Civic Intelligence

DIRECT A MARKETING SVCS CO.

Plan context: DIRECT A MARKETING SERVICES CO. 401(K) PS PLAN & TRUST

EIN 41-1815975 • Minneapolis, MN • 34 filings • 6 plans

2 Carlson Parkway NorthSuite 260Minneapolis, MN 55447
Current Snapshot

Latest Year

2025

2025 Participants

14

2025 Assets

$7,485,189

2025 Contributions

$364,705

Historical Graphs

Total Assets Over Time

Aggregate end-of-year assets by filing year, excluding zero-asset years

$10,406,555$5,203,278$0200220142025YearValue
$7,485,189Latest year 2025

Participants Over Time

Largest reported end-of-year plan headcount by filing year, used to avoid double-counting participants across overlapping plans

20100200220142025YearValue
14Latest year 2025

Company Timeline

Year summaries and individual filings are combined here so you can stay in one place while moving across years and plan filings.

Year / FilingFilingsParticipantsAssetsContributionsContrib./Participant
2025114$7,485,189$364,705$26,050iApproximate average salary by contribution assumption: employee only about $651,259 at 4% or $434,173 at 6%; with 50% employer match about $434,173 at 4% or $289,448 at 6%; with 100% employer match about $325,629 at 4% or $217,086 at 6%.
DIRECT A MARKETING SERVICES CO. 401(K) PS PLAN & TRUST-14$7,485,189$364,705$26,050iApproximate average salary by contribution assumption: employee only about $651,259 at 4% or $434,173 at 6%; with 50% employer match about $434,173 at 4% or $289,448 at 6%; with 100% employer match about $325,629 at 4% or $217,086 at 6%.
2024214$10,406,555$550,590$39,328iApproximate average salary by contribution assumption: employee only about $983,196 at 4% or $655,464 at 6%; with 50% employer match about $655,464 at 4% or $436,976 at 6%; with 100% employer match about $491,598 at 4% or $327,732 at 6%.
DIRECT A MARKETING SERVICES CO. 401(K) PS PLAN & TRUST-14$6,397,653$310,700$22,193iApproximate average salary by contribution assumption: employee only about $554,821 at 4% or $369,881 at 6%; with 50% employer match about $369,881 at 4% or $246,587 at 6%; with 100% employer match about $277,411 at 4% or $184,940 at 6%.
DIRECT, A MARKETING SERVICES COMPANY, INC. CASH BALANCE PLAN-12$4,008,902$239,890$19,991iApproximate average salary by contribution assumption: employee only about $499,771 at 4% or $333,181 at 6%; with 50% employer match about $333,181 at 4% or $222,120 at 6%; with 100% employer match about $249,885 at 4% or $166,590 at 6%.
2023214$9,141,063$864,890$61,778iApproximate average salary by contribution assumption: employee only about $1,544,446 at 4% or $1,029,631 at 6%; with 50% employer match about $1,029,631 at 4% or $686,421 at 6%; with 100% employer match about $772,223 at 4% or $514,815 at 6%.
DIRECT A MARKETING SERVICES CO. 401(K) PS PLAN & TRUST-14$5,383,408$320,890$22,921iApproximate average salary by contribution assumption: employee only about $573,018 at 4% or $382,012 at 6%; with 50% employer match about $382,012 at 4% or $254,675 at 6%; with 100% employer match about $286,509 at 4% or $191,006 at 6%.
DIRECT, A MARKETING SERVICES COMPANY, INC. CASH BALANCE PLAN-12$3,757,655$544,000$45,333iApproximate average salary by contribution assumption: employee only about $1,133,333 at 4% or $755,556 at 6%; with 50% employer match about $755,556 at 4% or $503,704 at 6%; with 100% employer match about $566,667 at 4% or $377,778 at 6%.
2022215$7,391,304$733,994$48,933iApproximate average salary by contribution assumption: employee only about $1,223,323 at 4% or $815,549 at 6%; with 50% employer match about $815,549 at 4% or $543,699 at 6%; with 100% employer match about $611,662 at 4% or $407,774 at 6%.
