader/DisasterReliefTxt0relief due to la fires'25 due 10/15/25
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0MAIN STREET BUSINESS IMPROVEMENT
ReturnHeader/Filer/BusinessName/BusinessNameLine2Txt0ASSOCIATION
ReturnHeader/Filer/BusinessNameControlTxt0MAIN
ReturnHeader/Filer/EIN0134266811
ReturnHeader/Filer/PhoneNum03143234663
ReturnHeader/Filer/USAddress/AddressLine1Txt0PO BOX 5260
ReturnHeader/Filer/USAddress/CityNm0SANTA MONICA
ReturnHeader/Filer/USAddress/StateAbbreviationCd0CA
ReturnHeader/Filer/USAddress/ZIPCd090409
ReturnHeader/IRSResponsiblePrtyInfoCurrInd0true
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0753194011
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0Moss Levy & Hartzheim CPAs
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt05800 Hannum Ave Ste E
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0Culver City
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0CA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd090230
ReturnHeader/PreparerPersonGrp/PhoneNum03106702745
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0Craig A Hartzheim
ReturnHeader/ReturnTs02026-02-17T14:01:29-08:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02024-10-01
ReturnHeader/TaxPeriodEndDt02025-09-30
ReturnHeader/TaxYr02024

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