DIRECT A MARKETING SERVICES CO. 401(K) PS PLAN & TRUST-15$4,342,308$264,214$17,614iApproximate average salary by contribution assumption: employee only about $440,357 at 4% or $293,571 at 6%; with 50% employer match about $293,571 at 4% or $195,714 at 6%; with 100% employer match about $220,178 at 4% or $146,786 at 6%.
DIRECT, A MARKETING SERVICES COMPANY, INC. CASH BALANCE PLAN-12$3,048,996$469,780$39,148iApproximate average salary by contribution assumption: employee only about $978,708 at 4% or $652,472 at 6%; with 50% employer match about $652,472 at 4% or $434,981 at 6%; with 100% employer match about $489,354 at 4% or $326,236 at 6%.
2021213$7,755,989$588,970$45,305iApproximate average salary by contribution assumption: employee only about $1,132,635 at 4% or $755,090 at 6%; with 50% employer match about $755,090 at 4% or $503,393 at 6%; with 100% employer match about $566,317 at 4% or $377,545 at 6%.
DIRECT A MARKETING SERVICES CO. 401(K) PS PLAN & TRUST-13$4,867,083$157,690$12,130iApproximate average salary by contribution assumption: employee only about $303,250 at 4% or $202,167 at 6%; with 50% employer match about $202,167 at 4% or $134,778 at 6%; with 100% employer match about $151,625 at 4% or $101,083 at 6%.
DIRECT, A MARKETING SERVICES COMPANY, INC. CASH BALANCE PLAN-12$2,888,906$431,280$35,940iApproximate average salary by contribution assumption: employee only about $898,500 at 4% or $599,000 at 6%; with 50% employer match about $599,000 at 4% or $399,333 at 6%; with 100% employer match about $449,250 at 4% or $299,500 at 6%.
2020213$6,467,271$1,235,485$95,037iApproximate average salary by contribution assumption: employee only about $2,375,933 at 4% or $1,583,955 at 6%; with 50% employer match about $1,583,955 at 4% or $1,055,970 at 6%; with 100% employer match about $1,187,966 at 4% or $791,978 at 6%.
DIRECT A MARKETING SERVICES CO. 401(K) PS PLAN & TRUST-13$4,112,154$1,235,485$95,037iApproximate average salary by contribution assumption: employee only about $2,375,933 at 4% or $1,583,955 at 6%; with 50% employer match about $1,583,955 at 4% or $1,055,970 at 6%; with 100% employer match about $1,187,966 at 4% or $791,978 at 6%.
DIRECT, A MARKETING SERVICES COMPANY, INC. CASH BALANCE PLAN-8$2,355,117$0-
201928$4,506,880$712,604$89,076iApproximate average salary by contribution assumption: employee only about $2,226,888 at 4% or $1,484,592 at 6%; with 50% employer match about $1,484,592 at 4% or $989,728 at 6%; with 100% employer match about $1,113,444 at 4% or $742,296 at 6%.
DIRECT A MARKETING SERVICES CO. 401(K) PS PLAN & TRUST-8$2,312,461$177,462$22,183iApproximate average salary by contribution assumption: employee only about $554,569 at 4% or $369,713 at 6%; with 50% employer match about $369,713 at 4% or $246,475 at 6%; with 100% employer match about $277,284 at 4% or $184,856 at 6%.
DIRECT, A MARKETING SERVICES COMPANY, INC. CASH BALANCE PLAN-7$2,194,419$535,142$76,449iApproximate average salary by contribution assumption: employee only about $1,911,221 at 4% or $1,274,148 at 6%; with 50% employer match about $1,274,148 at 4% or $849,432 at 6%; with 100% employer match about $955,611 at 4% or $637,074 at 6%.
201829$3,476,000$894,668$99,408iApproximate average salary by contribution assumption: employee only about $2,485,189 at 4% or $1,656,793 at 6%; with 50% employer match about $1,656,793 at 4% or $1,104,528 at 6%; with 100% employer match about $1,242,594 at 4% or $828,396 at 6%.
DIRECT A MARKETING SERVICES CO. 401(K) PS PLAN & TRUST-9$1,816,723$500,318$55,591iApproximate average salary by contribution assumption: employee only about $1,389,772 at 4% or $926,515 at 6%; with 50% employer match about $926,515 at 4% or $617,677 at 6%; with 100% employer match about $694,886 at 4% or $463,257 at 6%.
DIRECT, A MARKETING SERVICES COMPANY, INC. CASH BALANCE PLAN-5$1,659,277$394,350$78,870iApproximate average salary by contribution assumption: employee only about $1,971,750 at 4% or $1,314,500 at 6%; with 50% employer match about $1,314,500 at 4% or $876,333 at 6%; with 100% employer match about $985,875 at 4% or $657,250 at 6%.
201729$2,709,344$544,207$60,467iApproximate average salary by contribution assumption: employee only about $1,511,686 at 4% or $1,007,791 at 6%; with 50% employer match about $1,007,791 at 4% or $671,860 at 6%; with 100% employer match about $755,843 at 4% or $503,895 at 6%.
DIRECT A MARKETING SERVICES CO. 401(K) PS PLAN & TRUST-9$1,409,285$138,207$15,356iApproximate average salary by contribution assumption: employee only about $383,908 at 4% or $255,939 at 6%; with 50% employer match about $255,939 at 4% or $170,626 at 6%; with 100% employer match about $191,954 at 4% or $127,969 at 6%.
DIRECT, A MARKETING SERVICES COMPANY, INC. CASH BALANCE PLAN-5$1,300,059$406,000$81,200iApproximate average salary by contribution assumption: employee only about $2,030,000 at 4% or $1,353,333 at 6%; with 50% employer match about $1,353,333 at 4% or $902,222 at 6%; with 100% employer match about $1,015,000 at 4% or $676,667 at 6%.
201628$2,022,794$737,203$92,150iApproximate average salary by contribution assumption: employee only about $2,303,759 at 4% or $1,535,840 at 6%; with 50% employer match about $1,535,840 at 4% or $1,023,893 at 6%; with 100% employer match about $1,151,880 at 4% or $767,920 at 6%.
DIRECT A MARKETING SERVICES CO. 401(K) PS PLAN & TRUST-8$1,173,497$309,728$38,716iApproximate average salary by contribution assumption: employee only about $967,900 at 4% or $645,267 at 6%; with 50% employer match about $645,267 at 4% or $430,178 at 6%; with 100% employer match about $483,950 at 4% or $322,633 at 6%.
DIRECT, A MARKETING SERVICES COMPANY, INC. CASH BALANCE PLAN-5$849,297$427,475$85,495iApproximate average salary by contribution assumption: employee only about $2,137,375 at 4% or $1,424,917 at 6%; with 50% employer match about $1,424,917 at 4% or $949,944 at 6%; with 100% employer match about $1,068,688 at 4% or $712,458 at 6%.
201528$1,253,761$520,396$65,050iApproximate average salary by contribution assumption: employee only about $1,626,238 at 4% or $1,084,158 at 6%; with 50% employer match about $1,084,158 at 4% or $722,772 at 6%; with 100% employer match about $813,119 at 4% or $542,079 at 6%.
DIRECT A MARKETING SERVICES CO. 401(K) PS PLAN & TRUST-8$836,911$103,546$12,943iApproximate average salary by contribution assumption: employee only about $323,581 at 4% or $215,721 at 6%; with 50% employer match about $215,721 at 4% or $143,814 at 6%; with 100% employer match about $161,791 at 4% or $107,860 at 6%.
DIRECT, A MARKETING SERVICES COMPANY, INC. CASH BALANCE PLAN-6$416,850$416,850$69,475iApproximate average salary by contribution assumption: employee only about $1,736,875 at 4% or $1,157,917 at 6%; with 50% employer match about $1,157,917 at 4% or $771,944 at 6%; with 100% employer match about $868,438 at 4% or $578,958 at 6%.
201416$739,673$16,183$2,697iApproximate average salary by contribution assumption: employee only about $67,429 at 4% or $44,953 at 6%; with 50% employer match about $44,953 at 4% or $29,969 at 6%; with 100% employer match about $33,715 at 4% or $22,476 at 6%.
DIRECT A MARKETING SERVICES CO. 401(K) PS PLAN & TRUST-6$739,673$16,183$2,697iApproximate average salary by contribution assumption: employee only about $67,429 at 4% or $44,953 at 6%; with 50% employer match about $44,953 at 4% or $29,969 at 6%; with 100% employer match about $33,715 at 4% or $22,476 at 6%.
201316$695,408$11,892$1,982iApproximate average salary by contribution assumption: employee only about $49,550 at 4% or $33,033 at 6%; with 50% employer match about $33,033 at 4% or $22,022 at 6%; with 100% employer match about $24,775 at 4% or $16,517 at 6%.
DIRECT A MARKETING SERVICES CO. 401(K) PS PLAN & TRUST-6$695,408$11,892$1,982iApproximate average salary by contribution assumption: employee only about $49,550 at 4% or $33,033 at 6%; with 50% employer match about $33,033 at 4% or $22,022 at 6%; with 100% employer match about $24,775 at 4% or $16,517 at 6%.
2012116$547,287$12,858$804iApproximate average salary by contribution assumption: employee only about $20,091 at 4% or $13,394 at 6%; with 50% employer match about $13,394 at 4% or $8,929 at 6%; with 100% employer match about $10,045 at 4% or $6,697 at 6%.
DIRECT A MARKETING SERVICES CO 401(K) PROFIT SHARING PLAN & TRUST-16$547,287$12,858$804iApproximate average salary by contribution assumption: employee only about $20,091 at 4% or $13,394 at 6%; with 50% employer match about $13,394 at 4% or $8,929 at 6%; with 100% employer match about $10,045 at 4% or $6,697 at 6%.
2011110$495,721$14,241$1,424iApproximate average salary by contribution assumption: employee only about $35,603 at 4% or $23,735 at 6%; with 50% employer match about $23,735 at 4% or $15,823 at 6%; with 100% employer match about $17,801 at 4% or $11,868 at 6%.
DIRECT 401(K) & PROFIT SHARING PLAN-10$495,721$14,241$1,424iApproximate average salary by contribution assumption: employee only about $35,603 at 4% or $23,735 at 6%; with 50% employer match about $23,735 at 4% or $15,823 at 6%; with 100% employer match about $17,801 at 4% or $11,868 at 6%.
2010111$510,893$28,098$2,554iApproximate average salary by contribution assumption: employee only about $63,859 at 4% or $42,573 at 6%; with 50% employer match about $42,573 at 4% or $28,382 at 6%; with 100% employer match about $31,930 at 4% or $21,286 at 6%.
DIRECT 401(K) & PROFIT SHARING PLAN-11$510,893$28,098$2,554iApproximate average salary by contribution assumption: employee only about $63,859 at 4% or $42,573 at 6%; with 50% employer match about $42,573 at 4% or $28,382 at 6%; with 100% employer match about $31,930 at 4% or $21,286 at 6%.
2009120$778,812$78,809$3,940iApproximate average salary by contribution assumption: employee only about $98,511 at 4% or $65,674 at 6%; with 50% employer match about $65,674 at 4% or $43,783 at 6%; with 100% employer match about $49,256 at 4% or $32,837 at 6%.
DIRECT 401(K) & PROFIT SHARING PLAN-20$778,812$78,809$3,940iApproximate average salary by contribution assumption: employee only about $98,511 at 4% or $65,674 at 6%; with 50% employer match about $65,674 at 4% or $43,783 at 6%; with 100% employer match about $49,256 at 4% or $32,837 at 6%.
2008114$501,948$115,950$8,282iApproximate average salary by contribution assumption: employee only about $207,054 at 4% or $138,036 at 6%; with 50% employer match about $138,036 at 4% or $92,024 at 6%; with 100% employer match about $103,527 at 4% or $69,018 at 6%.
DIRECT 401K & PROFIT SHARING PLAN-14$501,948$115,950$8,282iApproximate average salary by contribution assumption: employee only about $207,054 at 4% or $138,036 at 6%; with 50% employer match about $138,036 at 4% or $92,024 at 6%; with 100% employer match about $103,527 at 4% or $69,018 at 6%.
2007115$661,913$130,537$8,702iApproximate average salary by contribution assumption: employee only about $217,562 at 4% or $145,041 at 6%; with 50% employer match about $145,041 at 4% or $96,694 at 6%; with 100% employer match about $108,781 at 4% or $72,521 at 6%.
DIRECT 401K & PROFIT SHARING PLAN-15$661,913$130,537$8,702iApproximate average salary by contribution assumption: employee only about $217,562 at 4% or $145,041 at 6%; with 50% employer match about $145,041 at 4% or $96,694 at 6%; with 100% employer match about $108,781 at 4% or $72,521 at 6%.
2006115$701,442$139,665$9,311iApproximate average salary by contribution assumption: employee only about $232,775 at 4% or $155,183 at 6%; with 50% employer match about $155,183 at 4% or $103,456 at 6%; with 100% employer match about $116,388 at 4% or $77,592 at 6%.
DIRECT 401K & PROFIT SHARING PLAN-15$701,442$139,665$9,311iApproximate average salary by contribution assumption: employee only about $232,775 at 4% or $155,183 at 6%; with 50% employer match about $155,183 at 4% or $103,456 at 6%; with 100% employer match about $116,388 at 4% or $77,592 at 6%.
2005114$512,268$114,756$8,197iApproximate average salary by contribution assumption: employee only about $204,921 at 4% or $136,614 at 6%; with 50% employer match about $136,614 at 4% or $91,076 at 6%; with 100% employer match about $102,461 at 4% or $68,307 at 6%.
DIRECT, 401K & PROFIT SHARING PLAN-14$512,268$114,756$8,197iApproximate average salary by contribution assumption: employee only about $204,921 at 4% or $136,614 at 6%; with 50% employer match about $136,614 at 4% or $91,076 at 6%; with 100% employer match about $102,461 at 4% or $68,307 at 6%.
2004113$380,579$116,620$8,971iApproximate average salary by contribution assumption: employee only about $224,269 at 4% or $149,513 at 6%; with 50% employer match about $149,513 at 4% or $99,675 at 6%; with 100% employer match about $112,135 at 4% or $74,756 at 6%.
DIRECT 401K & PROFIT SHARING PLAN-13$380,579$116,620$8,971iApproximate average salary by contribution assumption: employee only about $224,269 at 4% or $149,513 at 6%; with 50% employer match about $149,513 at 4% or $99,675 at 6%; with 100% employer match about $112,135 at 4% or $74,756 at 6%.
2003114$222,005$112,844$8,060iApproximate average salary by contribution assumption: employee only about $201,507 at 4% or $134,338 at 6%; with 50% employer match about $134,338 at 4% or $89,559 at 6%; with 100% employer match about $100,754 at 4% or $67,169 at 6%.
DIRECT 401K & PROFIT SHARING PLAN-14$222,005$112,844$8,060iApproximate average salary by contribution assumption: employee only about $201,507 at 4% or $134,338 at 6%; with 50% employer match about $134,338 at 4% or $89,559 at 6%; with 100% employer match about $100,754 at 4% or $67,169 at 6%.
2002114$68,701$71,431$5,102iApproximate average salary by contribution assumption: employee only about $127,555 at 4% or $85,037 at 6%; with 50% employer match about $85,037 at 4% or $56,691 at 6%; with 100% employer match about $63,778 at 4% or $42,518 at 6%.
DIRECT 401K & PROFIT SHARING PLAN-14$68,701$71,431$5,102iApproximate average salary by contribution assumption: employee only about $127,555 at 4% or $85,037 at 6%; with 50% employer match about $85,037 at 4% or $56,691 at 6%; with 100% employer match about $63,778 at 4% or $42,518 at 6%.